Featured Post from Scheller College of Business - Georgia Tech

Privacy Issues in Using Facial Recognition Software by Law Enforcement

Mar 11, 2020

1 min

The Atlanta Police Department is just the latest in criminal investigation units  across the U.S. that have adopted facial recognition software to assist in police investigations. But privacy experts are cautiously watching the acceptance of this type of software for possible infringements of a citizen's privacy.


The software uses a person’s photograph to search the internet including social media accounts for additional images of a suspect. The process is called “scraping” and Deven Desai, associate professor for law and ethics at Scheller College of Business at the Georgia Institute of Technology expresses concern over the use of the controversial technique, which is becoming more commonly used by hundreds of police departments across the U.S.


 “The issue becomes one of what we like to call “technical accountability,” said Desai, who cites the reliability of the software, the privacy of citizens, and the length of time images are stored by the departments as just a few factors to consider. How long will a person's photograph be kept and for what means? These are just a few of the questions that continue to raise concerns among some experts who see this new technology as a potential for harm to the public at large. Before fully embracing facial software, the accountability for using this form of spying should be studied in more detail before the practice is adopted widely.

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2 min

Changing Demographics Create Growing Rental Market Cites Scheller College of Business Professor Barry Branch

Professor Barry Branch, Ledbetter Professor of the Practice at Scheller College of Business was a featured author in the article “National Rent Report for January 2020 Shows Growing Number of Renters” in the online magazine RENTCafe. Branch discussesd national trends that are leading more young people to rent rather than purchase a single-family home. “Young professionals are increasingly attracted to multifamily projects near their jobs. These buildings are attractive if they offer cutting edge technology that enables residents to work from home; attractive amenities that provide a healthy lifestyle and greater interaction with others; proximity to a variety of retail, food and entertainment attractions as well as public greenspaces; a significant reduction in their reliance on automobiles and access to public transportation; and greater flexibility to adjust to job changes and changes in their personal circumstances,” he said. In the piece he acknowledges the stable economy but notes that increased uncertainty in national, political, and economic environments may lead many people to resist the commitment to purchase a home. However, Branch points to the possibility that a larger demand for rental units may provide less inventory and therefore, an increase in rent prices. He states that “an offsetting factor among renters is the current trend towards rapidly increasing rental rates in many markets, which threatens their ability to manage their cost of living.” To offset these adverse factors, he cites low-interest rates that will incentivize developers to build more units and government programs for creating affordable housing as just a few factors that will continue to keep the rental market thriving. Are you a journalist looking to know more about this topic? Then let our experts help. Barry Branch is Sr. Professor of the Practice of Real Estate Development at Scheller College of Business, Georgia Institute of Technology. He is co-founder of The Branch-Shelton Company, LLC, a private investment management and financial advisory firm. Barry is available to speak with media regarding this important topic – simply click on his icon to arrange an interview.

2 min

Scheller College of Business Privacy Expert Peter Swire Summarizes Recent Privacy Ruling in Facebook Case

In the latest round of legal decisions on the enforcement of international privacy laws between the EU and the U.S., Peter Swire, professor of Law and Ethics at the Georgia Tech Scheller College of Business, and associate director for Policy of the Georgia Tech Institute for Information Security and Privacy looks at how the EU may examine foreign intelligence surveillance in his article “Foreign Intelligence and Other Issues in the Initial Opinion in Schrems II” in Lawfare. The Schrems II case is the subject of the recent opinion from Advocate General (AG) Henrik Saugmandsgaard Øe before the Court of Justice of the European Union (CJEU). In the case, Austrian lawyer Max Schrems challenged Facebook’s ability to transfer personal data from the EU to the United States using the standard contractual clauses, which exist where a company such as Facebook follows EU-level privacy standards when private data is transferred outside of Europe. Schrems’s specific claim is that he cannot access any files that the National Security Agency (NSA) may have collected about him and lacks legal redress for any violation of his rights under EU law. Swire writes that the case examines the transfer of an individual’s personal data from the European Union to the United States using the standard contractual clauses and the Privacy Shield, which was negotiated in 2016 by the U.S. and the EU for privacy data transfers to the United States specifically. Facebook’s headquarters are in Ireland, and the Irish High Court ruled in favor of Schrems and certified 11 broad questions to the CJEU. The AG opinion published this week concerns this appeal in Schrems II from the Irish High Court.  If Schrems wins this appeal, then many flows of personal data from the EU to the U.S. may become illegal. Swire’s expertise in U.S. privacy laws is extensive. He is a sought after privacy expert and he has been highlighted in Bloomberg Law, Le Monde, LawFare  and numerous scholarly publications. He has appointments by courtesy with the College of Computing and School of Public Policy and is Senior Counsel with Alston & Bird, LLP. If you are a reporter covering this topic and would like to speak with Professor Swire – simply click on his icon to arrange an interview or email  media@scheller.gatech.edu.

3 min

Delivery is a billion-dollar business and growing – are drones and robots the answer to getting retail and medical packages to customers on-time and cost-free?

It may be the most wonderful time of the year, but for those delivering packages to houses and homes across America this holiday season it’s also the busiest one. In fact, it’s expected that Amazon alone will ship close to 300 million packages for Christmas.  Customers want their purchases quicker and cheaper and it’s changing how the landscape works. It's estimated that free shipping will cost Amazon more than a billion dollars this quarter alone. This explains why shippers are looking at some radical new technologies to cut the cost of the last mile – and this is not just limited to the retail shopping industry. “Technology-driven innovations such as delivery drones or driverless vehicles not only facilitate last-mile delivery, they help with the inclusion of new sets of “customers, especially those in remote locations or rural areas with poor infrastructure, says Morvarid Rahmani, assistant professor of Operations Management at Scheller College of Business at Georgia Institute of Technology. For instance, companies like UPS, CVS, and WakeMed are exploring the idea of drugs and other health-related items being delivered by drones. In a first, collaboration between the FAA and UPS partner Matternet made deliveries from a CVS pharmacy in Cary, North Carolina as well a customer’s retirement community in November. Rahmani thinks this type of delivery shows promise. “Using drones to deliver medical packages can give rural communities access to products and medical supplies, which they would not be able to access otherwise. This delivery model is a way of incorporating social concerns and conditions of underserved populations into business practices. Using drones to deliver medial packages is a great example of collaboration between a governmental agency and for-profit companies, which is toward the dual goals of promoting efficiency and inclusion,” she notes.   So, while most consumers are coming to terms with drone technology as a means for the Amazons of the world to replace it’s fleet of trucks, many customers are seeing the future of receiving essential, potentially life-saving drugs to their doorstep. “These technologies enable inclusive retailing and distribution for large (excluded) communities all over the world, says Rahmani. “Successful implementation of inclusive business practices requires collaboration of for-profit firms with the public sector, civil society organizations, and communities”.CBS News - December 15, 2019 Morvarid Rahmani is an Assistant Professor of Operations Management at Scheller College of Business at Georgia Tech. She is an expert in the areas of research is on collaboration in work processes such as new product development, management/IT consulting, and education. Dr. Rahmani is available to speak with media regarding this topic – simple click on her icon to arrange an interview. About Scheller College of Business The Georgia Tech Scheller College of Business is located in a state-of-the-art building in Georgia Tech’s vibrant Technology Square, the core of the Atlanta’s high-tech business community. The College offers an internationally recognized business education, including full-time, evening, and executive MBA options as well as undergraduate and Ph.D. degrees, to approximately 2,000 degree-seeking students each year. Scheller College collaborates across Georgia Tech to offer joint MS degrees in quantitative and computational finance and business analytics. Custom and open enrollment programs for executives and professionals are offered through the Huang Executive Education Center, located within the College. Interdisciplinary centers for teaching and research within the College enrich the educational experience, the campus and the community by providing a direct connection with the real world. They fuel collaborative teaching and research in some of the most relevant areas in business today: leadership, innovation, sustainability, the global enterprise, and business ethics.   For more information, contact media@scheller.gatech.edu

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