Tara Kelly

CEO & President

12 Year Chronicle of Success, Driving Benchmark Setting Growth and Expansion; Documented record of strong, decisive executive leadership; Noted for sound practical management style resulting in buy-in by Officers, Staff, Board members and Share holders; Results orientated; Tenaciously completes aggressive target through dynamic business acumen. Consistently generates high energy level which is naturally absorbed by Team into greater productivity.

Entrepreneurs Organization (EO)

2011-01-01

Member - Present
The Entrepreneurs' Organization (EO) is a global business network of 8,000+ business owners in 121 chapters and 40 countries. EO enables small and large business owners to learn from each other, leading to greater business success and an enriched personal life.

International Board for Voice User Interface Design

2011-01-01

Board Member
2011 - Present
Integrating world class standards and creating published guidelines for IVR protocols and standards within North America.

University of Calgary

Bachelor of Commerce, Marketing Major

1998

General Manager Advertising and Marketing

Fabricland Pacific and MidWest Canada

“Fabricland was reluctant to test the automated system based on the assumption that our customers would dislike receiving a pre-recorded call and consider it unsolicited telemarketing instead of a call from a live person that they presumed worked for Fabricland. In fact the company received only the usual, minimal, number of requests to remove the customer's name from our call list, and in turn received quite a bit of positive feedback that the recording was clear, short, and easy to understand. All in all, the use of SPLICE’s Automated Voice Marketing met or exceeded our objectives, with none of the downside we were worried about. ”

Loyalty & Retention Manager

Intuit

“In the short time of 6 months the services SPLICE has provided us with has been invaluable. SPLICE is engaged in our business, our needs, and is on board with allowing us to continually improve the services we provide to our customers. They always ensure the process is quick, easy and is executed with quality. The results we have seen so far have been both positive and exciting and we look forward with continuing our partnership with SPLICE. Based on my experience, any company should be very pleased to be the one that SPLICE selects to do business with”.

Leadership Giving Advisor, Resource Development

United Way of Calgary and Area

“SPLICE provided our organization with excellent support in the areas of automated calling and customer services. Their work has been an added tool in engaging and thanking our donors. We have received positive feedback and great reception to this new process and look forward to continuing our relationship with SPLICE for future projects as they provided us with a well organized and reliable service. We can confidently recommend SPLICE as a solid and reliable service provider.”

SpeechTEK

  New York

IQPC 5th Annual Call Centre Week Canada

  Toronto

IQPC 6th Annual Call Centre Week Canada

  Dallas

“Chocolates Again!” – The Importance of Breakthrough Multi Channel Marketing.

Tara Kelly will discuss the need for breakthrough direct marketing as a part of a multi channel marketing strategy and how Voice Applications are a must in the mix.
The presentation will include how to mine the gold from your CRM system by segmenting customers and calling them with a highly personalized and relevant voice message that has been spliced together to sound like a seamless human message.