Latest Spotlights
Church Mutual® Selects Guidewire Cloud to Accelerate Billing Innovation and Optimize Customer Experience
Religious institutions insurer to leverage Guidewire BillingCenter to automate processes to improve speed, flexibility, and operational excellence MERRILL, Wis., and SAN MATEO, Calif., May 3, 2022 – Church ...
Thought Leadership 2.0: A New Approach
The term “thought leadership” has been exploited by self-proclaimed experts and overuse of the phrase has made the market weary of its practice. But before ...
Declining viewership for live events, including the Super Bowl, presents concerns for advertisers
This year’s NFL Championship, best known as the Super Bowl, will again be one of the most watched events. But public interest in live ...
Emory Experts - Ad-blockers Shave $14.2 Billion Off Consumer Spending, Says New Research
Digital advertising is big business. So big, in fact, that it is well on track to become the most dominant form of advertising. Estimates suggest ...
7 Tips for Executing Expertise Marketing
Now that you understand the value of expertise and have defined who your experts are, you might find yourselves asking, “What’s next?” Our research ...