Romona Foster is a social media trainer and consultant teaching small businesses and nonprofits how to leverage and brand their business through the use of social media. She is an engaging speaker who is passionate about all things related to social media marketing. She trains groups on how to use LinkedIn, how to market their business on Facebook, all about Twitter, Instagram, the best practices of Email Marketing, Online Marketing, and Personal Branding.
She was listed as one of the “best in tech” at DC Web Women’s Code(Her) Conference. She was a guest content strategy speaker for the Code(Her) Conference, has spoken to thousands of small business owners – and, conducted workshops and webinars for several organizations including: for ACT-IAC, the U.S. Small Business Administration (SBA) and AARP, Bowie State University College of Business, the Greater Brookland Business Association, the Greater Washington Hispanic Chamber of Commerce & Arlington Economic Development’s BizLaunch, the National Association of Real Estate Brokers, Google, the Institute for Supply Management – Northern Virginia, the National Sales Network DC-Baltimore chapter, the Delta Research and Educational Foundation, the DC Chamber of Commerce, the Microsoft Store, Silver Spring Women’s Business Owners and Social Media Week DC.
Romona has also served as a small business coach at Congresswoman Eleanor Holmes Norton’s Small Business Fair, a guest panelist for SCORE’s Grow Your Business Conference & Expo “Affordable Marketing and Sales Strategies for Small Business”, Maryland Hispanic Business Conference “Reach & Sell to the Hispanic Market” and National Black MBA Association, Inc. Washington DC Chapter’s Pre-Conference Career Expo: “Using Social Media Networking to Advance Your Career” and “Branding: What Sets You Apart From Other Job Seekers?”
She was a guest on the BMore Lifestyle television show, has recorded five radio promos on Clear Channel Media + Entertainment's WASH-FM (97.1) for Constant Contact and has twice been featured on Morgan State University’s WEAA 88.9 FM’s Briefcase Workshop Radio program.
Romona is a Constant Contact Authorized Local Expert, certified Social Media Marketing Presenter, and Email Marketing Trainer.
Industry Expertise (4)
Areas of Expertise (13)
- Authorized Local Expert, Constant Contact
- Social Media Presenter/Trainer, Constant Contact
- Email Marketing Presenter/Trainer, Constant Contact
- Director of Administration, National Sales Network (NSN) DC/Baltimore
- Past Member, Association of Briefing Program Managers (ABPM)
- Past Member, International Special Events Society (ISES)
Jose M. Chavez, Seminar Director, Small Business Technology Development Center (SBTDC) | Maryland Hispanic Business Conference
Romona participated in our marketing panel for the annual Maryland Hispanic Business Conference and provided in-depth technical content in regards to social media and event management. The attendees provided positive feedback and were content with the seminar. I would definitely ask Romona to provide further assistance and participate in future training work shops.
Candice Charles, MBA HRM, Vice President of Membership | National Black MBA Association, Inc. Washington D.C. Chapter • 2012 Pre-Conference Career Expo: Panelist - Using Social Media Networking to Advance Your Career
“Romona provided our members with tools for building online brand to assist with advancing their careers. She is extremely knowledgeable in social media and professional branding.”
John W. Watson, Jr., Director of Administrative Services | The CIMA Companies, Inc.
Romona Foster is the best in the business when it comes to Social Media. I highly recommend any classes you can find that Romona teaches. Romona has been a blessing to all of my business needs.
Desiré P. Grogan, Customer Training Coordinator | DC Public Library/Get LinkedIn!: How to Get Connected with LinkedIn
Ms. Foster is adept and versatile in addressing the adult learners’ need to be goal-directed, self-directed, and practical with regard to applying their computer skills to everyday life functions. Ms. Foster consistently demonstrates the competence and patience to deliver quality instruction while meeting individual learning needs. The success of her teaching style is fully attested by the volume of written and verbal feedback from our customers who highly applaud Ms. Foster’s ability to engender and maintain a vibrant learning environment!
Cynthia Weekes, Chairman of Membership, National Sales Network (NSN) DC-Baltimore Chapter | Leveraging the Power of Linkedin: Personal Branding for Sales Professional
I found Romona's services through LinkedIn and we established a relationship using this format. I am Chairman of Membership for the National Sales Network, Washington, DC/Baltimore chapter. Recruiting and maintaining membership for any non-profit association is challenging. Romona's master of social media techniques enabled me to more than double membership in a three month period of time. She also is a great strategist and thinks out of the box with new, fresh ideas. I would recommend Romona for any organization who needs to recreate and enhance their branding and visibility. She gives more than 100% into any task she undertakes.
Greg Hunter, Executive Director of Fundraising | NSN DC-Baltimore/Leveraging the Power of Linkedin: Personal Branding for Sales Professionals
I had the pleasure of attending a Linkedin Symposium given by Romona (Admintech Consulting). Her knowledge and insightful techniques helped me to improve my use of this "HOT" social media business tool to generate more contacts, quality leads, and increase more business with 501(c) 3 non-profit organizations.
Joe Bernstein, Personal and Professional Growth Coach | Drop the Armor Wellness, LLC
Romona has helped me tremendously. I have attended several of her events and trainings and yesterday we had a 3 hour social media consultation session. She taught me how to really leverage all of the work I’ve done on Facebook to promote awareness of my business. I learned lots of little tricks and tips that I had never thought of before and will have an impact on my Facebook presence. We spent the majority of our time focusing on LinkedIn, as this is the social media platform that I am most unfamiliar with. Wow, I really have a very detailed understanding of how to make my profile align with my level of expertise and experience. Additionally I now feel confident engaging potential referral partners and potential clients via LinkedIn. There is no doubt that this 3 hour session is going to have a huge impact on my business in the coming months and years. My confidence after this session to utilize this powerful network is beyond what I would have expected. She really knows what she is doing and is so easy to work with.
Jam Kendrick, Jam Kendrick, Community Outreach Coordinator/Project Manager/Community Engagement/Clean Water Partnership | Tina Boyd & Associates, LLC
Romona taught a very informative social media class. Her content was very interesting and the class was engaged. I can't wait to apply what I've learned in my day to day activities on social media. I highly recommend her for your next educational training.
Jacque Leeper, Teacher | Great Valley School District/Teacher In-Service Trainings (Microsoft Office)
Romona Foster is an organizational masterpiece. She is an excellent manager and an outstanding problem solver. Her creative solutions match her skill set in terms of technology expertise and interpersonal skills. Her intelligent wit draws people to her.
Romona's attributes also provide her with the instructional ability and patience to train others in the use of technology and management skills. She is a pleasure to know personally and a highly effective professional.
Alisa Smedley, Inspirational Speaker | Get LinkedIn! How to Get Connected with LinkedIn
Training yesterday was AMAZING!!! Romona is the real thing. Creative, professional, and easy to communicate with. As a business woman it is very refreshing to "link" with another creative person who also has the marketing and technical understanding. I want this collaboration to last for years!!! I've been on the phone all morning telling others about this talented woman.
Marya Michael, Founder, Team Building | Get Linkedin: How to Get Connected with Linkedin
Ramona brings a great deal of business expertise and knowledge to her trainings. She was extremely helpful in taking our class step by step through a technology process that I never would have figured out (or been motivated to) on my own.
Alexandra Nassau-Brownstone, Resident Services Officer | Somerset Development Company/Microsoft Office Track, Byte Back-DC
As a volunteer instructor in computer literacy for Byte Back DC, Romona was always incredibly dedicated and passionate about her students at Faircliff Plaza West Apartments. Romona worked hard to ensure that each participant got as much out of the classroom experience as possible. Her students loved her classes and hope to continue working with her in the future. We thank her for her commitment to teaching.
Bill Jones, President, National Sales Network (NSN) DC-Baltimore | Leveraging the Power of Linkedin: Personal Branding for Sales Professional
Romona is a super talented Social Media expert. Our brand has improved vastly with her expert analysis of our old product and development of our new presence in social media. I highly recommend Romona! She is a great asset to our organization.
Justin Horton, Customer Relations Manager | National Sales Network (NSN) DC-Baltimore Chapter/Leveraging the Power of Linkedin: Personal Brand for Sales Professionals
I attended the workshop "Leveraging the Power of Linkedin: Personal Brand for Sales Professionals." Mrs. Foster was my instructor and I really enjoyed her presentation. She was very knowledgable about linkedin along with other social networks and had a great sense of humor which made the class entertaining. After going to the workshop I feel more confident with using Linkedin.
Felici Brown, Senior Territory Manager | National Sales Network (NSN) DC-Baltimore Chapter/Leveraging the Power of Linkedin: Personal Branding for Sales Professionals
Romona is a pro at navigating Social Media. The LinkedIn workshop she conduted for the National Sales Network Association's DC/Baltimore chapter was very informative and valuable to developing an understanding of how to utilize all the features on LinkedIn.
Berendia Jackson, Strategic Account Manager | National Sales Network (NSN) DC-Baltimore Chapter/Leveraging the Power of Linkedin: Personal Branding for Sales Professionals
I recently attended a training by Romona at the NSN. She was very informative regarding leveraging Linked In to enhance your personal brand. I would highly recommend that anyyone attend her sessions.
Dorothea Brady, Executive Director | Get LinkedIn!: How to Get Connected with LinkedIn
“Romona is a fabulous instructor. I was her student in a class along with about 15 others. Her information is clear, very helpful, and she made certain that everyone in the class understood and participated. She has a good sense of humor, she is smart, and she has lots of energy. I felt lucky to learn more about social media and linkedIn from her. She really knows her stuff. I highly recommend her.”
Flavia Campos, Organizing Consultant & Founder of Soothing Spaces | Get LinkedIn!: How to Get Connected with LinkedIn & Leveraging the Power of LinkedIn
“Romona is very attentive to her student's needs and throughout her class I felt she made sure we all got what we went there for and even more. I learned a lot and I can't wait to go back for part II. I also felt less intimidated about social media to the point that made me wonder why I didn't do that before."
Desiree French, Communications Manager | Get LinkedIn!: How to Get Connected with LinkedIn
“I had the pleasure of meeting Romona at a Linkedin seminar. The class was amazing! I went equipped with specific questions that needed answers, and she provided them. In addition to being very knowledgeable of this social media tool, she's a sharp, engaging instructor who managed to hold her students’ attention. In fact, I've already inquired about the Twitter class that she will be teaching in January 2013..."
Sylvia Baffour, Life Coach & Professional Speaker | Get LinkedIn!: How to Get Connected with LinkedIn
“I thought I knew quite a bit about social media tools before I met and worked with Romona. It wasn't long in working with her before I found myself learning new and useful things that proved to enhance my company's social media presence. She's very personable, savvy and results oriented and I would recommend her to anyone looking to enhance their social media presence and success in the marketplace.”
Beverly A Coleman, Educational Program Developer | Get LinkedIn!: How to Get Connected with LinkedIn
“Ms. Foster used her in-depth knowledge of professional social networks to provide me with exceptional guidance in improving my LinkedIn profile. I now have a profile that more accurately reflects my professional experience, my management skills, and my administrative strengths. Because of her encouragement and creativity a networking idea was turned into a networking opportunity!"
David Hardy, Jr., Executive Director of Regional Achievement at State of New Jersey Department of Education | Get LinkedIn!: How to Get Connected with LinkedIn
“Without Romona, I would not be in the position I am now. Her unbelievable critical thought to create a profile for me that allows employers to have a comprehensive view of my professional experience is nothing short of amazing. She spent significant time with me and pushed me to think about all of the attributes that I wanted to be reflected in my professional resume. From there she was able to take all of the information create a masterful document that has opened many doors for me. I highly recommend her services!”
Brian Smalls, CPA, Accountant | Get LinkedIn!: How to Get Connected with LinkedIn & Leveraging the Power of LinkedIn
“I knew about Linkedin. However, I had no idea how it would benefit me. I took the two classes that were offered...and a whole new world was opened to me. She [Romona] was very knowledgeable, pleasant, patient, and answered all of our questions with clarity. I would recommend that anyone who wants a full understanding and working knowledge of Linkedin attend her classes. What I learned was invaluable. Thanks so much Romona. Now I look forward to going into the Linkedin Network.”
Media Appearances (5)
Small Business Spotlight
Clear Channel Media + Entertainment's WASH-FM (97.1) radio
Pre-recorderd five radio promotions on Clear Channel Media + Entertainment to advertise and increase awareness of email marketing services and social media to small businesses and nonprofits for Constant Contact. The promos aired on WASH-FM (97.1).
Email Marketing Toolkit: Using Email Marketing to Grow Your Audience
Briefcase Radio Workshop radio
Romona Foster was featured along with Gina Watkins from Constant Contact on Briefcase Radio Workshop, WEAA 88.9 FM, a National Public Radio (NPR) station (Morgan State University).
Engagement Marketing Toolkit: Using Engagement Marketing to Grow Your Audience
Briefcase Radio Workshop radio
Romona Foster was featured along with Gina Watkins from Constant Contact and Bill Jones, President of the National Sales Network (NSN) DC-Baltimore on Briefcase Radio Workshop, WEAA 88.9 FM, a National Public Radio (NPR) station (Morgan State University).
Solution Providers Then & Now
Constant Contact online
Kristen Curtiss interviewed Constant Contact Solution Providers asking the question, “Is owning a small business easier or harder than it was 5 years ago?” Find out what they had to say below ...
Benefits of a Social Media Detox
BMore Lifestyle tv
Romona Foster was a guest on the BMore Lifestyle show and gave some insight into why it's beneficial to take a social media detox every once in a while.
Event Appearances (18)
Using Social Media Strategies to Expand Your Business (Seminar Presenter)
Marketing To Grow Your Business SCORE DC, U.S. Small Business Administration Building, Washington, DC
Affordable Marketing and Sales Strategies for Small Business (Panelist)
Grow Your Business Conference & Expo Washington Hilton, Washington, DC
The ABC’S of Social Media and How to Utilize It for Your Business (Webinar Presenter)
Webinar in association with AARP, the U.S. Small Business Administration (SBA) ACT-IAC, Fairfax, VA
Managing Social Media in 60 Minutes ... or Less! (Content Strategy Speaker)
DC Web Women’s Code(Her) Conference Microsoft Headquarters, Chevy Chase, MD
How to Reach & Sell to the Hispanic Market (Panelist)
Maryland Hispanic Business Conference 2013: The Real Stimulus Behind Maryland's Growing Economy Bethesda North Marriott Hotel & Conference Center, Bethesda, MD
How to Market Your Events for Maximum Exposure & Profit (Seminar Presenter)
National Association of Real Estate Brokers' (NAREB) 67TH Annual Conference Renaissance Harborplace Hotel, Baltimore, MD 21202
Developing Social Media Content for Supply Chain Management (Speaker)
Institute for Supply Management - Northern Virginia Chapter NRECA, Arlington, VA
Google Partners Connect (Facilitator)
Achieve Success On The Web With Google Regus Metro Center, Washington, DC
Leveraging the Power of Linkedin: Personal Branding for Sales Professionals (Workshop Leader)
National Sales Network (NSN) DC-Baltimore, Professional Development Workshop Courtyard Marriott Silver Spring, Silver Spring, MD
Using Social Media Networking to Advance Your Career (Panelist)
National Black MBA Association 2012 Pre-Conference Career Expo Embassy Suites, Washington Convention Center, Washington, D.C.
Branding: What Sets You Apart From Other Job Seekers (Panelist)
National Black MBA Association 2013 Pre-Conference Career Expo Embassy Suites, Washington Convention Center, Washington, D.C.
How to Manage Your Social Media In 60 Minutes or Less (Webinar Presenter)
The Greater Washington Hispanic Chamber of Commerce & Arlington BizLaunch Online
Grow Your Business with Email and Social Media: Simple Marketing Strategies for Small Businesses and Nonprofits (Seminar Presenter)
2016 Congresswoman Eleanor Holmes-Norton's Annual DC Small Business Fair Walter E. Washington Convention Center
Social Media Marketing Made Simple (Seminar Presenter)
Grow Your Business with Email + Social Media DC Chamber of Commerce, Washington, DC
Discover the Power of Twitter Tweet-A-Thon-Style (Workshop Leader)
Social Media Week DC 2013 Martin Luther King, Jr. Memorial Library, Washington, D.C.
Facebook Boot Camp: Your Personal Profile for Business (Workshop Leader)
Small Business Week: Social Media Training for Business VETS Group, Inc., Washington, D.C.
Online Marketing + Social Media: Amplify Your Personal Brand (Workshop Leader)
Small Business Week: Social Media Training for Business VETS Group, Inc., Washington, D.C.
Social Media Marketing Made Simple (Seminar Presenter)
J Chase Group Social Media Series sponsored by Constant Contact Conference Center at BECO Park, Lanham, MD
Sample Talks (1)
Leveraging the Power of LinkedIn: Personal Branding for Sales Professionals
During this hands-on training, participants learn how to: enhance their personal brand, generate an endless supply of leads, manage their online reputation, highlight their strengths, and make important connections.
- Workshop Leader
- Corporate Training
Authorized Local Expert
Constant Contact Social Media How To's with Romona
As a Constant Contact Authorized Local Expert, Certified Social Media & Email Marketing Trainer, I conduct training seminars for small business owners and nonprofits on best practices of email marketing and social media.
Today, I gave some attention to a part of Twitter that I’ve pretty much ignored – lists. Yes, I’ve created a slew of lists, but I rarely go back to them unless I am doing some research on a particular subject or industry expert.
While I was checking my notifications, I noticed someone had added me to a Twitter list that would be more appropriate for my personal Twitter account. When I clicked on the list hoping to find a way to remove myself from it, much to my surprise, I did not see a way to do so. That’s when I decided to pay a visit to my good friend Google.
How many times have you heard this, “Customer service is not what it used to be”? Those that are saying these words are speaking the half-truth. Customer service should still be handled in the same manner in which “it used to be” handled. Here is where it “is not what it used to be” comes in. Some businesses are still expecting all customer complaints and inquiries to come in the traditional manner – via phone call, email or as the incident occurs. These businesses think things are going well because customers are not complaining or making inquiries over the telephone, through email or in person. Well, they should think again as more and more people are taking their complaints to and making their requests on the various social media platforms, such as Twitter, Facebook and Google+.
More and more I am seeing people posting on their Facebook Business pages as if they were on Twitter or Instagram. Now, I’m not talking about those who have their tweets or Instagram posts sent to their Facebook Business page. That I get (I don’t agree with it 100%, but I get it.) Those I am speaking of are those who are posting using the @mention feature – you will find on Twitter – instead of tagging other businesses on Facebook. I also notice these same people are also going hashtag crazy!
“I saw some things on Facebook. I’m so confused about my Facebook. I don’t know how to use it, how to look at it. I get all these photos from all these different people. How do they get on my Facebook? There’s just all this trash. It’s just unbelievable. They go on and on about who and what’s happening in their lives. I’m confused if I’m looking at the wrong page or if this is it. Please advise me more!”
No, this is not a scene from the movie, The Sixth Sense. It is actually from an email that I received from a social media client that is new to Facebook. I can assure you, this client is not seeing ghosts nor is she alone in expressing these concerns.
There are so many social media platforms out there today and everyone has a different opinion about which platform is best for your business.
As a marketing consultant, you probably dabble in all of the big social media sites for your clients but, which ones do you use for yourself?