He’s the talker and the evangelist. He loves Wave and wants the world to feel the same love, so he’s spreading the word far and wide. He also gets paid to be stubborn, and insist on making accounting tools adapt to small businesses and not the other way around.
During 15 prior years in web and media, Rob’s clients and projects included Canadian financial institutions and category-leading media properties.
Rob was a co-founder of Outdoorsica.com, and former senior product manager and editor of toronto.com. Earlier in his career, Rob served in editorial capacities with leading Canadian magazines including Maximum Fitness, FASHION, Where and Toronto Life magazines. His byline has also appeared in Flare, Profit, WeddingBells, Oxygen and other titles.
Industry Expertise (8)
Media - Online
Information Technology and Services
Writing and Editing
Public Relations and Communications
Areas of Expertise (4)
Seo and Sem
Website Monetization and Business Development
Editing for Website Communication
Director - Toronto SEO Workshop (professional)
Rob was the Director of the Toronto SEO Workshop, which offered one-on-one and group training in SEO and SMM. The main focus of the Toronto SEO Workshop had been working with small and medium-size businesses on their website strategy needs.
University of Western Ontario: B.A. (Honours), English and Philosophy 1992
Dean's List, Double Major
Université Canadienne en France: French language and other studies
Event Appearances (2)
Start me up: Innotribe Start- Up competition
Sibos 2011 Toronto, Ontario
Social Media for B2B Technology Companies
The B2B Social World Toronto, Ontario
- Workshop Leader