Are you covering March Madness?
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Are you covering March Madness? Are you covering March Madness?

Michael Lewis

Professor of Marketing; Faculty Director, Emory Marketing Analytics Center,  Emory University, Goizueta Business School

Professor Mike Lewis is available for interview to discuss college fandom and the latest in the decision on name, image, and likeness with the NCAA.

Answers by Emory University, Goizueta Business School

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