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Biography
William Chamberlain was named #4 on Business Insider’s "Top 25 Most Influential Ad Execs on Twitter" (2013). As the Director of Social Media at Experian, Will’s work focuses on identifying and scaling social media opportunities in the US with freecreditscore.com and partners of Experian, and on the North American and global level with Experian.
Will partners closely with Facebook, Twitter, Google, YouTube, LinkedIn and the new MySpace. Will also partners with SXSW, MLB, the Lakers, and other brands to deliver a strong SoLoMo experience with freecreditscore.com. Experian is one of Facebook’s largest enterprise partners. Will’s mission is to educate and integrate social media throughout the entire organization, and to use social to create a better experience and a better product for the user.
Fun fact: Will produced the first SAG fully-produced independent webseries.
Industry Expertise (2)
Media - Online
Social Media
Areas of Expertise (3)
Marketing
Social Media
Marketing Directing
Accomplishments (1)
"Top 25 Most Influential Ad Execs on Twitter" (professional)
2013-01-01
@chamberlainwill is named #4 Most Influential Ad Exec on Twitter. Full article (June 2013): http://bit.ly/top25ad
Affiliations (3)
- FBLA
- Junior Achievement
- DECA
Links (1)
Sample Talks (1)
How to set up a social media department
How to use your resources and set up the right social media department for your company: From a one-person, guerilla budget to a 45-person, multi-million dollar budget. "GOING SOCIAL:" How large companies spend millions on social What it means when a company spends millions of dollars on social media, from partnering directly with Facebook, to building channels and marketing initiatives around social media. What it means when a company shifts from broadcast media to interactive media.
Availability
- Keynote
- Panelist
- Workshop Leader
- Corporate Training
Social