Seth Jenson - Baugh Entrepreneurial Institute

In this episode of Case Studies, Casey sits down with Seth Jenson, Executive Director of the Baugh Entrepreneurship Institute at UVU, to explore what it really takes to build a world-class program from the ground up. Fresh off a PhD at Oxford and a global study of elite innovation ecosystems, Seth shares how he was given a blank canvas to reimagine entrepreneurship education and why outcomes, not optics, became his north star. Together, they unpack the power of experiential learning, the importance of industry-specific pathways, and how UVU is helping students graduate not just with degrees, but with revenue-generating businesses. Seth also breaks down the mindset shift required to see entrepreneurship as a skillset, not a title, and why resourcefulness is the ultimate advantage. The conversation expands into the future of higher education, the disruptive force of AI, and what institutions must do to stay relevant in a rapidly changing world. For entrepreneurs, builders, and leaders, this episode offers a compelling look at how the next generation is being equipped to create value at scale. Hosted on Acast. See acast.com/privacy for more information.

Seth Jenson: From Oxford to UVU, Designing the Future of Entrepreneurship

Entrepreneurs will always be on the leading edge of technological advancement in America, it's always been that way. Here in Utah we have a big tech space and it's only growing bigger, so we need the next generation of great entrepreneurs to take the lead in our business communities. To help train those people, our universities hire only the best and brightest. Seth Jensen joins the show.

Fostering the Entrepreneurial Spirit at Utah Valley University with Seth Jenson

President of Utah Valley University Astrid Tuminez Interviews Seth Jenson and Hunter Anderton on the Entrepreneurial Journey

Located in the heart of Utah County, Utah Valley University is committed to student success. We provide real-world learning experiences near Utah’s tech epicenter and growing job market, along with a vibrant social scene. With a range of support centers and tailored academic advising, UVU invites students to come as they are and leave prepared to make a difference in the world.



Utah Valley University

Dr. Seth Jenson joined the UVU Baugh Entrepreneurship Institute from the University of Oxford, where he lectured and researched entrepreneurial strategy and innovation ecosystems. He has consulted and collaborated with elite entrepreneurship programs worldwide, including the government of India, LSE, Harvard, MIT, Stanford, Techstars, MassChallenge, as well as multiple state governments and regional programs. Most recently he consulted the Indian Parliament through their premiere government think-tank, NITI Aayog, on how to build an innovation and entrepreneurship ecosystem strategy centered around their HE institutions. Seth co-founded, AspireX, a non-profit aiming to overcome generational economic bottlenecks by matching serial entrepreneurs with top Utah students to build or buy businesses together. He serves as a board member of various community and for-profit organizations including the Utah ETA Chapter and early-stage investment groups. His expertise includes business strategy, the future of Higher Ed, entrepreneurship, innovation ecosystems, and experiential pedagogies. He completed his bachelor's at BYU in Finance and graduate degrees in Sociology (MSc) and Business Strategy (PhD) at Oxford.

Experiential Education

Innovation Ecosystems

Early-Stage Entrepeneurship

Business Strategy

LinkedIn

Utah Valley University’s VentureCon Spotlights Student Entrepreneurs

How one university works to leverage Utah’s startup culture to nurture entrepreneurs

UVU ranks No. 1 for grads opening local businesses

The all-new Inside Sources. Hosted by Greg Skordas and Dr. Holly Richardson, two well-known voices in Utah’s legal and political circles.

KSL's Inside Sources

Welcome to Case Studies with Casey Baugh. Join me as we explore the lives of inspirational individuals, and uncover the secrets to their success. For two decades, I've been on a mission to find the clues that lead to success in both business and life.In this podcast, we'll delve into the physical, mental, emotional, and spiritual dimensions of success. Through in-depth conversations and personal stories, we aim to dig up the valuable clues that success has left behind, providing you with the insights and wisdom you need to thrive in every aspect of your life.Our goal is not just to celebrate success but to dissect it, to understand the principles and practices that have led to exceptional achievements. By listening to the stories of those who've paved the way, you'll gain practical knowledge that you can apply to your own journey.Join me on this exciting journey of discovery and personal growth as we decode the mysteries of success together. Thanks for being part of it! Hosted on Acast. See acast.com/privacy for more information.

CASE STUDIES

Senior Director of the Baugh Entrepreneurship Institute

In 2018, following a rich and storied career in business, philanthropy, and academia, Dr. Astrid S. Tuminez became the seventh president of Utah Valley University. She is the first woman to serve on a full-time basis as UVU president. Raised in the slums of the Philippines, Tuminez rose to become a world leader in the fields of technology and political science, most recently serving as an executive at Microsoft. She is also the former vice dean of research and assistant dean of executive education at the Lee Kuan Yew School of Public Policy, National University of Singapore.

Dr. Seth Jenson recently joined the UVU Baugh Entrepreneurship Institute from the University of Oxford, where he lectured and researched entrepreneurial strategy and innovation ecosystems. He has consulted and collaborated with elite entrepreneurship programs worldwide, including India’s premiere entrepreneurship governing bodies (NITI Aayog and EDII), Harvard, LSE, MIT, Stanford, Techstars, as well as state governments and regional programs. As a leader in the Bolder Way Forward initiative, Seth helps shape Utah policy to close entrepreneurial gender gaps and foster diverse leadership. He completed his bachelor's at BYU in Finance and graduate degrees in Sociology (MSc) and Business Strategy (PhD) at Oxford.

Hunter Anderton is a serial entrepreneur currently scaling his second venture, Simpll. Dedicated to making blockchain opportunities accessible, Simpll provides user-friendly node hosting that removes technical barriers for everyday users. Under Hunter’s leadership, the company saw explosive early product-market fit, surpassing $1M in ARR in its infancy. A deeply involved member of the Baugh Entrepreneurship Institute (BEI) ecosystem, Hunter is a graduate of the Sandbox program and "0 to CEO" series. His rapid scaling recently earned him a nomination for the BEI Rocketship Award for revenue growth, as well as funding from multiple competitive programs.

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President of Utah Valley University Astrid Tuminez Interviews Seth Jenson and Hunter Anderton

In this episode of Case Studies, Casey sits down with Seth Jenson, Executive Director of the Baugh Entrepreneurship Institute at UVU, to explore what it really takes to build a world-class program from the ground up. Fresh off a PhD at Oxford and a global study of elite innovation ecosystems, Seth shares how he was given a blank canvas to reimagine entrepreneurship education and why outcomes, not optics, became his north star.

Together, they unpack the power of experiential learning, the importance of industry-specific pathways, and how UVU is helping students graduate not just with degrees, but with revenue-generating businesses. Seth also breaks down the mindset shift required to see entrepreneurship as a skillset, not a title, and why resourcefulness is the ultimate advantage.

The conversation expands into the future of higher education, the disruptive force of AI, and what institutions must do to stay relevant in a rapidly changing world. For entrepreneurs, builders, and leaders, this episode offers a compelling look at how the next generation is being equipped to create value at scale.

Episode 0: Welcome to The Unsexy Entrepreneurship Podcast

Sick of corporate? Thinking about starting or buying a business—but don’t want the hype, the hustle porn, or the BS?

In this kickoff episode, hosts Charles Harris, a CPA who left the big firms to launch his own thriving accounting practice, and Dr. Seth Jenson, a PhD in strategy who’s helped thousands of young entrepreneurs, introduce The Unsexy Entrepreneurship Podcast—your new go-to resource for real, raw, actionable business advice.

They share their own journeys from burnout to business ownership and break down what actually matters in those early startup stages. No sugar-coating. No unicorn fantasies. Just battle-tested insight on:

How to know if a business is worth buying
What it’s really like after you quit your 9-to-5
Why anyone can become an entrepreneur—if you get the basics right
If you’re a millennial ready to build freedom on your terms, subscribe now. This is the podcast you’ve been looking for.



Seth Jenson, Ph.D.

Media

Biography

Areas of Expertise

Education

University of Oxford

University of Oxford

Links

Media Appearances

Utah Valley University’s VentureCon Spotlights Student Entrepreneurs

How one university works to leverage Utah’s startup culture to nurture entrepreneurs

UVU ranks No. 1 for grads opening local businesses