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Robert Kolt - Michigan State University. East Lansing, MI, US

Robert Kolt Robert Kolt

Professor of Practice, Advertising and Public Relations | Michigan State University

East Lansing, MI, UNITED STATES

Robert Kolt's expertise lies in public relations, advertising and media consulting.

Media

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MSU Faculty conversations: Robert Kolt

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Biography

Robert Kolt's is particularly well versed in television advertising. Every Super Bowl Sunday he hosts his fellow faculty members who analyze and rate the Super Bowl commercials.

Industry Expertise (1)

Education/Learning

Areas of Expertise (2)

Public Relations

Advertising including political and Super Bowl ads

Education (2)

Michigan State University: MA, Communication 2001

Central Michigan University: BAA, Broadcasting 1979

News (3)

Lansing school resource officer resigns amid allegations of misconduct from students

Lansing State Journal  online

2018-06-29

A Lansing school resource officer resigned last week amid allegations of misconduct from several students at the high school.

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Historian swore he'd never leave Coca-Cola — then Ford called

Detroit Free Press  online

2018-06-29

Ford Motor Co. has hired away Coca-Cola's image historian, who will essentially sculpt Ford's story and seek to reframe how America and the world think of the iconic carmaker.

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Motor City makeover: Ford unveils plans to revitalize abandoned Michigan Central Station in Detroit and create a 'magnet' for tech-savvy millennials

Daily Mail  online

2018-06-20

Ford has unveiled plans to renovate Michigan Central Station in Detroit, which has stood abandoned and decaying for three decades. The company - one of America's 'Big Three' automakers - bought the building, a Beaux Arts gem opened in 1913, to make it the centerpiece of a new urban high-tech campus.

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