Ruomeng Cui

Associate Professor of Information Systems & Operations Management · Emory University, Goizueta Business School

Cui's research focuses on how operations strategies create and deliver value in companies' digital transformation

Causal Inference Digital Retail Platform Markets Operations Strategy Supply Chain

Daniel McCarthy

Assistant Professor of Marketing · Emory University, Goizueta Business School

Marketing expert focused upon methodologies and frameworks for predicting customer behavior to better understand firm-level outcomes

Missing Data Customer relationship management (CRM) using Digital Marketing and Analytics Customer-Based Corporate Valuation Marketing-Finance Interface Customer Lifetime Value