Tom Cates

Tom Cates is founder and president of The Brookeside Group, Inc, a management consulting firm that focuses on building better client relationships. Tom has over 15 years of experience leading consulting assignments covering the customer-facing elements of sales, marketing and customer service and support functions in industries including healthcare, professional services, manufacturing, information technology, telecommunications, insurance, accounting, pharma, retail, IT and more. He has contributed to three books on customer-based strategies and is currently working on a fourth book on measuring and managing customer loyalty. Cates is also a senior partner at Sherbrooke Partners, a Boston-based management-consulting firm, and is a founding member of Sherbrooke Capital, a $100 million private equity venture fund focused on the health and wellness markets. Prior to founding Brookeside, Cates held senior positions at Mercer Management Consulting, Inc. and IBM. He holds an MBA from The Wharton School of The University of Pennsylvania and a BAE from The Pennsylvania State University.