Media
Publications:
Documents:
Audio/Podcasts:
Biography
Robert Kolt's is particularly well versed in television advertising. Every Super Bowl Sunday he hosts his fellow faculty members who analyze and rate the Super Bowl commercials.
Industry Expertise (1)
Education/Learning
Areas of Expertise (2)
Public Relations
Advertising including political and Super Bowl ads
Education (2)
Michigan State University: MA, Communication 2001
Central Michigan University: BAA, Broadcasting 1979
Links (2)
News (3)
Lansing school resource officer resigns amid allegations of misconduct from students
Lansing State Journal online
2018-06-29
A Lansing school resource officer resigned last week amid allegations of misconduct from several students at the high school.
Historian swore he'd never leave Coca-Cola — then Ford called
Detroit Free Press online
2018-06-29
Ford Motor Co. has hired away Coca-Cola's image historian, who will essentially sculpt Ford's story and seek to reframe how America and the world think of the iconic carmaker.
Motor City makeover: Ford unveils plans to revitalize abandoned Michigan Central Station in Detroit and create a 'magnet' for tech-savvy millennials
Daily Mail online
2018-06-20
Ford has unveiled plans to renovate Michigan Central Station in Detroit, which has stood abandoned and decaying for three decades. The company - one of America's 'Big Three' automakers - bought the building, a Beaux Arts gem opened in 1913, to make it the centerpiece of a new urban high-tech campus.