Latest Spotlights
Aston University AI project aims to make international health data sharing easier
Project to improve sharing data while complying with general data protection regulation (GDPR) guidelines Aston Institute of Photonic Technologies awarded almost £300k to work on ...
Expert Insight: Fake News, Fake Reviews: Building Trust with Online Shoppers
Online customer reviews have become a critically important cog in the sales conversion process in recent years. Studies show that 97 percent of consumers read product ...
‘Boilerplate language’ is preventing non-professional investors from making sound decisions, new research finds
Aston University’s Dr Ozlem Arikan looked at the impact of the style of corporate information on investor decisions Companies arguably avoid being specific by ...
Corporate Social Responsibility Builds Investor Trust
There’s little doubt that corporate social responsibility (CSR) is a good thing for businesses. Whether it’s taking positive action on society, communities, the ...
How to build a good credit score from scratch as a newcomer in Canada
Having a credit rating or a credit score is essential for life in Canada. A good credit score can ensure you qualify for better interest ...
Alternative Data Can Offer Insight into GameStop Action on Wall Street
Thomas Shohfi, an assistant professor in the Lally School of Management at Rensselaer, says that looking at alternative data can offer important insights into the ...
Optimizing the delivery speed promise can boost sales
After the coronavirus pandemic forced most of the country into lockdown, online shopping soared. According to CCInsights.org, by the end of April 2020 there was ...
Showcase Your Experts to Generate Media Attention and Grow Business
This blog was initially posted by our friend David Meerman Scott on his blog, read it here Some of your most important assets for securing ...
Ethics Quandary? Women in PR More Apt to Seek Allies Before Giving Execs Advice
Women in public relations are more likely than men to seek allies and form coalitions before they give ethics counsel to senior leaders, while men ...