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Ray Katz Ray Katz

Managing Partner | Source1 Sports

Hackensack, NJ, UNITED STATES

Experienced, dynamic speaker that connects traditional sports marketing with digiteal and social media to build brand connection with consum

Social

Biography

• Key Professional Positions : Managing Director and CMO posts at OMD/Optimum Sports, CMO at The Football Network and senior positions at Disney, Madison Square Garden and American Express.
• Expertise areas include sports media, sports sponsorship, emerging technologies, and research and analytics.
• Education: adjunct professor marketing and media at Columbia University and NYU. Graduate of the University of Pennsylvania and the Wharton School of Business.

Industry Expertise (9)

Media - Online

Sport - Amateur

Education/Learning

Direct Marketing

Wireless

Banking

Sport - Professional

Advertising/Marketing

Sporting Goods

Areas of Expertise (3)

Sports Media

Sports Marketing

Sports Marketing Roi

Affiliations (3)

  • Source1 Sports
  • Business of Sports School
  • Wharton Sports Business Initiative

Sample Talks (1)

sports media in the 21st century

A perspective and introspective on the rapidly changing media landscape and consumer, and how marketers must adapt or fail.

Availability

  • Author Appearance