Featured Post from University of Delaware

Net-zero emissions targets: Genuine goals or Fortune 500 greenwashing?

Oct 13, 2023

2 min

Moving towards “net-zero” emissions has become a popular “target” for multinational corporations that have committed to improving their sustainability. But is it a new tagline from marketing departments or something firms are actually committed to?

About half of the U.S.-based Fortune 500 firms have declared their intent to reach net zero – the point at which the emissions from an entity equals the amount of greenhouse gasses being taken out of the atmosphere – as early as by 2030.

The University of Delaware’s Kalim Shah, an expert on energy and climate policy, has some thoughts on these targets, their feasibility and why these companies are pursuing these goals.

We should question why the language has changed in less than a decade from lowering emissions or low carbon options to “net-zero” when targets to meet lower emissions have not really been fulfilled in the first place. Part of the explanation could be to get ahead of would-be legislated pressure, that is, to dissuade legislative efforts which would imply compliance requirements, whereas now, these pledges are completely voluntary.
Net zero is more technologically feasible in some sectors/ processes and not in others. In other words, there is likely not a cost effective, technological fix for net zero in the aluminum smelting or iron or concrete making industries in the immediate future.
Lack of industry standards for measuring net zero – or perhaps more correctly, several competing methods of calculating net zero – can give some cover, for now, to firms attempting to “greenwash.” In effect, one firm's net zero may not be comparable to another's net zero.
A company’s “emissions scope” must be examined closed. Are firms referring to direct emissions related to on-site fuel combustion or fleet vehicles; Indirect emissions related to emission generation of purchased energy, such as heat and electricity; and/or Other indirect emissions related to both emissions from upstream and downstream business activities when setting targets?
We have to "read the fine print" as well, as terms that sound as ambitious but have slightly different strategies, such as “carbon neutral” and “carbon negative” targets can also complicate how we hold firms accountable.
Where net zero is less possible, emissions could be “offset” through various schemes like carbon credits of forest offsets. A carbon offset is a reduction or removal of emissions of greenhouse gases made in order to compensate for emissions made elsewhere. En vogue since the 2000s, largely because it presented a way for indebted developed countries to capture market value by preserving endangered forests when multinationals ‘"offset" operations emissions by paying said developing countries, this mechanism has become highly questionable of late for its unverifiability.

To arrange an interview, click on Dr. Shah's profile and press the contact button found there.

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Kalim Shah

Associate Professor, Energy and Environmental Policy

Expert in public policy, governance and institutional analysis for sustainable development in small peripheral economies and jurisdictions.

Public PolicyEnvironment, Social, Governance (ESG)Institutional TransformationSmall Island Developing StatesEnergy Security and Transition

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May 5, 2026

1 min

Hantavirus cruise ship outbreak: Epidemiologist discusses causes and challenges

A deadly outbreak of hantavirus on a cruise ship currently stuck off Cape Verde, Africa, has put the virus on the national radar for the first time since 1993. University of Delaware epidemiologist Jennifer Horney can talk about the potential for a larger outbreak and the challenges associated with responding to the emergency. There have been nearly 1,000 cases of hantavirus in the U.S. since surveillance began in 1993. That year, an outbreak of the severe respiratory disease in the four corners area of the U.S. Southwest was linked to domestic exposure to rodents, Horney said. Horney can discuss the following points in reference to the Dutch vessel M/V Hondius, which has seen three people die since departing from Argentina on April 1. • The response to this global public health emergency will be challenging given the cuts to U.S. public health and extensive leadership turnover at the Centers for Disease Control and Prevention. • Climate change and global transit likely contributed to the new cases, as rodent populations thrive during certain weather conditions. • When humans inhale rodent feces, urine or saliva, often when dust is aerosolized through cleaning, they can become infected. While symptoms may develop up to two months after exposure, the disease has a mortality rate of up to 50%. To reach Horney directly and arrange an interview, visit her profile and click on the "contact" button. Interested media can also send an email to MediaRelations@udel.edu.

May 6, 2026

2 min

Gritty like his city: How the Philadelphia Flyers' mascot went from punchline to sensation

How did Gritty, the fluffy, orange, menacing whatchamacallit that backs the Philadelphia Flyers, go from a punchline when he was rolled out in 2018 to one of sports' most well-known and beloved mascots? The University of Delaware's Matt Robinson took a shot, and scored, with some answers. Robinson, a professor of sport management at UD's Lerner College of Business & Economics, said Gritty embodies the tough attitude that Philadelphia is known for. Also, some of his bizarre features and personality traits go straight to the heart of the demeanor and history of the Flyers, who are currently battling their way through the NHL playoffs. Those are among the ingredients that go into marketing and launching a successful mascot. Robinson can discuss the following: • Why some mascots take off and others flop. After his launch, Gritty was ridiculed as a concept on late night TV and "Saturday Night Live." But he was still garnering billions of views on social media and millions in earned media for the franchise. The Flyers kept pushing the concept despite its early unpopularity, which led to his eventual success. "Any public relations is good public relations," Robinson said. • Mascots need to be authentic. Gritty embodies the team he represents and the city that team plays in. Robinson noted Philadelphia's "grit" and love of players who play hard, like the Broad Street Bullies – the nasty group of Flyers' players who led the team to two Stanley Cup wins in the 1970s. • The best mascots transcend sports. Robinson pointed to the film and character "Rocky," whose statue sits in the front of the city's Art Museum, as well as the city's reputation as one with a bit of an edge. "We're the ones who threw snowballs at Santa Claus," Robinson said, referring to the infamous 1968 incident when Philadelphia Eagles fans pelted Kris Kringle from the stands. • Players and coaches come and go, but the mascot stays the same. Mascots can be part of ticket sales and community engagement in the offseason, when players may not be in the city or moving to another via free agency. • Mascots offer an attachment point for fans that is not sport related. Kids respond to mascots and, from there, connection with the team, players and the sport can grow. To contact Robinson directly for an interview, visit his profile and click on the "contact" button. Interested reporters can also email MediaRelations@udel.edu.

Apr 24, 2026

2 min

How the Class of 2026 can keep resumes out of the digital black hole

Students set to graduate this May are entering a job market where the rules of engagement are being rewritten in real-time. AI is both friend and foe, and ghosting has become the norm. University of Delaware career expert Jill Panté shares how college students can navigate these challenges in a rapidly shifting economy. Panté, director of the Lerner Career Services Center at UD, can apply her expertise to the following: The AI recruitment gap • How to prevent resumes from falling into the "digital black hole" of automated tracking systems. • Current recruitment in 2026 is heavily filtered by AI. If resumes don't mirror the language of the job description, a human might never even see it. • In 2026, AI is the gatekeeper. Students who aren’t using AI for assistance are working twice as hard for half the results. However, the goal is to use it as a co-pilot, not an autopilot. Beat the bots (tailor your content) • Use tools like Resume Worded or Generative AI like Microsoft Co-Pilot or Gemini to see how resumes stack up against specific job postings. • It is better to send five highly tailored, thoughtful applications than 50 generic ones that get auto-rejected by an algorithm. • Use AI to run a mock interview based on the job description and company. The "hidden” job market • If a "job search" consists solely of clicking "Easy Apply" on LinkedIn for six hours a day, it’s not searching; it’s just doom-scrolling with a resume. Roughly 80% of your time should be spent talking to humans. The other 20% should be spent on applications and research. • Find the recruiter or a department head on LinkedIn. Send a brief (2-3 sentence) note reiterating your interest. • Leverage alumni networks through LinkedIn. Narrative branding • Especially for Gen Z: Hiring managers don't just want to know what you did; they want to know the impact you made. • Instead of saying "Responsible for social media,” say "Increased engagement by 40% over 3 months by implementing a new video strategy." • Always lead with results (LinkedIn, resume, Interviews) to showcase the value you bring. Workforce anxiety • Managing the mental toll of the modern, high-speed job search and the professional "ghosting" epidemic. • Establish a personal "Board of Directors" to provide a balance of support, accountability and feedback. • Maintain momentum by volunteering, attending local networking events and learning new skills on platforms like LinkedIn Learning and Coursera. To reach Jill Panté directly and arrange an interview, visit her profile and click on the “contact” button.