Stephen Dann
Senior Lecturer Australian National University
- Canberra Australian Capital Territory
Social Change Advocate, E-marketing, and Marketing Educator
Social
Biography
His research interests include social change marketing, political marketing and the adaptation of commercial marketing to non commercial applications such as behavioural change. He has written, researched and published in a diverse range of marketing sub disciplinary areas including Internet marketing, marketing communications and consumer behaviour. Dr Dann has co-authored a series of text books, articles and conference papers in marketing, and has travelled internationally to present his work to a wide range of audiences.
Dr Dann holds a PhD and Bachelors degree in Commerce from Griffith University, Australia, and a Bachelor of Arts majoring in government and Law from the University of Queensland. In 1999, he won the University of the Sunshine Coast and AGB Australia Best Academic Paper Award for his article on “Street Level Marketing”. He has held the positions of Post Doctoral Fellow in the School of Advertising Marketing and Public Relations, Faculty of Business, Queensland University of Technology, senior consultant for the Australia-based sports arts and entertainment ratings agency Sparten, and former lecturer for the School of Marketing, Griffith University, Australia.
Industry Expertise
Areas of Expertise
Education
Griffith University
B Com (Hons - First Class)
Marketing, Government marketing
1995
The Honours thesis proposed a new concept for government marketing - legislative demand, which is the level of consumer demand for government intervention to "save them from themselves" or to resolve certain types of risks that the consumer felt were too large for them to handle by themselves, but sufficiently manageable to be dealt with by governments or authority figures.
The University of Queensland
B.A.
Government, law, english and history
1995
Majoring in government, law, and minoring in commerce, history and English. The three year degree took four years as I took time out to be Editor of the University Student Union newspaper.
Griffith University
PhD
Marketing, Consumer Behaviour, Innovation Adoption, Internet Technology
1999
Australian National University
Graduate Certificate of Higher Education
Higher Education
2008
Affiliations
- Australian National University
- ANZMAC
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Author Appearance