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Troy McClain - The McClain Companies. Boise, ID, US

Troy McClain Troy McClain

The McClain Companies


Innovation and Inspiration ... for business, for life



Troy McClain is the CEO of The McClain Companies, a full-service marketing, communications and business management firm focused on growing people and businesses to great heights.
As a seasoned entrepreneur with over 14 years experience in the financial industry, Troy has learned how to create budgets, manage costs and cost-effectively market and communicate products, services and causes. Using innovative techniques and strategies, he has been instrumental in providing successful growth concepts to companies and professionals working toward a higher level of achievement.  
Today, Troy is an international speaker on a variety of topics, such as entrepreneurism, finance, advertising, marketing and communications, personal growth, and giving back to one’s community. He has been honored by numerous high-profile figures and organizations, such as Governor of Idaho C.L. “Butch” Otter, former U.S. Secretary of the Interior Dirk Kempthorne, Donald Trump, the Kellogg Innovation Network, and Special Olympics International.
Troy's philosophy is: The best way to get ahead is to give back. And this perspective has been critical in securing clients such as Special Olympics International, International Buddy Cruise, Pinnacle Financial, The Trump Organization, the Mortgage Bankers Association, and the National Association of Realtors. As CEO of The McClain Companies, Troy has also used his entrepreneurial spirit and financial savvy to spearhead a number of startup, turnaround and growth companies, such as Covendium—a commercial debt restructuring firm, and Nature’s Kitchen—a premium pet food maker and distributor.
Awards and accolades are not goals for Troy, but he has been humbled by the recognition he has received over the years. Troy has been featured in numerous publications, including Fast Company and USA Today, and has been officially recorded as one of Idaho's history makers. In addition, Troy has received the Better Business Bureau’s “Integrity Counts” award, Idaho Business Review’s “Accomplished Under 40” recognition, and a Gold Medal from Special Olympics International in recognition of the awareness and compassion he has brought to the special needs of the athletes.
Troy’s enthusiasm, experience and determination have enabled him to live “the American dream.” And he works tirelessly to make that dream the reality for everyone whose life he touches.

Industry Expertise (3)

Business Services


Management Consulting

Accomplishments (1)

Finalist on Season 1 of Donald Trump's "The Apprentice" (professional)


Troy McClain became America's sweetheart and underdog sensation when he was selected from nearly a quarter million applicants to vie – on national TV – for a job working with Donald Trump. Millions of viewers watched this one apprentice hopeful without a college education excel past the other 16 finalists on his way to the final four. After the unfathomably successful season 1 run of The Apprentice, Donald Trump said, "Guys like Troy are what make America great."

Education (1)

School of Hard Knocks: Ph.D. (Poor, Hungry and Driven), MBA (Massive Bank Account), Business and Life

Testimonials (3)

Butch Otter, Governor, State of Idaho | 2010 re-election campaign

“The McClain Companies’ efforts resulted in increased and improved media exposure. I also was very impressed with their ability to gain added value in their media buying approach. Perhaps, more than anything else, I was consistently pleased with The McClain Companies’ high energy and enthusiasm for the task at hand, as well as their unflagging optimism and professional bearing throughout the campaign. I could not be more grateful for The McClain Companies’ exceptional work ethic and non-stop upbeat, positive attitude. Bringing The McClain Companies expertise on to your team is the right move. You won’t be disappointed.

Donna Shugart Bethune, Executive Administrator | International Association of Pet Cemeteries and Crematories

“Just wanted to send a BIG THANK YOU to you, Jeremy, and Eric on the wonderful presentation on Saturday morning and the “kicking” entertainment on Saturday night! We had lots of feedback from our members on how professional and well done the social media segment was conducted. And of course, Jeremy’s great talent and fun personality was just what we needed for our night of entertainment! I appreciate your professionalism and the wealth of information you provided us for a very successful event! Please pass along my thanks to everyone on the team!”

Debbie Field, Administrator | Idaho Office of Drug Policy

“I turned to The McClain Companies to develop a unique go-to-market strategy. A representative from every public/private interest group for substance abuse prevention formed a partnership to tackle the tough issues facing our state. Troy, and his team of experts, skillfully led discussions and created a solid path for the diverse and passionate group to work together on common messaging. The concepts were easy to understand and their projections for success were attainable. The McClain Companies has a winning philosophy that “every dream is possible to achieve.” They can take an idea, go to work, and develop team strategies to make it work in a day-to-day operation. Outstanding!”



  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC
  • Author Appearance
  • Corporate Training


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