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S. E. Day - The Legally Steal Show, Inc / S.E. Day & Associates. Tampa, FL, US

S. E. Day

The Graceful Negotiator & Personal Finance Expert | The Legally Steal Show, Inc / S.E. Day & Associates


Give me 60 minutes! I will have your audience closing more deals even when their clients don't want to purchase!



S. E. Day Publication S. E. Day Publication S. E. Day Publication






Mr. Day is a respected and sought after, professional speaker and best-selling author with more than twelve years of public speaking experience and 20 years of automotive sales, management, and dealer-owner experience. S. E. is often requested to present his speaking and training series titled, The Graceful Art of Negotiations, which teaches his audiences how to turn a “no” to a “yes” in sales through effective negotiation.

Combining his prior experiences as a U.S. veteran, seminar facilitator and award-winning salesman with his negotiating techniques, Mr. Day has found effective means of educating others through his talk show, keynotes, and training seminars. S. E. is also a small business champion and consultant who advises business owners on strategies of sustainability and growth, effective contract negotiations, business structure and credit, etc.

Mr. Day currently uses the platform as the host of The Legally Steal Show to keep his audience informed of the financial pitfalls and personal finance while giving them the knowledge on issues which matter most to their wallets! As of February 2012, Mr. Day is the official Spokesperson for Grow Financial Federal Credit Union based in Tampa, Florida.

Industry Expertise (10)


Media - Broadcast

Business Services


Consumer Services

Corporate Leadership

Think Tanks


Professional Training and Coaching

Financial Services

Areas of Expertise (10)

The Graceful Art of Negotiations

Sales Motivation

Leadership Under Fire

Leadership Synergies

Women in Business

Diversity in Leadership

Business Relationships

Youth Entrepreneurism

Corporate Structuring & Staff Development

Business Credit

Accomplishments (6)

U.S. Veteran (Persian Gulf War) (personal)

Served as a military officer before, during , and after the 1990-91 Persian Gulf War.

Who's Who in Atlanta (professional)

Recognized as an "up and coming" entrepreneur for 2006 in Who's Who in Black Atlanta

Who's Who in Atlanta (professional)

Recognized as a "power mover" for 2007 in Who's Who in Black Atlanta

Best Selling Author (personal)

Best-selling author status of The Negotiating Experience, Your Car Deal Your Way! (2nd Book)

November Spotlight for FOCUS Magazine (professional)

Cover recognized as Tampa's newest and most engaging consumer advocate for FOCUS Magazine

Spokesperson (professional)

Credit union spokesperson for Grow Financial Federal credit union

Education (6)

Mississippi State University: BA, Political Science 1992

Emphasis in Law

Southern New Hampshire University: MS, Community Economic Development 2006

Co-Published thesis on the Creation of a Community Development Credit Union

US Army Military Police School: Diploma, Advanced Military Police Officer Training 1994

Trained in advanced leadership, company command leadership, logistics, battlefield operations, advanced law, and staff development.

Southern New Hampshire University: Diploma, Credit Union Board Management & Operations 2004

Studies under the World Council of Credit Unions (Madison, WI)

Georgia Public Safety Training School: Diploma, Specialized Law Enforcement 1995

P.O.S.T. certification as a GA law enforcement officer.

US Army Military Police School: Diploma, Basic Military Police Officer Training 1990

Trained in Leadership, Operations, Command, Law Enforcement Tactics

Affiliations (2)

  • Tampa Bay 500+
  • Wheels of Success (Board of Director)

Testimonials (3)

Debbie Lundberg, Principal, Trainer, Coach | Executive Women's Council, Tampa

"SE Day has boundless enthusiasm, interest and drive to get you the information, education and appreciation for all you can do when buying a vehicle! SE spoke to a group I am a part of, and clearly everyone was blown away by his expertise and sharing nature. Thank you, SE!!”

Sherida Furgenson, CFP, CEBS, AMWA, Investment Advisor | Principal Financial Group

"“I referred S.E. to a company for a marketing project and observed his presentation. He was excellent! He is knowledgable, personable, and does his homework. I recommend anyone who is looking for a unique marketing project, trainer or speaker to contact him.' Sherri Ferguson”

Edgar Bateman III, Business Development Partner | Debate Enterprise

"“SE Day is an effective and successful deal maker. He has an uncanny ability to get the deal done whether negotiating your next automobile purchase or by creating a synergistic corporate partnership. SE is the person to call if you want to get the deal done and do efficiently and ensure all parties maximize all opportunities."”

Event Appearances (7)


National Association of Female Executives - Keynote  Atlanta, GA



Atlanta Association of Insurance Women - Keynote  Atlanta, GA



Fulton County Public Schools Conference - Keynote  Atlanta, GA



Georgia Fatherhood Program - Keynote  Gwinnett Technical College



Fulton County Business Incubator - Keynote  College Park, GA



Executive Women's Committee - Keynote (Private Business Club)  Tampa, FL



NFL Super Bowl 43 Career Expo - Expert Panelist  Tampa, FL


Sample Talks (5)

Women in Business

S.E. delivers a powerful engagement with women leaders while encouraging them to take charge with their uniqueness using negotiating techniques without reservations or stigmas.

The Grace Art of Negotiations Series

As a former law enforcement investigator and sales negotiator, S.E. has delivered his staple series of speeches and training to thousands of individuals. He teaches the art of negotiations through 7 phases to maximize results. "Read your client like a book and alleviate his/her objections to close the deal, gracefully!"

Sales Motivation / Inspiration

With more than 20 years of award-winning, sales experience and negotiation skills, S.E. delivers a powerful and inspirational message to sales forces.


Once a young entrepreneur himself, S.E. will deliver a dynamic talk to youth while impressing thoughts upon them the negotiation tips to capitalize as young entrepreneurs while encouraging educational growth.

Leadership Under Fire (Corporate)

A proven leader in real-life combat, S.E. talks to corporate leaders about handling adversity under fire through effective negotiations with shareholders, superiors, subordinates, and the media. "When in charge, take charge!"



  • Keynote
  • Moderator
  • Panelist
  • Host/MC
  • Author Appearance


5000 to 10000 *Will consider certain engagements for no fee