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Vladimer Botsvadze - Botsvadze Marketing Solutions. Dubai, , AE

Vladimer Botsvadze Vladimer Botsvadze

World's No. 1 Marketing, AI and Management Thought Leader by Thinkers 360 | Botsvadze Marketing Solutions

Dubai, UNITED ARAB EMIRATES

Award-Winning Entrepreneur | Top 1% Global Social Media Influencer | Fortune 500 Consultant | Professor | Startup Advisor | Keynote Speaker

Social

Biography

Vladimer Botsvadze is a globally-renowned, multi-award winning social media and digital transformation influencer, speaker, professor, mentor, trainer and TV commentator. He is the first international thought leader to achieve ''The Sevenfold Crown'' No. 1 Marketing, Management, Digital Transformation, Retail, Supply Chain, Social Media and Innovation Thought Leadership Ranking by Thinkers 360. He is a media personality who covers the future of marketing, technology and business. Vladimer advises Fortune 500 brands on digital marketing, social media, AI, robotics, retail, AR/VR and analytics. He is frequently invited to the world's top business schools, conferences, corporate meetings and podcast episodes to deliver his inspiring talks. His work has been trusted by Forbes, The Economist, MIT Tech Review and more. He is trusted by Audi, London Business School and Cambridge Judge Business School. He authored 14 books and achieved bestseller status in Europe. Vladimer has inspired 40 million individuals in 1185 cities and 140 countries. He is followed by more than 125,000 individuals across his social media platforms. Vladimer transforms brands and builds businesses. Vladimer is a member of CMO Council, IoT Council, IoT Premier League, Global Entrepreneurship Network, XR4ALL, Amsterdam Economic Board - Amsterdam Smart City, Sydney Startup Hub, Smart City World, ResearchGate and D&AD. Vladimer is ranked among Top 400 professionals by Crunchbase. He helps brands, executives, and entrepreneurs see the future differently. He inspires audiences to think outside the box and sets a new standard of how brands maximize their success online. He is a renowned influencer and a frequent visitor to all continents where he is on a mission to make a difference and impact as many business owners as possible.

What they say:

''Vladimer Botsvadze is the global authority for digital marketing, an award-winning social media strategist, brand evangelist, keynote speaker, blogger, professor and consultant. In a world of distraction, Vladimer quickly helps you cut through the barrage noise and focus on what really matters. His track record and know how ensure you get a world class solution to your social media and digital marketing needs. Apart from results, he is a great guy who always exceeds expectations and understands the power of trust. A true professional!'' - Terence Mauri, Bloomsbury Author | Inc. Magazine Writer | MIT Solve Mentor | Thinkers50 Finalist

Industry Expertise (3)

Advertising/Marketing

Media Production

Social Media

Areas of Expertise (170)

21st Century Workforce

Digital Marketplace

Software as A Service

Enterprise Architecture

Remote Work

Web Content Management

Mobile Applications

Lean Startup

Customer Loyalty

Culture & Creativity

Mass Communication

Drones

Amazon Web Services

Strategic Management

Industrial Robotics

Disruption Marketing

Programmatic Advertising

Integrated Marketing

Online Influence Management

Cognitive Computing

Automation

It Strategy

Social Networks

User Experience

Marketing Consulting

ICT for Education

Chatbots

Digital Economy

Google

PPC

Interactive Marketing

Content Marketing

Executive Coaching

Operations Management

Salesforce

Account Management

General Management

Creative Problem Solving

Sustainable Business

Emerging Markets

Business Analysis

New Product Development

Neuromarketing

Sales Training

New Media Strategy

Digital Storytelling

Management Consulting

International Entrepreneurship

Startup Marketing

Small Business

Social Business

Marketing Communications

Event Planning

Online Marketing

Social Media Analytics

Social Innovation

Digital Enterprise

Autonomous Vehicles

Email Marketing

Coaching

Higher Education

Digital Media

Public Relations

Creative Thinking

Branding & Identity

Brand Awareness

Creative Direction

Strategic Planning

Business Developement

Search Engine Marketing

Influencer Marketing

Inbound Marketing

Ecommerce

Agile

Risk Management

Instagram

Facebook Ads

Twitter for Business

Sales

Open Innovation

Innovation

Entrepreneurial Business Strategy

Emerging Technology

Design Thinking

Customer Experience

Change Management

Analytics

Marketing & Branding

Artificial Intelligence

Mobile Marketing

Digital Marketing Strategy

Social Media Marketing

Internet of Things (IoT)

AR / VR

Blockchain

CRM

Cybersecurity

Digital Transformation

Entrepreneurial Brand & Product Management

Fintech

Management & Leadership

Startups

Twitter

Linkedin

Snapchat

Retail

5G Networks

Future of Work

Wearables

Brand Management

Market Research

Online Advertising

Strategy

Venture Capital

Website Development

Community Engagement

Storytelling and Content Strategy

Mobile Technology

Mentoring

Video Marketing

autonomous cars

Digital Disruption

Technology Adoption

Media Relations

Reputation Management

Health Technology

Business Administration

Online Lead Generation

Personal Brand

Podcasting

Career Advancement

Digital Public Relations

International Trade

International Trade and Global Strategy

Global Partnerships

Sales Operations

Executive Management

Technology and Digital Media

Team Building

FMCG

Visual Storytelling

Customer Relationships

Twitter Marketing

Creative Leadership

ICT/Digital Startups, SMEs & multinational corporations

IoT & Mobility

Internet Marketing

Social Media Monitoring

Business Management

Robotics

Smart Cities

Pinterest

Start Up Business

Social Media & Branding

Disruptive Innovation

Strategic Management

Innovation Ecosystems

Virtual Reality and Immersive Media

Automotive

Community Development

Quantum Computing

COVID-19

High-Technology Marketing

Application Development

User Interface

Human-Computer Interaction

Project Planning

Process Engineering

Business Model Innovation

New Market Economy

Accomplishments (32)

No. 1 Global Marketing Thought Leader by Thinkers 360 (professional)

2019-12-07

Ranked No. 1 Global Marketing Thought Leader by Thinkers 360.

https://www.thinkers360.com/tl/rankings/domain/31/1

No. 1 Global Artificial Intelligence Thought Leader by Thinkers 360 (professional)

2019-12-08

Ranked No. 1 Global Artificial Intelligence Thought Leader by Thinkers 360.

https://www.thinkers360.com/tl/rankings/domain/2/1

No. 1 Global Management Thought Leader by Thinkers 360 (professional)

2019-12-16

Ranked No. 1 Global Management Thought Leader by Thinkers 360.

https://www.thinkers360.com/tl/rankings/domain/29/1

B2B Marketing: Top 100 Twitter Influencers (professional)

2015-07-14

Included among Top 100 B2B Twitter Marketing Influencer Influencers by Onalytica in 2015.

For more details please visit the ranking at https://www.linkedin.com/in/vladimerbotsvadze/.

Top 50 Global Online Influencers (professional)

2020-04-28

Included among Top 50 Global Online Influencers by Rise.Global.

For more details please visit the ranking at https://www.rise.global/online-influencers.

Top 100 Virtual Reality Influencers (professional)

2017-10-03

Included among Top 100 Virtual Reality Influencers by Onalytica in 2017.

For more details, please visit the ranking at http://www.onalytica.com/wp-content/uploads/2017/10/Onalytica-Virtual-Reality-Top-100-Influencers-Brands-and-Publications.pdf.

Top 100 Digital Transformation Influencers (professional)

2018-03-10

Included among Top 100 Digital Transformation Influencers by Onalytica.

For more details, please visit the ranking at http://www.onalytica.com/wp-content/uploads/2018/03/Onalytica-Digital-Transformation-2018-Top-100-Influencers-Brands-and-Publications.pdf.

Top 50 Digital Transformation Influencers in the Fintech Community (professional)

2018-05-05

Included among Top 50 Digital Transformation Influencers in the Fintech Community by Onalytica in May, 2018.

For more details, please visit the ranking at http://www.onalytica.com/wp-content/uploads/2018/05/Network-Map.png.

Top 13 Machine Learning Influencer (professional)

2018-06-10

Included among Top 13 Machine Learning Influencers by MakeMeStats by Onalytica.

For more details, please visit the ranking at https://nodexlgraphgallery.org/Pages/Graph.aspx?graphID=154029.

No. 2 Global Retail Tech Influencer (professional)

2018-12-17

Honored to be ranked No. 2 Retail Tech Influencer by Retail Insight Network & GlobalData.

For more info, please visit at https://www.retail-insight-network.com/features/biggest-influencers-in-retail-tech/

Top 20 Global Thought Leaders on FinTech (professional)

2019-02-28

Included among Top 20 Global Thought Leaders on Fintech.

For more details, please visit the ranking at https://www.thinkers360.com/top-20-global-thought-leaders-on-fintech-march-2019/.

Top 20 Global Thought Leaders on Customer Experience (professional)

2019-04-04

Included among Top 20 Global Thought Leaders on Customer Experience.

For more details, please visit the ranking at https://www.thinkers360.com/top-20-global-thought-leaders-on-customer-experience-april-2019/.

Top 20 Global Thought Leaders on Technology (professional)

2019-04-03

Included among Top 20 Global Thought Leaders on Technology.

For more details, please the visit the ranking at https://www.thinkers360.com/top-20-global-thought-leaders-on-technology-may-2019/.

Top 20 Global Thought Leaders and Influencers on Cloud Computing (professional)

2019-06-02

Included among Top 20 Global Thought Leaders and Influencers on Cloud Computing (June 2019).

For more details, please visit the ranking at https://www.thinkers360.com/top-20-global-thought-leaders-and-influencers-on-cloud-computing-june-2019/.

Top 20 Global Thought Leaders on Artificial Intelligence (professional)

2019-09-20

Honored to have been included among Top 20 Global Thought Leaders on Artificial Intelligence. For more details, please visit the ranking at https://www.thinkers360.com/top-20-global-thought-leaders-and-influencers-on-artificial-intelligence-september-2019/.

Top 7 Most Inspiring Entrepreneurial Success Speakers (professional)

2019-10-05

Honored to have been included among Top 7 Most Inspiring Speakers regarding climbing mountains and entrepreneurial success by Hayut Yogev. Listen to my story from 14:18 to 16:05 at https://www.reachormiss.com/listen-to-a-few-more-of-the-most-amazing-mountains-stories-you-heard/.

Top 50 Global Thought Leaders and Influencers on Digital Disruption (professional)

2019-10-26

Ranked No. 8 Global Thought Leaders on Disruptive Technology by Thinkers 360 in October, 2019. Visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-digital-disruption-october-2019/.

Top 50 Global Thought Leaders and Influencers on Innovation (professional)

2019-11-10

Honored to have been included among Top 50 Global Thought Leaders and Influencers on Innovation. For more details, please visit at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-innovation-november-2019/.

Top 50 Global Thought Leaders and Influencers on FinTech (professional)

2019-11-02

Honored to be ranked #6 Fintech Global Thought Leader and Influencer by Thinkers 360. For more details, please visit at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-fintech-november-2019/.

Top 50 Global Thought Leaders and Influencers on Customer Experience (professional)

2019-12-15

Honored to be ranked No. 19 Global Customer Experience Thought Leader by Thinkers360.

For more details, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-customer-experience-december-2019/

No. 5 Global B2B Thought Leader and Influencer (professional)

2019-12-29

Honored to be No. 5 B2B Thought Leader and Influencer in 2020 by Thinkers360 alongside the inspiring tech leaders including Brian Solis, Marsha Collier, Evan Kirstel, Gordon Tredgold, Sally Eaves, Jim Marous, Keith Keller and more.

For more details, please visit the ranking at https://www.thinkers360.com/100-b2b-thought-leaders-and-influencers-to-follow-in-2020/.

Top 50 Global Thought Leader and Influencer on Cloud Computing (professional)

2020-01-11

Included among Top 50 Global Thought Leaders and Influencers on Cloud Computing by Thinkers360 in January, 2020.

For more details please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-cloud-computing-january-2020/.

No. 13 Global Artificial Intelligence Influencer (professional)

2020-04-27

Ranked No. 13 Global Artificial Intelligence Influencer by Rise.Global in January, 2020. Honored to be ranked alongside Ronald Van Loon, Spiros Margaris, Mark Lynd, and other global leaders.

For more details, visit the ranking at https://www.rise.global/the-artificialintelligence-power-3.

No. 1 Global Supply Chain Thought Leader and Influencer (professional)

2020-02-07

Honored to be ranked No. 1 Global Supply Chain Thought Leader and Influencer by Thinkers 360 in February 2020.

For more details, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-supply-chain-february-2020/.

Top 50 Global Thought Leaders and Influencers on HealthTech (professional)

2020-03-28

Included among Top 50 Global Thoughts and Influencers on HealthTech by Thinkers360 in March, 2020.

For more details, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-healthtech-march-2020/.

No. 5 Global Internet of Things Thought Leader

2020-03-08

Ranked No. 5 Global Internet of Things Thought Leader by IoT Premier League.

For more details please visit at https://iotcommunity.net/iot-premier-league/.

No. 2 Global Social Media Marketing World Conference Influencer (professional)

2020-03-22

Honored to be No. 2 Global Social Media Marketing World Conference Influencer in March, 2020. Ranked alongside Jessica Lewis, Dan Gingiss, and other social media influencers. For more details, please the visit the ranking at https://nodexlgraphgallery.org/Pages/Graph.aspx?graphID=222236.

No. 10 Global Cybersecurity Power Influencer (professional)

2020-03-18

Ranked No. 10 Global Cybersecurity Power Influencer by Rise.Global in 2020. https://www.rise.global/display/the-cybersecurity-power-100

Ranked World's No. 11 of Top 50 Global Emerging Technology Thought Leader by Thinkers360 (professional)

2020-04-04

Ranked World's No. 11 of Top 50 Global Emerging Technology Thought Leader by Thinkers360 in April, 2020.

For more information, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-emerging-technology-april-2020/.

No. 8 Global AR/VR Thought Leader and Influencer (professional)

2020-04-25

Ranked No. 8 Global AR/VR Thought Leader and Influencer by Thinkers360 in April, 2020.

For more details, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-ar-vr-april-2020/.

No. 1 Global Procurement Thought Leader and Influencer (professional)

2020-04-11

Honored to be ranked No. 1 Global Procurement Thought Leader and Influencer by Thinkers360.

For more details, please visit the ranking at https://www.thinkers360.com/top-50-global-thought-leaders-and-influencers-on-procurement-april-2020/.

No. 3 Global Retail Tech Influencer by Verdict Media UK & GlobalData (professional)

2020-05-21

Included among Top 3 Global Retail Tech Influencers by Verdict Media UK and GlobalData.

https://www.retail-insight-network.com/features/influencers-retail-tech/

Education (6)

Georgian Technical University: PhD, Transport Engineering 2013

DAUG: Economics, MA 2010

Embassy CES London: Diploma, Business 2009

ESM Free University: Diploma, Business Planning, Analysis, and Administration 2008

Georgian Technical University: BA, Computer Engineering 2008

Georgian Customs Academy: BA, Logistics 2008

Affiliations (22)

  • Thinkers 360
  • SpeakerHub
  • CMO Council
  • IoT Council
  • CCW Digital
  • Sydney Startup Hub
  • Procurious
  • ProjectManagement.com
  • ResearchGate
  • Amsterdam Economic Board
  • Amsterdam Smart City
  • The Argonauts
  • IoT Premier League / IoT Community
  • StartupGrind
  • XR4ALL
  • Social Media Club
  • World Class Speakers and Entertainers
  • IoT Central
  • hundrED.org
  • International Association of Business Communicators
  • International Council For Small Business
  • Global Entrepreneurship Network

Languages (6)

  • English
  • Georgian
  • French
  • Russian
  • Turkish
  • German

Testimonials (4)

Jennifer Schibitzki, Account Director | GroundTruth

Vladimer is the world’s best digital marketing consultant, speaker, professor and influencer who inspires audiences and helps them stand out worldwide. He appears on leading TV, radio shows and podcasts episodes as an expert on game-changing trends in social media and digital marketing. He inspires the world to learn more, do more and become more. His 105,000+ social media followers demonstrate that his ideas and trends impact businesses worldwide.

Vladimer’s knowledge of marketing and social media is the best and he has established himself as an influencer through his indefatigable hard work and dedication. He is one of the most out-of-the-box individuals who focuses on results. Vladimer is a skilled communicator.

Brands enjoy working with Vladimer because of his unparalleled experience, unrivaled track record, matchless expertise, unexpected over-delivery and peerless professionalism. He has helped many world’s leading brands win in their industries. When you look at his achievements and track record, you see that he is your chance to grow. His MBA lectures and keynote speeches leave audiences inspired and full of ideas.

Vladimer cares about his clients who is very approachable and kind. He has the ability to open almost any door for you. You won't find anyone with more marketing experience. He is fantastic to work with and gets my highest recommendation. He brings so much to the table and delivers solid results. Working with Vladimer means instant success for you and your company! Consider yourself lucky if you can get him on your team!

Terence Mauri, Entrepreneur Mentor | London Business School

Vladimer Botsvadze is the global authority for digital marketing, an award-winning social media strategist, brand evangelist, keynote speaker, blogger, professor and consultant.

In a world of distraction, Vladimer quickly helps you cut through the barrage noise and focus on what really matters. His track record and know how ensure you get a world class solution to your social media and digital marketing needs. Apart from results, he is a great guy who always exceeds expectations and understands the power of trust. A true professional!

Derinda Brown, Senior Vice President | MasterCard

Vladimer is an impressive communicator within both global and local channels. He demonstrates a depth of knowledge in digital and online strategy that is of expert capacity with a focus for results. The comprehension and insights across a broad range of topics and sectors is stirring, provoking a new way of business ahead of industry trends. His passion for collaborating with business leaders is inspirational. Vladimer has a willingness to share knowledge and empower others to be successful. It’s a pleasure liaising with him globally and highly recommended.

Fatimah Radiom, Head of Global Marketing | Mediamath

Vladimer is an incredibly digitally savvy influencer with an absolute wealth of information to share on the digital space. His passion, understanding and application of digital tools to engage, collaborate and enhance personal and business performance online is a huge asset.

Vladimer has extensive experience in marketing and is a key thought leader whose expertise I depend on hugely. His focus on social media, innovation and industry insights are incredibly valuable and help to create business opportunities and drive brand awareness for organisations of all sizes.

Vladimer is personable, engaging and extremely capable. I have no hesitation in recommending Vladimer as a true professional industry thought leader.

Media Appearances (6)

‘Technology will eat up everything ahead’

Emerging Europe  online

2020-01-26

As part of our series looking at the region’s young talent, Emerging Europe’s Claudia Patricolo speaks to Vladimer Botsvadze, a Georgian who was recently named among the top five technology leaders and influencers by Thinkers360.

By the age of 29, Vladimer Botsvadze was already a globally-renowned social media influencer, a leading marketing professor, a sought-after Fortune 500 consultant and a prominent coach. Now 32, Vladimer is regarded as one of the world’s top experts on marketing and innovation. His work has influenced two million professionals, 10,000 businesses worldwide and has established a world-class reputation for always bringing innovation to the table with every project.

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Interview with Vladimer Botsvadze

Onalytica  online

2019-01-23

Vladimer Botsvadze is a globally renowned, multi award-winning, digital transformation and social media influencer, Fortune 500 consultant, thought leader, professor, keynote speaker and TV commentator. He is ranked No. 2 Retail Tech and No. 7 Disruptive Technology Influencer by GlobalData, No. 9 IoT Influencer and No. 10 Customer Experience Influencer by Node, No. 13 Machine Learning Influencer by Make Me Stats, also ranked among Top 50 Digital Transformation Influencers in the Fintech Community, Top 100 Digital Transformation Influencers, Top 100 VR Influencers and Top 100 B2B Marketing Influencers by Onalytica. He inspires as a keynote speaker at top conferences, organizations and business schools worldwide. His expertise is trusted by Forbes, The Economist, London Business School, Audi, FedEx, Bayer and more. Vladimer helps top global brands maximize their success. His work has inspired in 1142 cities and 185 countries and has reached 40 million people annually. Vladimer has been praised by American Airlines, Intel, and Jaguar for his unparalleled experience, unrivaled track record and unmatched professionalism.

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Thought Leader and Influencer Interview with Vladimer Botsvadze, CEO at Botsvadze Marketing Solutions

Thinkers360  online

2020-03-13

Thinkers360 interviews profile prominent members of the Thinkers360 community who embody the power of ideas in their work. In this edition, we speak with Vladimer Botsvadze, CEO of Botsvadze Marketing Solutions. Vladimer is a globally renowned, award-winning digital marketing influencer, leading social media strategist, keynote speaker, professor, consultant, trainer, coach and mentor. He was recently featured in the Thinkers360 50 Business and Tech Books from Thinkers360 Thought Leaders.

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Influencer Story: Vladimer Botsvadze

Kred  online

2020-04-16

Meet Vladimer Botsvadze - Leading marketing, AI and digital transformation influencer.
Vladimer was the first global thought leader who achieved ''The Five-Fold Crown'' No. 1 Marketing, AI, Sales, Retail and Digital Transformation global ranking by Thinkers360.

He also ranked No. 2 Global Retail Tech Influencer GlobalData.

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Digital Transformation | Vladimer Botsvadze | Engati Engage

Engati  online

2020-04-19

“Technology will eat up everything ahead” according to the globally renowned digital marketing influencer, Vladimer Botsvadze. Enjoy a discussion on digital transformation, conversational intelligence and the changes in the digital world. We finally get a little personal- discussing how AI impacts our work and relationships. All on the newest episode of Engati Engage.

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Vladimer Botsvadze: We need to climb mountains, not so the world can see us, but so we can see the world. The best view always comes after the hardest climb, so we have to put in the work.

Reach or Miss Podcast  online

2018-03-10

Vladimer Botsvadze is a serial entrepreneur, leading authority on digital marketing, top influencer, professor, Fortune 500 consultant, coach, trainer, and the CEO of Botsvadze Marketing Solutions, a full service digital agency servicing Fortune 500 clients that generates the best ROI from social media. He has risen to prominence since becoming a top influencer across multiple social media platforms including Twitter, Instagram, LinkedIn, and more.

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Event Appearances (1)

HOW TO BECOME A REAL MARKETING PRACTITIONER AND BUILD YOUR PERSONAL BRAND

SMC DIGITAL TALK FORUM 2020  Virtual

2020-05-14

Sample Talks (1)

Vladimer Botsvadze: We need to climb mountains, not so the world can see us, but so we can see the world.

Featured by Reach or Miss podcast.

https://www.reachormiss.com/podcasts/vladimer-botsvadze-we-need-to-climb-mountains-not-so-the-world-can-see-us-but-so-we-can-see-the-world-the-best-view-always-comes-after-the-hardest-climb-so-we-have-to-put-in-the-work/

Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Author Appearance
  • Corporate Training

Fees

10000 to 30000

Articles (13)

The Ultimate Guide to Influencer Marketing in 2019 Linkedin

Vladimer Botsvadze

2019-08-17

Influencer marketing is a form of social media marketing endorsements from influencers, people and organizations who possess an expert level of knowledge and social influence in the respective field.

Customers look to influencers before they make purchase decisions. ''Influencer Marketing'' is the easiest way to gain access to potential customers and establish trust. Brands have been spending billions of dollars to work with influencers. In fact, brands have already spent around $1.6 billion on Instagram influencer marketing along during 2018.

What kind of ROI can you expect? And how much does it cost to invest in influencer marketing? Let's take a closer look.

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10 David Ogilvy Quotes LinkedIn

Vladimer Botsvadze

2015-06-06

David Ogilvy was an advertising leader who was widely hailed as "The Father of Advertising". In 1962, Time called him "the most sought-after wizard in today's advertising industry".

Ogilvy's advertising wisdom followed these four basic principles: creative brilliance - had a strong emphasis on the ''big idea'', research - he never underestimated research importance in advertising, actual results to clients, and professional discipline - he codified knowledge into slide and film presentations he called Lanterns.

Ogilvy remains one of the most famous names in advertising and one of the handful of thinkers (Raymond Rubicam, Leo Burnett, William Bernbach, Ted Bates) who revolutionized the business after the 1920s.

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How Real Marketing Practitioners Use Twitter in 2015 Linkedin

Vladimer Botsvadze

2015-11-20

Twitter has 320 million active users worldwide, 80% of the active users are on mobile, 500 million tweets are sent per day. The users spend an average of 170 minutes per month on Twitter. 77% of the Twitter accounts are outside the U.S.. 1 billion monthly visits to sites with embedded tweets.

The worldwide distribution of the users: Asia Pacific 33%, North America 24%, Western Europe 17%, Latin America 12%, Central and Western Europe 7%, Middle East and Africa 7%. Latin America is one of the fastest growing regions on Twitter, with 23% of the Internet users active on Twitter. The users in Latin American countries: Brazil 14.2 million, Mexico 8.1 million, Argentina 4.1 million, other 3.8 million.

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Why Snapchat Is Winning Attention LinkedIn

Vladimer Botsvadze

2015-11-22

Snapchat is a mobile app that allows users to send and receive ‘’self-destructing’’ photos and videos. Photos and videos taken with the app are called Snaps. The sender determines how many seconds (1-10) the recipient can view the Snap before the file disappears from the recipient’s device. Although users use Snapchat for private purposes it doesn’t mean it can’t be used for a business.

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Habits of Collaborative Leaders LinkedIn

Vladimer Botsvadze

2015-11-26

Companies are constantly adapting to provide the most efficient and productive work environments for the employees. The team - not the individual contributor - is the new secret for business success.

U.S companies spent $12 billion on leadership development. 56% of company leaders say they will soon face a shortage of qualified exclusive talent. 64% learning executives are focusing on speeding up leadership development at their organization. 44% companies plan to increase spending on executive education. On average companies are spending $1.228 per employee on learning and development.

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Leadership Styles Displayed by Great Leaders LinkedIn

Vladimer Botsvadze

2017-07-05

George

Washington


Born February 22, 1732
1st President of the United States
Leader of the Continental Army in the American Revolution


Servant Leadership

Takes care of the needs of their followers first before they take care of their own
Acts as a servant to followers, instead of acting like a king
Serves their followers rather than force upon them what they want

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How to Build Your Brand With Instagram in 2017 LinkedIn

Vladimer Botsvadze

2017-07-08

Instagram is an increasingly important engagement platform for marketers. Here are some facts, tips, trends and tactics marketers should be aware of in 2017 to move their brands forward.

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The Habits of Highly Successful People Linkedin

Vladimer Botsvadze

2017-07-09

Elon Musk

Schedules his entire day in 5-minute blocks. Squeeze the most out of every day by thinking logistically.

Schedule

Mondays & Thursdays – Devoted to SpaceX

Tuesdays and Wednesdays – Devoted to Tesla

Fridays – Split between both SpaceX and Tesla

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How Chatbots Are Transforming Marketing and Customer Service in 2017 LinkedIn

Vladimer Botsvadze

2017-07-13

Chatbot is a computer program which conducts a conversation via auditory or textual methods. Chatbots are typically used in dialog systems for various practical purposes including customer service or information acquisition.

The term ‘’ChatterBot’’ was originally coined by Michael Mauldin in 1994 to describe these conversational programs. Today, chatbots are part of virtual assistants such as Google Assistant, and are accessed via many organizations’ apps, websites, and on instant messaging platforms such as Facebook Messenger.

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How Virtual Reality Is Shaping The Future of Marketing LinkedIn

Vladimer Botsvadze

2017-07-17

Virtual reality (VR) is a computer technology that uses virtual reality headsets, sometimes in combination with physical spaces or multi-projected environments, to generate realistic images, sounds, and other sensations that simulate a user’s physical presence in a virtual or imaginary environment. A person using virtual reality equipment is able to ‘’look around’’ the artificial world, and with high quality VR move about in it and interact with virtual features or items. VR headsets are head-mounted goggles with a screen in front of the eyes. Programs may include audio and sounds through speakers or headphones.

Virtual reality has created new customer experiences and demonstrated clear business value in applications ranging from fashion to real estate. The technology is still in infancy, however, and many enterprises are still assessing its longer term impact.

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What Brands Need to Know About Digital Virtual Assistants Linkedin

Vladimer Botsvadze

2017-07-19

The Amazon Echo can listen with remarkable precision, picking up your requests from anywhere in the room, even if it is playing loud music at the time, thanks to its noise cancelling technology. It uses dual-band, dual-antena for a faster and more reliable WiFi connection, and responds at conversational speed to most requests. Smart home owners will be pleased to know that a recent feature is the ability to turn off the lights on command. Amazon Echo is that it continues to get smarter. Regular updates are adding to features all the time, and it only needs the cloud side updating, you don’t need to do anything.

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Innovative Mobile Marketing Trends That Will Drive Your Success in 2017 LinkedIn

Vladimer Botsvadze

2017-07-22

Mobile is disrupting the way people engage with brands. Everything that can be done on a desktop computer is now available on mobile device. From opening an email to visiting your website to reading your content, it’s all accessible through a mobile screen.

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How Personalization Is Changing Digital Marketing Linkedin

Vladimer Botsvadze

2017-07-25

Personalized marketing, or one-to-one marketing, individual marketing is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Advancements in data collection methods, analytics, digital electronics, and digital economics, have enabled marketers to deploy more effective real-time and prolonged customer experience personalization tactics.

At one point, all marketing was personal. The door-to-door salesman, bank teller, and haberdasher all knew their customers by name. Direct mail pieces were printed in different versions to appeal to a customer’s geography or preferences. Then, with the dawn of email and websites, marketers began relying on mass-marketing techniques to deliver a singular message across the new digital channels.

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