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Biography
Tarsha Polk, The Marketing Lady™ is a personal brand strategist, business coach and international speaker who is passionate about empowering people to succeed in business and life. Fifteen years ago, Ms. Polk stepped out on faith and left a corporate sales job, after her boss denied her of an internal transfer. Now, she is an award-winning entrepreneur, author of the book; Beyond the Business Card and contributing author in the book, Faithpreneur. For over a decade, she has coached thousands of small business owners, career professionals, and non-profits to attract more clients and opportunities.
Ms. Polk has received numerous awards from the small business community including, 40 Under 40 in Collin County, Business of the Year from the Collin County Black Chamber of Commerce, and the Leadership Award from National Association of Women Business Owners, for which is the Dallas chapter past-president. She currently serves on the Dallas Independent School District’s Minority and Women Business Enterprise Advisory Committee. But, her most defining moment in her career was when she was awarded a contract with the National Football League for Super Bowl XLV.
In her free time, she volunteers with organizations helping high school students and military veterans learn about entrepreneurship. Learn more about The Marketing Lady at www.themarketinglady.com
Industry Expertise (4)
Business Services
Public Relations and Communications
Professional Training and Coaching
Advertising/Marketing
Areas of Expertise (14)
Social Media
Marketing & Branding
Strategic Networking for Success
Developing Relationships
Client Attraction
Strategic Marketing
Lead Conversion
Contact Management
Networking Skills
Branding and Pr
Creating A Compelling Vision
Personal Branding
Email Campaign
Content Marketing
Accomplishments (7)
Business of the Year (professional)
2013-12-28
The Marketing Lady was named the 2013 Trailblazers Award for Business of the Year!
Top 40 Under 40 in Collin County (professional)
2012-06-06
The Collin County Business Press has selected the best and brightest to honor in its inaugural class of 2012!
Who's Who Black Dallas (professional)
2012-05-24
The publication recognizes African-Americans achievements in the Dallas/Fort Worth area.
Women in Media Award (professional)
2010-04-01
Local Dallas/Fort Worth women who work in T.V., Print, and Radio were awarded for their work in the industry and service in the community.
Business Community Leader of the Year (professional)
2007-11-14
The Dallas Black MBA Association and the Dallas National Association of Black Accountants recognized business leaders in the community who excelled in their fields and gave back to the community.
Top 25 to Watch in DFW (personal)
2006-12-01
A local Dallas newspaper annually recognizes 25 people in the Dallas/Fort Worth area who are doing exceptional things in business and/or the community.
Leadership Award (professional)
2016 Leadership Award from National Association of Women Business Owners, Dallas/Ft. Worth.
Education (2)
University of Phoenix: MBA, Marketing 2003
Old Dominion University: B.S., Marketing 1996
Affiliations (4)
- Speaker-coop
- eWomenNetwork
- National Association of Women Business Owners
- Association of Women Business Centers
Links (3)
Testimonials (8)
Robbie Douglas, Director of Business Development | North Texas Super Bowl Host Committee
“Tarsha Polk with the Marketing Lady was a great addition to the Playbook Workshop Series for the North Texas Super Bowl XLV Host Committee Emerging Business program. Ms. Polk provided a very creative and informative presentation to the Approved and Certified minority- and women-owned business for Super Bowl XLV during her presentation, “Turning Contacts into Contracts”. Our emerging businesses were able to walk away with tools and tactics to address immediate opportunities around Networking and Strategic Alliance building.”
Cindy Gebbie, Marketing Director | Collin Bank
Tarsha’s presentation to our Collin Bank Clients was professional and well done. She brought forward Marketing information that will assist our Clients in their own lifestyle and business. I look forward to having her back to speak at another time.
Linda Gray, President | Greater Southwest Black Chamber of Commerce
I want to take a few moments to let you know what a great job you did as our guest speaker for the Young Professionals Lunch Time Mixer. Your cheerful and willing atti-tude is an encouragement and your commitment to excellence assures me that each time you present your message that it will be well received and utilized.
Irma Kusuma, Director | Meed Center
"I was very impressed with the seminar presentation given by Tarsha Polk. She really connects with the audience who benefit tremendously from her extensive knowledge is business start-up and marketing. She is clear, concise and motivating."
Nicole Williams, Realtor/Broker | GRI
Tarsha's training, experience and sensitivity to the nuances of business owners' growth strategies and marketing needs uniquely position her as an alliance partner you truly want on your team. Not only is she knowledgeable, focused, successful and highly motivated, she delivers as promised and on time! It has been a great privilege to meet you and benefit from your expertise, Tarsha."
Constance Smith, Owner | Going Away to College Store
Again thank you for a very informative, entertaining and absolutely outstanding presentation which truly enlightened me about my business acumen. I am more aware and am constantly reminded about many things you mentioned during the workshop whenever I'm confronted about or am contemplating biz strategies
Shellye Davis, President | Shellye Pop Candles
“Since my career revolves around developing others, I thought I had heard it all before. Not so. Tarsha was full of great ideas, had unlimited resources to tap into and quick to offer creative marketing concepts. I looked forward to my phone calls each week, if not sooner.”
Von Bridges, President | Griggs Safety Consultants, Inc.
Tarsha gave presentation at our recent entrepreneur business class for US Veterans. Her "matter of fact" delivery was very empowering. The "after the business card" concept moves you on to practical processes to follow-through with every potential client. A great resource for business development.
Event Appearances (41)
Power of Email Marketing
Industry Summit Dallas, TX
Social Media Marketing Made Simple
Sunnyvale Chamber of Commerce Sunnyvale Texas
2014-01-16
Your an Extraordinary Assistant
Extraordinary Assistant Seminar San Francisco
2013-10-03
You.com: The Art of Branding Yourself
International Association of Administrative Professionals Hurst, TX
2013-10-08
7 Steps to Maximize Your Networking Success
2013 Veterans Summit Dallas, TX
2013-10-09
You.com: The Art of Branding Yourself
B.E.S.T. Career Development Seminar Dallas, TX
2013-09-24
Strategic Networking for Success
Veterans Entrepreneur Summit El Paso, TX
2011-09-22
Strategic Networking for Success
Veteran Entrepreneur Summit Killeen, TX
2011-09-30
Strategic Networking for Success
PowerOn Young Professionals Conference Dallas, TX
2011-10-15
Be Your Own Boss
Entrepreneurship Boot Camp Dallas, TX
2011-08-15
Strategic Networking for Success
Association of Wedding Professionals Plano, TX
2011-07-12
Strategize Your Success with a Marketing Plan
Governor's Small Business Summit Arlington, TX
2011-07-14
Stand Out from the Crowd with a Unique Brand
Garland Chamber of Commerce Garland, TX
2011-05-06
Be Your Own Boss
Entrepreneurship Boot Camp Dallas, TX
2011-05-14
Strategize Your Success with a Marketing Plan
Jump Start Your Business Dallas, TX
2011-04-18
City of Dallas Commissioners Retreat
Team Building Retreat Dallas, TX
2011-03-05
Be Your Own Boss
Entrepreneurship Boot Camp Dallas, TX
2011-03-12
Be Your Own Boss
Entrepreneurship Boot Camp Dallas, TX
2011-02-26
Turn Contacts into Contracts
National Football League Emerging Business Workshop Arlington, TX
2010-10-06
3 Keys of E-mail Marketing
Digital Day at Dallas Market Center Dallas, TX
2012-01-20
Strategic Networking for Success
Networking Boot Camp Dallas, TX
2012-02-11
Strategic Networking for Success
Veterans Procurement Symposium El Paso, TX
2012-04-18
B.Y.O.B. Be Your Own Boss
Veteran Entrepreneur Boot Camp Dallas, TX
2012-04-21
Strategic Networking for Success
Veteran Entrepreneur Boot Camp Tyler, Texas
2012-04-28
Be Your Own Boss - B.Y.O.B.
Veteran Entrepreneur Boot Camp Dallas, TX
2012-05-12
Power of Email Marketing
Hat's & Heels - Women in Business Arlington, TX
2012-05-19
Strategic Networking for Success
Lunch & Learn Frisco, TX
2012-05-22
Strategic Networking for Success
Resource Link Workshop Dallas, TX
2012-06-16
Social Media Marketing Made Simple
Tech-Know Spot Dallas, TX
2012-06-21
How to Write a Compelling Vision for your Business & Life
Small Business Development Center Morning Break Dallas, TX
2012-07-13
Social Media Marketing Made Simple
Annual SheWear Hair Care Conference Arlington, TX
2012-07-16
Turning Contacts into Contracts
Veterans Business Summit El Paso, TX
2012-08-15
Be Your Own Boss
Operation JumpStart Dallas, TX
2012-08-23
Social Media Marketing Made Simple
Metro Crest Chamber Addison, TX
2012-07-25
Beyond the Business Card
Resource Link Dallas, TX
2012-09-15
You.com: The Art of Branding Yourself
DULYP 5th Annual Professional Development Conference Plano, TX
2012-09-22
Goal Setting & Planning Skills
National Seminars Nashville, TX
2012-10-17
Email Marketing Strategy
Business Breakfast Aubrey, TX
Alamo Area Hospitality Association
Lunch & Learn San Antonio, TX
2018-06-20
Empowering Women in Business
Capital One Leadership Panel Dallas, TX
2017-11-15
Power Up Your Networking
Texas CVB Association Annual Conference Fort Worth, TX
2017-08-16
Sample Talks (5)
From Dream to Desk: How to Write a Compelling Vision for Your Business & Life
Take the first step to a better future! Make your dreams and wishes come true! Business owners are dreamers, but sometimes don’t know how to get the vision from our heads onto paper and into action. This presentation is especially criti-cal for entrepreneurs who want to grow their business, improve, and make a difference in their life.
How to Turn Contacts into Contracts
Learn to turn your leads into prospects and prospects into customers with a simple yet effective strategy that will grow your business. This presentation cov-ers creating a contact management system, improving your networking skills, building alliances, making connections and better follows up techniques.
Beyond the Business Card: Strategic Networking for Success
What are you doing to effectively use your network of contacts? This interac-tive workshop focuses on helping professionals improve their networking skills. Attendees will learn networking strategies and how to overcome networking challenges. During the presentation, attendees will have the opportunity to de-velop their own strategic networking plan.
How to Stand Out from the Crowd with a Recognizable Brand
Getting noticed when hundreds of competitors are going after the same target audience can be difficult. Make sure you can stand out from the crowd by cre-ating a unique brand. In this seminar attendees will learn how to establish a strong brand as the first step to making self-promotion a lot easier and more effective.
Ultimate Marketing Success
Learn how to attract more clients and increase revenue as you define new strategies for your products and services. This workshop helps you put strate-gic marketing planning into focus by clearly demonstrating strategies and how to put them into action.
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