
Robynne Berg
Director Berg Consulting Group
- Melbourne
An experienced, compelling speaker explains how companies can create leaps in value and profit through innovative strategy and leadership.
Social
Industry Expertise
Areas of Expertise
Education
Swinburne
Masters of Business
Marketing
2010
Affiliations
- Australian Marketing Insitute
- USCI Blue Ocean Strategy
Sample Talks
Blue Ocean Strategy; making your competitors irrelevant
How do organisations launch themselves out of the bloody red oceans of competitive strategy and make the competition irrelevant?
Blue Ocean Strategy is a revolutionary approach to strategic thinking that focuses on value innovation rather than competitive-based strategies focused on markets with shrinking margins.
Key themes include: value innovation; reconstructing market boundaries; creating a strategic canvas; tipping point leadership; Case Studies ? Australian & International organisations who created blue oceans and left the competition behind
Style
Availability
- Keynote
- Workshop Leader