Sandra Fathi
President & Founder Affect
- New York NY
Captivating speaker who discusses the important role public relations plays in a successful business.
Industry Expertise
Public Relations and Communications
Social Media
Areas of Expertise
Public Relations Strategy
Social Media
Media Relations
Sample Talks
The Vocal 1%: Empowering Brand Advocates on Your Company's Online Communities
A discussion on how to effectively engage that 1% to create an interactive online community for brands that will encourage more than just those initial active contributors to get involved. The lecture provides attendees with a specific case study of how an Affect client has successfully used online communities to generate leads and empower the event planners community to become brand champions.
