MEDIA RELEASE: Watch for higher traffic volume in school zones as students go back to class

Oct 18, 2022

3 min



WINNIPEG, MB, September 7, 2021 – After months of distance learning, many students will be excited to see their friends and classmates again as they return to the classroom. With higher traffic periods anticipated before and after school, CAA Manitoba (CAA MB) is urging all pedestrians and motorists to stay alert and take extra caution while travelling through school zones.


“Pedestrian safety begins with drivers,” said Heather Mack, manager of government and community relations at CAA MB. “When you’re behind the wheel, you have the responsibility to look out for everyone else around you, including parents, guardians and children.”


When COVID-19 public health orders were loosened in the province during August and September 2020, recent data reported by Manitoba Public Insurance revealed a spike in the number of fatalities and serious injuries in motor vehicle collisions. In comparison to the previous five-year average, the number of fatalities caused by distracted driving quadrupled while the number of fatalities due to not

wearing a seatbelt almost tripled. Additionally, instances of speeding also significantly increased. “CAA is reminding pedestrians, cyclists and motorists to be fully aware of their surroundings by slowing down and putting away all distractions,” said Mack. “Whether you are a parent or guardian driving, or a

child walking or wheeling to school, everyone plays a role in keeping school zones safe.”


CAA is encouraging motorists to remember these top five school zone safety tips:


1. Make eye contact with passing pedestrians and cyclists: With the excitement of going back to school, anticipate that children may not easily see or hear your moving vehicle. Use eye contact to ensure pedestrians are aware of you driving your vehicle.  

2. Help reduce traffic with active school travel: Encourage your kids to walk or ride to school to ease traffic congestion. If your school is a further distance, CAA encourages parents and guardians to park a block away and walk to school, if possible, to reduce traffic and make school zones safer.  

3. Slow down: Know the speed limit in your neighbourhood’s school zones and respect them. Ensure to give yourself plenty of time to drop off your kids at school to avoid rushing. 

4. Follow the rules of the road near school buses: Always stop for the buses’ flashing lights and wait for children to get safely on or off. Stay alert and watch for children or parents/guardians crossing the road when the bus moves on.  

5. Choose a safe spot to drop off and pick up your children from school: Follow your school’s rules and avoid double parking or stopping on crosswalks, dropping off or picking up your kids on the opposite side of the street, and stopping in moving traffic as kids rush out. Instead, use the designated drop off areas or consider a spot a bit farther away from school that is easily accessible and safe.  


CAA supports safety in school zones through the CAA School Safety Patrol® program. The program was developed to protect, educate and empower elementary school children on safe road-crossing practices.

Powered by

You might also like...

Check out some other posts from CAA Club Group

MEDIA RELEASE: CAA Manitoba encourages families to make a School Year Resolution for safer school zones featured image

3 min

MEDIA RELEASE: CAA Manitoba encourages families to make a School Year Resolution for safer school zones

As Manitoba students head back to school, CAA Manitoba is encouraging families to make one simple school year resolution: help create safer school zones for everyone. With students, parents, school buses, adult crossing guards and pedestrians returning to daily routines, school zones become significantly busier during the back-to-school season. CAA Manitoba is reminding all road users that school zone safety is a shared responsibility and that small actions can make a big difference in helping children get to and from school safely every day. "Back-to-school season is an exciting time for families, but it also brings increased traffic and activity around schools," says Ewald Friesen, manager of government and community relations, CAA Manitoba. "Whether you're driving, walking, cycling or taking the bus, everyone has a role to play in creating safer school communities by slowing down, staying focused and looking out for one another." Reduced school zone speed limits are back in effect As of Sept. 1, reduced school zone speed limits are back in effect across Manitoba. Between 7 a.m. and 5:30 p.m., Monday through Friday, drivers are required to reduce their speed to 30 km/h when travelling through school zones. To help reduce congestion and improve safety, CAA Manitoba is encouraging families to set a few "school year resolutions" this fall: Give yourself a few extra minutes: We know mornings don't always go according to plan. When possible, build in a little extra time for the school run. A less rushed arrival can help reduce behaviours like double parking, stopping in undesignated areas or dropping children off from unsafe locations. Follow your school's drop-off routine: Every school has procedures designed to move students safely and efficiently. Following designated pick-up and drop-off practices, even when the line is long, helps improve traffic flow and creates a safer experience for children, families, and school staff. Consider a "park and walk": If it's practical for your family, parking a short distance from the school and walking the last block can help ease congestion near entrances while giving children an opportunity to build road safety awareness. Help reduce traffic with active school travel: If possible, incorporate active school travel into your family's routine, even one or two days per week. Encouraging your kids to walk or wheel to school helps to ease traffic congestion, among other benefits. Reinforce road safety rules: Proactively chat with children about how to safely walk, bike or scooter based on their age and neighbourhood. Simple reminders like looking "left, right, left" before crossing, paying attention to crossing guards and staying alert around driveways, back lanes and parking lots can make a big difference. CAA Manitoba is also reminding drivers to stay alert in school zones, particularly during arrival and dismissal periods. Motorists should watch for adult crossing guards, school safety patrollers, pedestrians, and school buses, and be prepared to stop at marked crossings. Drivers must stop at least five metres away from a school bus with flashing red lights and an extended stop arm and remain stopped until the signals are no longer activated. Now in its 90th year, the CAA School Safety Patrol program has helped keep Manitoba students safe as they travel to and from school. Student Patrollers help classmates cross roadways safely while promoting good road safety habits and demonstrating leadership within their communities. "Creating safer school zones starts with all of us making thoughtful choices every day," said Friesen. "When drivers slow down, families follow safe drop-off practices and children understand how to navigate their neighbourhood safely, we can help ensure every student has a safer journey to and from school." For more information, visit: www.caamanitoba.com/advocacy/school-safety/school-zones.

MEDIA RELEASE: New school year, new safe habits: CAA encourages families to make a School Year Resolution for safer school zones featured image

3 min

MEDIA RELEASE: New school year, new safe habits: CAA encourages families to make a School Year Resolution for safer school zones

As students head back to class, CAA South Central Ontario (CAA SCO) is encouraging families to make one simple resolution this school year: help create safer school zones. New CAA research shows that school zone congestion remains a significant concern for Ontario parents. Eight in 10 parents report congestion during school drop-off and pick-up times, while 84 per cent say they have witnessed at least one dangerous driving behaviour in their child's school zone. The most observed behaviours include speeding, double-parking, stopping in undesignated areas, and blocking school bus drop-off zones. "Back-to-school season is exciting, but it can also be hectic," says Tracy Marshall, manager, community relations at CAA SCO. "The good news is that small changes to our daily routines can make a meaningful difference. By planning ahead, following school drop-off procedures and staying alert, we can all help make school zones safer for children, parents and school staff." Ontario parents raise concerns about school zone safety as risky drop-off and pick-up habits persist According to the survey, 63 per cent of Ontario parents reported that their child's school zone was not very safe. Three of the four most frequently observed unsafe behaviours are directly related to school drop-off and pick-up activity, highlighting the need for safer habits during busy school travel periods. CAA is encouraging families to set a few 'school year resolutions' to create safer school zones as children go back to school: Give yourself a few extra minutes: We know mornings don't always go according to plan. When possible, build in a little extra time for the school run. A less rushed arrival can help reduce behaviours such as double parking, stopping in undesignated areas, or dropping children off in unsafe locations. Follow your school's drop-off routine: Every school has procedures designed to move students safely and efficiently. Following designated pick-up and drop-off practices, even when the line is long, helps improve traffic flow and creates a safer experience for children, families, and school staff. Consider a "park and walk": If it's practical for your family, parking a short distance from the school and walking the last block can help ease congestion near entrances while giving children an opportunity to build road safety awareness. Help reduce traffic with active school travel: If possible, incorporate active school travel into your family's routine, even one or two days per week. Encouraging your kids to walk or wheel to school helps to ease traffic congestion, among other benefits. Reinforce road safety rules: Proactively chat with children about how to safely walk, bike or scooter based on their age and neighbourhood. Simple reminders like looking "left, right, left" before crossing, paying attention to adult crossing guards and staying alert around driveways and parking lots can make a big difference. CAA SCO is also asking all motorists to remember that when you're in a school zone, children are nearby. Drivers can support school zone safety with a few simple actions: Stay alert: Put away distractions and focus on the road. Children can appear unexpectedly between parked vehicles, near crossings or around school buses. Slow down: Reduce your speed and be prepared to stop. School zones require extra attention, particularly during arrival and dismissal periods. Watch for school buses and crossing guards: Always obey school bus signals and be aware of adult crossing guards, safety patrollers and students crossing the road. Not only is it illegal to pass a stopped school bus with red lights flashing and the stop arm extended, it is also incredibly dangerous. For more school zone safety information and tips, visit caasco.com/schoolzone.

MEDIA RELEASE: CAA Manitoba survey finds rising gas prices are impacting how Manitobans drive, travel and spend this summer featured image

3 min

MEDIA RELEASE: CAA Manitoba survey finds rising gas prices are impacting how Manitobans drive, travel and spend this summer

Rising gas prices are having a real impact on how Manitobans manage their daily routines and summer plans, according to a new survey from CAA Manitoba. The survey found that about six in ten Manitobans say higher fuel costs are affecting their day-to-day lives, with many cutting back on driving and adjusting spending to make ends meet. “Manitobans are making thoughtful choices to stretch their budgets, whether that’s driving a little less, planning trips more carefully or finding ways to save at the pump,” says Ewald Friesen, manager, government & community relations for CAA Manitoba. Many respondents said they begin to rethink their habits when gas prices reach around $2.10 per litre, a point where costs start to influence decisions about how and when they travel. The most common changes include driving less for everyday needs (35 per cent), cutting spending in other areas (23 per cent), and reducing or eliminating some activities entirely (23 per cent). Summer travel is still a priority, with adjustments Despite higher fuel costs, road trips remain a popular choice this summer, with more than seven in ten Manitobans planning to hit the road. However, nearly six in ten say rising gas prices are likely to influence those plans, prompting many to take fewer trips, travel shorter distances or adjust their budgets. “Travel is still important to Manitobans, especially during the summer months, but people are being more mindful about how they plan those trips,” adds Friesen. Saving at the pump is becoming a priority for Manitobans Manitobans are also actively looking for ways to manage fuel costs. The survey shows that most drivers are taking steps to save money on gas, with many turning to loyalty programs, comparing prices at different stations, or using apps to find the best deal. More than half say they are also considering alternative ways to get around more often, such as walking, cycling, or using transit where possible. Simple tips to stretch your fuel budget: CAA Manitoba encourages drivers to take simple steps to improve fuel efficiency and make the most of every tank, especially during busy summer travel months: Plan routes in advance to avoid backtracking and unnecessary mileage: Plan the most efficient route to your destination and avoid backtracking and unnecessary mileage.   Remove extra weight from your vehicle: Reducing your vehicle’s weight can help improve your fuel efficiency when on trips.     Avoid leaving your rooftop luggage carriers or bike racks on your vehicles when you are not using them: Items on top of the car significantly increase aerodynamic drag, reducing fuel economy.   Control your speed: Fuel consumption starts to increase above 90-105 km/h. For long stretches of road ahead, use cruise control to maintain your speed to save fuel.  Drive conservatively: If you find yourself stuck in long weekend traffic, avoid rapid acceleration and hard braking, which can lower fuel economy by 15 to 30 per cent at highway speeds and 10 to 40 per cent in stop-and-go traffic.  Keep up with regular car maintenance: Underinflated tires increase fuel consumption by up to four per cent. With regular maintenance services, you can help your vehicle run more efficiently. Take advantage of reward programs and tools to find lower prices: CAA members save three cents per litre when they load their membership card in the Shell app or use it at the pump.  “These small actions can add up over time and help make driving more affordable,” says Friesen. CAA Manitoba continues to advocate for drivers by sharing timely information and practical advice to help Manitobans navigate rising costs and stay mobile year-round.

View all posts