Media
Publications:
Documents:
Audio/Podcasts:
Industry Expertise (10)
Airlines/Aviation
Telecommunications
Banking
Information Technology and Services
Internet
Management Consulting
Direct Marketing
Media - Online
Insurance
Advertising/Marketing
Areas of Expertise (9)
Customer Segmentation
Customer Retention and Loyalty
Social Business and Innovation
Customer-Centric Strategy and Operations
Customer Experience
Business Intelligence
Marketing Analytics
Customer Insight
Digital and Social Marketing
Links (2)
Sample Talks (3)
Advanced Customer Segmentation
Fundamental principles, hands-on best practices, and advanced techniques and implementation approaches for actionable and profitable customer segmentation in Business (b2b) and Consumer (b2c) markets. Delivered at multiple conferences and seminars in London, Munich, Moscow, Istanbul and more since 2005. Constantly updated with recent methodology developments and case studies.
Multichannel Interaction management
Principles and practical aspects of designing a multichannel strategy and managing customer interactions across a portfolio of relevant, operationally effective, and strategically prioritised channels. Delivered at the Customer Experience World Congress, Berlin 2012
Customer Retention and Loyalty in Telecoms
A practical framework for strategically planning, operationally managing, and systematically improving retention and loyalty in competitive markets. Delivered in multiple events in Berlin, Zurich, Istanbul, Dubai since 2009. Constantly updated with recent market trends, tools and techniques, and operator case studies.
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Host/MC
- Author Appearance
- Corporate Training
Social