What's Your Retirement Plan B?

Why having a backup plan is essential for many seniors right now

Apr 11, 2025

10 min

Sue Pimento

Chances are, you have seen the ups and downs in the financial markets, which can really cause seniors a lot of anxiety when looking at those portfolio statements. Add to that the ripple effects of the Canada-U.S. trade war, and it’s more essential than ever to have a Plan B.


The Trade War Is Personal


The Canada-U.S. trade tensions may appear to be a political issue, but their repercussions are directly impacting kitchen tables across the country. Inflation is increasing the cost of everyday essentials, while investments—on which many retirees depend for income—are suffering.  For those who cannot easily re-enter the workforce, this situation is more than just inconvenient. It’s stressful.


Withdrawing investments during a market dip can permanently reduce your savings. Meanwhile, rising prices on everything from apples to arthritis medication stretch fixed incomes thinner than ever. This isn’t just about budgeting anymore —it's about building a wise financial safety net.


Plan B Matters More in Retirement


You’ve worked hard to reach this point. Retirement should be about freedom, not fear. However, having a backup plan is essential since there are limited ways to generate new income. Think of Plan B as your financial airbag — something you hope you never need, but you're grateful it's there when life encounters a bump. And let’s be honest: even the most well-padded retirement can use a little backup when the economy’s doing somersaults.


The Simple Economics of Cashflow

Managing your finances boils down to a straightforward equation: money in versus money out. Think of it as balancing a seesaw—on one side, you have your income (cash in), and on the other, your expenses (cash out). For seniors, especially those on a fixed income, keeping this balance is crucial.


Boosting Your Income

Even in retirement, there are ways to add a little extra to your “money in” side. This could be through part-time work, turning a hobby into a small business, or renting out unused space in your home. Every additional dollar earned can provide more breathing room in your budget.


Another option for many Canadians, is right under their feet—their homes. Home equity can be a powerful tool, giving them access to funds without selling or downsizing.


Here are some practical options you may want to consider:


Home Equity Line of Credit (HELOC): If you qualify, a HELOC offers flexible access to funds and charges interest only on the amount you use. It’s perfect for short-term needs or emergency access. Remember, you’ll need to make monthly payments and provide proof of income to qualify.


Manulife One is a creative and customizable solution that combines your mortgage, income, and savings into a single account. It allows you to borrow against your home with greater flexibility. Payments are required but can be made within the available limit. Qualifying is similar to a HELOC.


Reverse Mortgage: For homeowners aged 55 and older, a reverse mortgage allows you to access your home equity without the need for monthly payments. The loan is repaid when you sell or move, providing you with freedom and cash flow while remaining in your home.

These tools can help ensure you're not forced to withdraw from investments during market downturns, letting your money recover while you stay comfortable.


Trimming Your Expenses


On the flip side, reducing your “money out” can be equally, if not more, effective. Perhaps you have subscriptions you no longer use for streaming services or mobile phone plans. Or you find you are purchasing too many items at the store because you aren’t preparing a list. Or you are dining out multiple times a week. Remember, every dollar you don’t spend is a dollar saved. Let’s unpack this a bit more, looking at this from a tax perspective


Understanding the After-Tax Advantage of Cost Reduction

For seniors supplementing their income with part-time work, it’s crucial to recognize that reducing expenses can be more impactful than earning additional income, primarily due to the effects of taxation.


For example, let’s consider part-time income at a marginal tax rate of 30%.

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• To have an extra $100 in your pocket after taxes, you’d need to earn approximately $142.86 before taxes. This is because 30% of $142.86 is $42.86, leaving you with $100 after tax.

• Conversely, if you reduce your expenses by $100, you effectively save the full amount. There’s no tax on money you don’t spend.


Why This Matters: Every dollar saved is equivalent to more than a dollar earned when considering taxes. This means that focusing on cost-saving measures can be a more efficient strategy for improving your financial situation than seeking additional taxable income.


3 Major Strategies to Help You Cut Costs


Budgeting: Prioritize identifying and eliminating unnecessary expenses. Regularly review subscriptions, dining habits, and utility plans to find areas where you can cut back.


Smart Shopping: Utilize discounts, loyalty programs, and bulk purchasing options to reduce spending on essentials.


Tax Planning: Be aware of how additional income might affect your tax bracket and eligibility for income-tested benefits. Sometimes, earning more can inadvertently reduce certain government benefits.


Saving Smart – Some Tips to Get Started


Your Plan B doesn’t have to focus solely on earning more income or borrowing. Sometimes, the best backup plan begins with cutting the extras. Think of it as being retro cool — just like you were before it became trendy.


Tip #1: Rethink Dining Out - A Once-A-Week Treat, Not a Routine


I love to dine out. It’s great to leave the cooking to someone else, especially after a busy day. But this is also one of the fastest ways to drain your budget. In Toronto, the average cost of a casual dinner for two with wine is around $90–$120. Opt for a more upscale spot? You’re likely looking at $150+ after tax and tip.


Savings Tips

• Cutting out one dinner per week could save approximately $400–$500/month or $5,000–$6,000/year.

• Think about hosting a monthly dinner with friends at home where everyone brings a dish. You’ll still enjoy social time—but for a fraction of the cost. Or maybe try organizing a game night. Perhaps it’s euchre or cribbage, or maybe charades they all have something in common (they don’t require a monthly fee). Organize a potluck to bring people together. Twister might be off the table (unless your chiropractor is on standby), but laughter and connection are always in season.

• Also think about how you can share resources. From ride-shares to splitting bulk grocery purchases with a neighbor, the old-school approach of sharing is making a comeback. It’s like carpooling, but with avocados and streaming passwords.


Tip #2 Review Your Subscriptions - What are you Really Using?


Have you already binge-watched all the episodes of your favourite shows, but you are still paying for streaming services you haven’t used in months? Then it’s time to cancel some subscriptions. According to the Convergence Consulting Group  The average Canadian household now spends $70–$90/month on streaming and digital services (Netflix, Disney+, Prime Video, Spotify, etc.).

Many people are paying too much for mobile. According to the CRTC, the average Canadian pays $64/month for mobile service.  Seniors who negotiate can often reduce this to $35–$45/month—a 30–40% savings.


Savings Tips:

• Audit Your Subscriptions: Write down every monthly and yearly subscription you have. Even cutting or optimizing 2 or 3 could save $30–$50/month.

• Cancel subscriptions you don’t use often. You can always resubscribe later. Instead of paying for four platforms and using a few, consider rotating through them one at a time. You’ll be surprised at how quickly you can catch up on your favorites. Many streaming platforms also offer free trials or cheaper, ad-supported versions.

• Call Your Mobile Phone & Internet Carrier Once a Year. Most people don’t realize how much loyalty can cost them. New customers often get much better deals than long-standing ones. When you call, here are some questions to ask:


“Am I on the best plan for my usage?”

“Are there any promotions I qualify for?”

“Can I get a loyalty discount?”

“Do you offer special discounts for seniors?”


Keep in mind there are also senior-specific mobile plans from carriers like Zoomer Wireless, Public Mobile, or SpeakOut.

• Don’t be shy about taking your business elsewhere. Carriers don’t want to lose subscribers and have special offers designed to make you want to stay. You’d be surprised how quickly they "find" a discount.


Savings Tip #3: Don’t Throw Out Those Flyers and Coupons


With inflation pushing up grocery prices, shopping smart matters more than ever. According to Statistics Canada, the average Canadian household now spends $1,065/month on groceries. So, it may be time to pay attention to those grocery store flyers you used to throw out. While Canadian data on potential savings is limited, US studies show that flyers and couponing can reduce costs by 10–25% for groceries and other household items if used consistently.


Savings Tips:

• Use apps like Flipp  or visit sites like Smart Canuks to find online flyers you may have missed.

• Sign up for loyalty cards to access extra discounts. One of the most popular savings programs, PC Optimum, offers frequent discounts and helps you collect points at Shoppers Drug Mart and Loblaws. Also, remember to swipe loyalty cards at the pump; many gas retailers offer discounts that can add up.

• Consider shopping at stores like Walmart, which have pricing-matching policies for identical items you find advertised elsewhere.


Saving Tip #4: Cut the “Daily Habits” That Add Up


Remember, it’s not just the big expenses—it’s the daily ones that sneak up on you. Let’s look at a few “seemingly small” indulgences as examples:


• 3 Starbucks Grande Lattes ($6.45 + tax) x 3 days/week = $1,137/year

• Take-Out Lunch (for $12 + Tax) x 3 days/week = $2,115/year


That’s over $3,000/year in “small” daily purchases!


Savings Tips:

• Prepare Meals in Advance: Cooking larger portions and planning for leftovers can minimize the temptation of ordering takeout. Planning meals and shopping with a list can prevent impulse purchases and reduce food waste.

• Embrace the Home Café Trend: Investing in a quality coffee maker and brewing your own coffee can add joy to your day but also reduce your costs.

• Set a Food Budget: Establishing a clear budget for dining out and groceries helps you track expenses and make more mindful spending decisions. Try allocating specific amounts to avoid overspending.


Saving Tip #5: Leverage Senior Discounts if you are 60+


From transit to museums to groceries and drugstores, there are dozens of businesses that offer 10–20% off for seniors—but they don’t always advertise it. Many stores also have a set day of the week for seniors' discounts. Consider this: A $50 weekly purchase with 20% off saves $10—over $500/year.


Savings Tips:

• Shoppers Drug Mart has a 20% Seniors Day on Thursdays (for those 65+)

• Rexall offers a 20% discount on Tuesdays

• Many major retailers (e.g., Canadian Tire, Sobeys) offer senior discounts that vary by location—ask at checkout.  Cineplex has special pricing for seniors plus seasonal promos like $5 Tuesdays if you want to take the grandkids with you.


Saving Tip #6: Mind Your Utilities and Insurance


Reviewing these bills once a year can result in hundreds of dollars saved.  Consider switching to time-of-use electricity plans, which are offered in most areas. Check to see when cheaper rates are offered during off-peak hours, and look at using appliances such as your clothes dryer on off-peak hours.  You can also lower your insurance premiums by looking at options such as raising your deductible (if you’re comfortable with the risk). Also, look at rates offered by providers for “pay as you drive” insurance, especially if you aren’t using your car a lot. Also, if you are not bundling your home and auto insurance, you may be missing out on some savings.


Saving Tip #7: Buy & Sell Online


Many items we need can be found for a fraction of the cost used on platforms such as Facebook Marketplace and Kijiji. And remember, buying a used item also saves on tax. Many retirees have extra furniture, tools, collectibles, or tech they don’t need. It's now easier than ever to declutter and turn these unused items into extra cash.


It’s All About Small Changes and Big Rewards


Recessions are hard on everyone, but especially on those living on fixed incomes. The good news is that there are plenty of smart, manageable ways to reduce expenses without giving up all the good things in life. By becoming a more conscious consumer and checking in on your spending habits once or twice a year, you can save thousands of dollars annually—money that can be redirected toward travel, gifts for grandkids, or, if nothing else, it just may calm your nerves.


Another Tip: Don’t Wait — Timing Matters


If this trade war continues, housing values may dip, which means the equity you can access could shrink. Getting your Plan B in place now ensures you lock in flexibility and peace of mind before things tighten up.  Remember, it’s easier to get approved for a HELOC or reverse mortgage when you don’t urgently need it. It's better to set it up and keep it on standby than to wait until it’s too late.


Talk It Out


Stress develops in silence. Speak to family and friends about your concerns. They may not have all the answers, but they’ll provide emotional support — and possibly assist with paperwork or technical hurdles.


If you have senior loved ones, check in and ask how they’re feeling about rising costs and uncertainty. These conversations go a long way and might even lead to better solutions.

This trade war isn’t solely about economics. It involves peace of mind, dignity, and stability in retirement. While it may not be the type of Plan B that preoccupies the younger generation, it is equally important — perhaps even more so.


So, take a breath. Make a plan. Get creative with your budget, and look at ways to save. Tap into your home equity if necessary, and don’t hesitate to ask for help. With the right Plan B, you can face the future with confidence — and perhaps even enjoy a little fun along the way. 


Here's a handy checklist to help you get started.  


Quick Wins Checklist

❏ Cancel one unused subscription

❏ Call your mobile carrier for a better deal

❏ Bring lunch instead of dining out 1x/week

❏ Use a coupon or flyer on your next grocery trip

❏ Look for a senior discount before you pay

❏ Brew your coffee at home 3 days this week

❏ Research potential discounts on your car insurance (bundling or pay-as-you-drive options)

❏ Use your clothes dryer or other appliances during off-peak hours to save on electricity


Don’t Retire … Re-Wire!


Sue









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Sue Pimento

Sue Pimento

Founder | CEO

Writer, author & presenter focused on financial literacy and retirement strategies. I advocate for the health, wealth & purpose for retirees

Public speaking & trainingFitness and WellnessBankingPension ReformInterest Rates
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MEDIA ADVISORY: “Your Retirement Reset” by Canadian Retirement Expert Susan Pimento Arrives in Bookstores Across Canada featured image

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The Algebra of Writing a Book featured image

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Take away the title, the office, the meetings, the responsibilities and the people who needed you to make decisions, and suddenly you are left wondering who exactly you are supposed to be on Tuesday morning. Naturally, I responded in the most emotionally healthy way I could think of. I built a business case for my reinvention. There was a timeline. There were measurable deliverables. There may even have been a Gantt chart. Picture it: a newly unemployed woman trying to project-manage her emotional recovery as though grief were a product launch. Phase One: Feel Better. Phase Two: Discover New Purpose. Phase Three: Become Inspiring. It was a spectacular failure. A few weeks later, I was sitting in my car in a grocery store parking lot with the engine off, unwilling to go inside and buy milk like someone who actually had somewhere to be. My beautifully organized recovery plan had collapsed somewhere around Phase One. It turns out grief has very little respect for bullet points. What I needed was permission to be a mess for a while. So I gave myself one small instruction: write something five days a week. Not something good. Not something publishable. Not something anyone besides Dottie and I would ever read. Just something. I did not commit to writing a book. I committed to trying. I gave myself permission to be terrible at it for as long as it took. That turned out to be the important part. Somewhere in all that low-stakes trying, I fell in love with writing. I became fascinated by how a good writer can take an idea you’ve been carrying around vaguely for years and suddenly put exactly the right words around it. You read the sentence and think, yes. That's it. That's exactly what I've been trying to say. Stealing Homework David Brooks once described writers as “beggars who tell other beggars where they found bread.” He used the phrase in a 2023 Persuasion interview with Yascha Mounk, calling it one of his favourite sayings about writing (Mounk, 2023). I loved it because it gave me permission to stop pretending that every good idea had originated in my own head. I started paying attention not only to what good writers said but also to how they built an argument, why certain words carried more weight, and how a simple metaphor could sometimes accomplish what three pages of explanation could not. I carried a notebook everywhere. I wrote down phrases that stopped me. I noticed metaphors the way other people notice good haircuts. Patricia O'Conner's Woe Is I: The Grammarphobe's Guide to Better English in Plain English quietly repaired decades of my grammatical freelancing as I tried to figure out why six words could sometimes explain something better than six paragraphs. Then came Christine. Two years and three complete versions of the manuscript later, I had something that vaguely resembled a book. That was largely thanks to Christine, a PhD, teacher, and four-time published author, who agreed to help a woman whose writing experience began and ended with mortgage disclosure statements. Christine was smart, generous, and wonderfully direct. She was also a regular in my GoodLife Fitness classes, which meant she had already watched me botch choreography in public before she read a word of my writing. I had very little dignity left to protect. Her first editorial assessment was concise: “Sue, your grammar sucks.” Fair enough. Her second question was why I insisted on capitalizing the word Mortgage as though it deserved the same reverence as God or Beyoncé. I still don’t have a good answer. But Christine's most important contribution had nothing to do with grammar. My manuscript was full of financial information and professional jargon. It was smart enough, but it wasn't human enough. Buried inside it was Clara, a character representing the ordinary people I had spent my career trying to help. The truth was that I had trouble accessing the human side of aging, finance and retirement. It was much easier to talk about the process and the products than to be vulnerable about what I had actually gone through. Christine kept pushing me. Tell the human story. Go deeper. Be more vulnerable. Stop hiding behind your expertise. She was right. Slowly, Clara became more real. As Clara became more real, so did I. Somewhere along the way, I stopped being an author trying to protect my professional credibility and became a woman willing to be seen. That changed the book. It also changed me. It helped me heal some of the wounds I hadn't realized I was carrying. And somewhere in the middle of all that editing, Christine and I became better friends. I didn't want to disappoint her, which turned out to be a far better motivator than any deadline. Finishing the manuscript didn’t feel like a triumph. It felt more like handing someone something soft and unfinished, hoping they wouldn’t drop it. As long as the book was unfinished, I had an excellent excuse: “I’m working on a book.” Very impressive. Very aspirational. Very safe. Once it was finished, there was nowhere left to hide. So I hired an agent and let him absorb the rejection on my behalf. He sent the manuscript out. Three responses came back. One publisher said, “Thanks, but no thanks.” Two said yes. Suddenly, a woman with three decades in mortgage lending, a character named Clara, and an unapologetic attachment to writing was going to be an author. Which brings me to the actual algebra. Curiosity + Permission to Fail + Consistent Effort + Time = A Finished Manuscript Notice what is missing. There is no talent requirement. No inspiration variable. No line item for knowing what you're doing before you start. There is simply a small, repeatable behaviour applied without judging the results too harshly. And here is the part I especially want to emphasize: I was 65 when I lost my job, and 70 when my book was published. Five years. Is five years too long to reinvent yourself? I doubt it. We have somehow convinced ourselves that reinvention should happen quickly, preferably between lunch and the afternoon news. But some things take time. Five years gave me time to learn, write badly, rewrite, improve, find my voice, work with Christine, survive rejection, heal old wounds, and eventually become an author. Five years earlier, I would never have put “write a book” on my list of things to do. At 65, I was trying to figure out who I was without the job that had defined so much of my adult life. At 70, I was standing in front of friends and family, holding a published book with my name on it. Here is the link to the the launch party interview if you have 37 minutes (or 24 minutes at 1.5x).  We spend a lot of time planning for retirement as though we are planning a trip. We think about where we will live, how much money we will need, and what we will do with our time. All important questions. But life doesn't always follow the itinerary. Sometimes the thing you think is the ending turns out to be the beginning of the next chapter. My other formula became: Loss + Curiosity + Permission + Action + Time = Reinvention My two background mantras throughout all of this were simple: It is never too late. If not now, when? They sound almost embarrassingly obvious, but obvious does not mean easy. I have watched too many people postpone the things they want to do until some imaginary future when they will have more time, more confidence, more energy, or fewer obligations. There is always a reason to wait. I had plenty of them myself. You cannot get to “one day” without committing to “day one.” For me, day one wasn't about writing a book. It was about writing one thing. Then another. Then another. Five days out of seven. Eventually, those small acts of showing up became a manuscript. The manuscript became a book. And five years after losing my job, at 70, that book became real. And I became a better human. Scott Galloway gave me the idea of looking for the algebra beneath a complicated subject. David Brooks gave me permission to admit that writers borrow, learn from, and build on one another. Christine gave me the courage to stop hiding behind my expertise and to let the human story into the book. Dottie gave me a very reliable reason to stop writing and go for a walk. And a 65-year-old woman who had just lost a huge part of her identity gave herself permission to be bad at something new. Five days out of seven. For long enough. Apparently, that was enough. Today, Your Retirement Reset is out in the world, on bookshelves, in libraries, and with readers across Canada. More than sixty blog posts have grown out of the same process, a considerably better showing than that Gantt chart ever managed. If there is something on the back burner that you keep telling yourself you will do someday, don't start with the big plan. Try something small. Give yourself permission to be terrible. Then show up again. Make tomorrow your day one. Because sometimes reinvention doesn't arrive with a grand announcement. Sometimes it quietly wanders in while you're busy doing something else. That is how I wrote a book. And perhaps more importantly, that is how I discovered I wasn't finished becoming whoever comes next. It is never too late. If not now, when? Sue My Book is Available for Order: I hope you will consider ordering a copy of Your Retirement Reset for yourself, a friend, or someone you love. Published by ECW Press and is available through Indigo or Amazon and McNally Robinson. If you like supporting Canadian booksellers, check with your local independent bookstore too. Most can order it.

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