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Latest Spotlights

Alternative Data Can Offer Insight into GameStop Action on Wall Street

Thomas Shohfi, an assistant professor in the Lally School of Management at Rensselaer, says that looking at alternative data can offer important insights into the ...

Rensselaer Polytechnic Institute January 28 · 1 min read
Thomas D. Shohfi

Optimizing the delivery speed promise can boost sales

After the coronavirus pandemic forced most of the country into lockdown, online shopping soared. According to CCInsights.org, by the end of April 2020 there was ...

Emory University, Goizueta Business School November 9 · 3 min read
Ruomeng Cui

Showcase Your Experts to Generate Media Attention and Grow Business

This blog was initially posted by our friend David Meerman Scott on his blog, read it here Some of your most important assets for securing ...

ExpertFile December 10 · 6 min read
Peter Evans

Ethics Quandary? Women in PR More Apt to Seek Allies Before Giving Execs Advice

Women in public relations are more likely than men to seek allies and form coalitions before they give ethics counsel to senior leaders, while men ...

Baylor University October 11 · 5 min read
Marlene Neill, Ph.D.
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