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We help clients navigate the interconnected financial, political and social worlds to build trusted relationships with all their stakeholders.

From financial situations through to capital markets, crisis, cyber, employee engagement, and litigation, clients rely on Brunswick for insight, advice, planning, preparedness, and campaigns.

Our sector expertise combined with our deep seated knowledge of corporate communications and relations, means that boards turn to us during leadership transitions, for complex, cross-border work and business critical situations.

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Used mostly for financial transactions, blockchain could be applied to any task that keeps records. Votes could be tallied or company shares stored and traded on a blockchain network. Personal identities and land titles could also be treated as blocks of data to be recorded, protected and verified. “The notion of shared public ledgers may not sound revolutionary or sexy. Neither did double-entry book-keeping,” said The Economist in 2015.Blockchain’s transparency is considered one of its greatest strengths – a feature not often associated with security. Take political elections, for example. With blockchain, every voter would be able to track their vote and check that it had been awarded to the correct candidate. Each vote would have to be verified by a majority of the network, greatly reducing the risk of it being excluded or counted twice. And even though the ballots cast would be visible to everyone on the network, encryption would ensure they remained anonymous.There is, of course, no guarantee that blockchain is perfectly secure. But at a time when trust in public and private institutions is waning, blockchain challenges the idea that you need to trust those with whom you do business. Blockchain is so secure and transparent, some believe, you can simply trust the system instead.

“Crisis doesn't change people; it reveals them,” according to the novelist Eric Walters - and the same can be said for companies.
Responses to the COVID-19 crisis is an Acid Test for corporate leadership. When the pandemic has passed, people will look back and ask: how did you stand by your employees, even as revenues dried up? How did you support consumers? Did you ask the crucial question: how can we help?

The virus is also a test for whether discussions about “corporate purpose” and “stakeholder capitalism” are consequential debates - or just more hot air.

Watch our Business & Society Webinar on-demand and find out who is emerging as the corporate heroes - and zeroes - of the crisis, and what we can learn for the future.

Watch the full webinar here: https://www.brunswickgroup.com/covid-webinar-series-the-covid-19-acid-test-i15620/

COVID-19: An acid test for corporate leadership?

2019 saw an increase in employees raising their voices for change, and then COVID-19 changed the workplace and the lives of employees everywhere.
Employees' voices are getting louder in the context of the pandemic that is putting their lives at risk, causing financial strain and raising questions around the value of individual workers.

During this on-demand presentation, our experts have a strategic communications discussion about how companies are working to re-emerge in the right way for their businesses and employees, how employees are asking to be heard, and how companies can better listen to drive positive employee action.

Watch the full webinar here: https://www.brunswickgroup.com/covid-19-employee-activism-webinar-i15894/

Employee Activism in a Time of COVID-19

There are both significant opportunities and risks for companies using digital and social media to communicate during COVID-19.

Social media can provide unique platforms for business leaders and companies to reach key audiences on their own terms — but the spread of misinformation presents a dangerous challenge. 

Senior members of Brunswick’s Digital practice provide examples of companies using social media effectively during the COVID-19 crisis, discuss the potential risks, and advise on best practices for communicating through these channels. 

Watch the on demand webinar here: https://www.brunswickgroup.com/covid-webinar-series-digital-i15607/

Digital Disruption in a COVID-19 World Webinar

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