Design Thinking still resonates within businesses today…or, at least it should – let our expert explain!

Jul 22, 2019

2 min

“Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” - Tim Brown, CEO of IDEO


I would add the following to Mr. Brown’s statement. This innovation approach requires more than a designer’s toolkit. It requires multiple departments within an organization to engage in the approach.


If I’ve learned one thing in my more than 5 years in higher education it’s that companies continue to push for employees to become better problem solvers, more creative/critical thinkers, and ultimately stronger communicators. Why? Company growth is critical, and the aforementioned skills are how many companies will achieve growth. At Otterbein, we continue to provide education that addresses the development of these skills. We are designing a new focus in the MBA Program; Design Thinking.


Otterbein University’s MBA Program is collaborating with the Master of Design (MDes) Program at the Columbus College of Art & Design (CCAD), to integrate a Design Thinking Area of Focus within the MBA program. Design Thinking combines design research, service design, studio & project course for prototyping/impression/artifact work, along with design thinking principles critical in succeeding in business and industry. It is designed for individuals who wish to pursue a career in business design, organizational change, and innovation, among other potential career paths.


  • Are you a reporter covering stories that involve Design Thinking?
  • Are you a student considering pursuing Design Thinking as a postsecondary option?


If so, let our experts help with any of your questions.


Eric is Director of the MBA Program at Otterbein University and is available to speak to the concepts of Design Thinking. Simply click on his icon to arrange an interview.




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Higher education must rediscover the 'service ethic' of teaching

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3 min

The link between veterans coming home and racial violence in America. Our expert can explain.

There is a long history of white supremacist and white-power ideology developing out of the wars the United States has fought. In Bring the War Home: The White Power Movement and Paramilitary America (Harvard University Press, 2018), Kathleen Belew shows that, beginning in the 1970s, a small but committed number of Vietnam War veterans took the racist understanding of the Vietnamese and Asians more broadly that the U.S. military taught them and became instrumental in building the current white-power movement. These vets often did not initially know each other, but they eventually built a wide variety of organizations: the White Aryan Resistance, the latest, post-Civil Rights Era iteration of the Ku Klux Klan, various Christian Identity and white skinhead organizations, and the militia movement of the 1980s and 1990s. In his forthcoming book, Guarding the Empire: Soldier Strikebreakers on the Long Road to the Ludlow Massacre, Otterbein’s Dr. Anthony DeStefanis has found that the men who fought the Plains Indians in the late nineteenth century and who served in Cuba and the Philippines during the Spanish-American-Filipino War (1898-1902) came to understand Native Americans, Cubans, and Filipinos as formidable but racially inferior enemies. When these same men joined the National Guards in states across the country and were called out on strike duty during the late nineteenth and early twentieth century, they took what they learned on the Plains and overseas to create a racist rationale for breaking the labor strikes of a working class that was increasingly made up of southern and eastern European, Mexican, and Asian immigrants. Many of these same men also joined the Second Ku Klux Klan that emerged in the late 1910s and became a nationwide organization by expanding the targets of its hatred beyond African Americans to include Jews, Catholics, and immigrants. Racism is a many-headed hydra with multiple roots in experience at home and abroad. Some white southerners who were central in the project of creating and maintaining Jim Crow white supremacy were Confederate military veterans and it is clear that wars across the twentieth century – from Cuba and the Philippines to Vietnam – pushed some veterans into the white- power movement. Today, we know that white-power organizations concentrate on recruiting military veterans and we have seen a spike in support for these organizations among current members of the military. It’s no accident that some of these active troops and veterans served in the Iraq and Afghan Wars, where they faced a Muslim enemy with unfamiliar social and cultural practices, and who did not welcome the U.S. military presence with open arms. Clearly, we must reckon with what our wars overseas have brought back to the United States. If you are a reporter covering this topic – let the experts from Otterbein University help. Dr. Anthony DeStefanis is an associate professor of history at Otterbein University. He specializes in modern U.S. history with an emphasis on labor and the working class and immigration, race, and ethnicity. Dr. DeStefanis is available to speak with media regarding the history of racial violence in America – simply click on his icon to arrange an interview.

3 min

White power, white supremacy, and violence – our expert explains how communication is key in perpetuating racial hatred in the United States

On August 3, 2019, a white power-inspired gunman killed 24 people and injured 22 others at a Wal-Mart in El Paso, Texas. We tend to understand mass shootings as isolated events committed by “lone wolf” gunmen who might have mental health problems, but what we know about the El Paso gunman – as  well as the terrorists who carried out mass killings at the Al Noor Mosque and Linwood Islamic Center in Christchurch, New Zealand in March 2019, the Tree of Life Synagogue in Pittsburgh in 2018, and at the Emanuel African Methodist Episcopal Church in Charleston, South Carolina in 2015 – tell a different story. The evidence investigators have complied shows that these white-power terrorists had never met one another, but that they lived in an on-line world created by 4chan, 8chan, and white-power organizations’ websites, where they consumed racist ideas and propaganda that shaped their decision to kill African-Americans, Muslims, Jewish people, and Mexicans and Mexican-Americans. We also know that white-power terrorists have particular goals in mind. Message boards like 8chan reveal a competition among participants about who can top the number of people killed in the last mass shooting. There is also a strong belief expressed on-line that killing racial minorities will foment a race war and allow white-power advocates to create an all-white world. I describe these terrorists as advocates of white power because it is important to understand that “white power” and “white nationalism,” a term often used in the media to describe the perpetrators of recent mass killings and the movement that animates them, are not the same thing. White nationalism calls to mind an effort to shore up the interests of white people within the American nation as it currently exists. The white-power movement, on the other hand, imagines a transnational, Aryan nation of white people living in an all-white world after wiping out non-whites. This might sound far-fetched, but does not mean that those who carry out mass killings in pursuit of this goal are mentally ill. Rather, their actions are the result of a white-power ideology fostered and spread on-line. What is new about how white-power advocates communicate with each other is that some of it now happens on-line. Interaction between racists who never met one another, however, has a long history in the United States. Approximately 4,100 African Americans were lynched between the end of the Civil War in 1865 and the 1960s. The white perpetrators of these lynchings lived hundreds of miles apart and often did not know one another, but they were united in a collective effort to enforce Jim Crow white supremacy in the American South (I use “white supremacist” here because white southerners who carried out lynchings did not, broadly speaking, subscribe to white power as the current movement defines it: the creation of a transnational, Aryan nation of white people living in an all-white world after wiping out non-whites). Lynchings were sometimes public events that drew hundreds or thousands of people with the purpose of “teaching” southern African Americans what would happen to them if they violated the rules of Jim Crow. Southern newspapers ran stories that justified lynchings; perpetrators took pieces of flesh, body parts, and hair from lynching victims as souvenirs and passed them around; and white southerners took lynching photographs, turned them into postcards, and mailed them to friends, family, business associates, and fellow travelers in the white supremacist movement. This racist community building had the goal of creating and maintaining white supremacy and, of course, it all happened without the help of the Internet. Communication, whether on-line or through the more traditional means has played an integral role in fostering and perpetuating racial violence and hatred. If you are a reporter covering this topic – let one of our experts help. Dr. Anthony DeStefanis is an associate professor of history at Otterbein University. He specializes in modern U.S. history with an emphasis on labor and the working class and immigration, race, and ethnicity. Dr. DeStefanis is available to speak with media regarding the history of racial violence in America – simply click on his icon to arrange an interview.

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