Media
Publications:
Audio/Podcasts:
Biography
Zak Barron is Constant Contact’s educational marketing expert in the Mountain States (CO, UT, WY and MT), and Area Director for the Central Region of the United States. Zak has 12 years experience supporting small business, with a background in sales, marketing, customer service and education. Zak is involved with many civic and business organizations throughout the region, and draws from his experience to be a valuable resource to small businesses, nonprofits and associations in the Mountain States.
Zak is a regular contributor to numerous industry blogs, podcasts, and radio programs and has educated more than 20,000 small businesses in five years on behalf of Constant Contact.
Zak has held multiple positions at Constant Contact and prior to Constant Contact, worked in sales for Miller/Coors. He also had his own consulting business, and spent time in management at a small oil and gas company. Zak holds a business administration degree from the University of Colorado at Boulder.
Industry Expertise (8)
Information Technology and Services
Advertising/Marketing
Public Relations and Communications
Non-Profit/Charitable
Social Media
Business Services
Media - Online
Direct Marketing
Areas of Expertise (5)
Email Marketing
Engagement Marketing
Event Marketing
Marketing for Nonprofits
Social Media Marketing
Accomplishments (1)
Presentation Milestone (professional)
2013-12-12
Presented to 27,000 Small Businesses over the course of 5 years.
Education (1)
University of Colorado: B.A., Business 2003
Links (3)
Event Appearances (14)
Engagement Marketing
Get Down To Business 2012 Boulder, Colorado
2012-05-23
Social Media Marketing for Small Businesses & Non-Profits
Get Down To Business 2012 Denver, Colorado
2012-05-22
Using Social Media & Email Together to Grow Your Business
Constant Contact Speaker Series Centennial, Colorado
2012-05-09
Getting Started with Constant Contact
Constant Contact Speaker Series Englewood, Colorado
2012-04-24
The Power of Email Marketing
Constant Contact Speaker Series Englewood, Colorado
2012-04-24
Supercharge your Facebook Marketing
Chamber of Commerce of Highlands Ranch Event Series Highlands Ranch, Colorado
2012-04-05
Getting Started with Constant Contact
Durango Chamber of Commerce Event Series Durango, Colorado
2012-03-28
The Power of Email Marketing: A best practice strategy session
Durango Chamber of Commerce Event Series Durango, Colorado
2012-03-28
Getting Started with Social Campaigns
Constant Contact Speaker Series Fort Collins, Colorado
2012-03-22
Supercharge your Facebook Marketing
Constant Contact Speaker Series Fort Collins, Colorado
2012-03-22
Getting Started with Social Campaigns
Constant Contact Speaker Series Englewood, Colorado
2012-03-20
Supercharging your Facebook Marketing
Constant Contact Speaker Series Salt Lake City, Utah
2012-03-01
The Power of Email Marketing: A best practices strategy session
Constant Contact Speaker Series Salt Lake City, Utah
2012-02-28
Social Media Marketing Made Simple
Constant Contact Speaker Series Denver, Colorado
2012-01-18
Sample Talks (5)
The Power of Email Marketing
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships for businesses & non-profits. Learn how to master the basics of professional email communications with this comprehensive look at best practices and winning strategies for finding and keeping permission-based subscribers, increasing deliverability and open rates, writing good subject lines and content, getting readers to take action, and becoming a trusted sender.
Social Media Marketing Made Simple
This information-packed seminar will review the essential strategies and best practices a business or organization should understand in order to successfully get started with social media marketing. You will learn what social media marketing really is and why it’s important, various social media networks and tools: how they interact, ways to leverage their strengths, and how to evaluate them for best use for your business or organization.
Supercharge your Facebook Marketing
Most businesses already see the value in connecting with their current and potential customers via social media. But the challenge is figuring out what you actually need to do with social media in order to drive real results for your business or organization. This seminar is the “what, why, and how” of social campaigns: how to drive repeat business and amplify word of mouth by engaging your happy customers, stay top of mind to make it easy for them to share your message, and measure results.
Engagement Marketing
This presentation will help your audience understand how the marketing landscape for small business has changed and how to make that change work for them. We will focus on key ideas such as, word of mouth in a social world, the engagement marketing cycle, and how your audience can use that engagement to drive social visibility that will bring customers back through their door and introduce new prospects to their business.
EventSpot
Events are an integral part of how you market your small business or organization. From sales meetings to fundraisers and online training seminars, events help you attract new customers and members. Events deepen existing relationships with customers and members, generating more revenue and long-term participation. In this seminar you’ll learn how online event marketing tools offer everything you need to set up online registration and promote your events easily, affordably and professionally.
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Corporate Training
Social