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Brian Ardinger - Econic. Lincoln, NE, US

Brian Ardinger Brian Ardinger

Co-founder | Econic

Lincoln, NE, UNITED STATES

Forward Thoughts: Software, Technology, Marketing, & Startups. Founder @NMotionStartup, @econicco, & @theiopodcast, former CMO @Nanonation

Media

Publications:

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Photos:

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Videos:

The Power of BIG Experiences: Brian Ardinger at TEDxLincoln Brian Ardinger

Audio:

Social

Biography

Brian is the managing director of NMotion, a seed-stage startup accelerator in Lincoln, Nebraska. He also serves as Entrepreneur in Residence at NUtech Ventures, the technology transfer arm of the University of Nebraska. Brian is co-founder and co-host of the weekly podcast Inside Outside, and co-founder of The Big Plate, a community for entrepreneurs responsible for producing ongoing events for startups like Open Coffee, Table Talks and Welcome to the Jungle. He has served on planning committees for initiatives like the Intersect Conference, Lean LaunchPad Workshop, Startup Weekend and StartupWeek Lincoln. He is a regional champion for UP Global and has served as a mentor and judge for programs like Lean Startup Circle, PIPELINE Entrepreneurs, Startup Weekend, and the JumpStart Challenge.

Before his recent work in the Lincoln startup community, Brian was Chief Marketing Officer at Nanonation and has been a regular contributor to industry publications, a public speaker and quoted industry expert with over 25 years of experience in interactive media, marketing, consulting, and research. Brian was head of research at Ion Global, a Hong Kong headquartered technology firm where he developed Asia’s first dedicated customer experience lab to analyze and measure how customers utilized technology in their shopping and online experiences. In addition to his work overseas, Mr. Ardinger has been a Senior Consultant with Gartner based in Silicon Valley where he implemented strategy and research for multinationals around the world and managed projects in industries ranging from software to mobile technology. He holds a Bachelors degree in Marketing from the University of Nebraska in Omaha and an MBA from Penn State.

Industry Expertise (10)

Advertising/Marketing Computer Software Direct Marketing IT Services/Consulting Market Research Social Media Corporate Leadership Internet Retail VC and Private Equity

Areas of Expertise (11)

Customer Experience Motivation Tedx Startup Acceleration Innovation & Creativity Innovation & Design Thinking Corporate Innovation Startup Entrepreneurship Lean Startup Enterprise 2.0 and Collaboration Networks Disruptive Innovation

Education (2)

Penn State University: MBA, Marketing & International Business 1994

University of Nebraska - Omaha: BSBA, Marketing 1990

Affiliations (5)

  • Digital Screenmedia Association
  • Bionic Ear Association - Mentor
  • Startup Champions Network
  • Lean Startup Circle
  • Global Accelerator Network

Event Appearances (3)

Enhancing The In-Store Experience: 5 Technologies Changing The Marketing Landscape

GlobalShop  Las Vegas

2009-03-26

Enhancing The Customer Expereince: How Technology Is Changing How Retailers Market, Communicate, and Interact

TREX: Total Retail Experience  New York, NY

2006-12-06

The Power of BIG Experiences

TEDx Lincoln  Lincoln, NE

2012-10-18

Sample Talks (5)

Enhancing The Customer Experience: How Technology Is Changing How Retailers Market, Communicate, and Interact

This session will explore the new marketing tools and technologies retailers are using to better impact their customer experience. Through case studies and examples, attendees will explore how digital signage, kiosks, in-store audio, smart shelves and mobile technologies are being integrated and delivered to drive sales and fuel profits.

Keys to Creating Immersive, Integrated and Innovative Customer Environments

From digital signage to interactive kiosks to mobile marketing, leading businesses are taking advantage of new technologies to enhance the customer experience. This session will discuss the key questions to ask, the key pitfalls to avoid, and the key components required to create powerful customer experiences. The session will look at trends driving the customer experience and how businesses are changing the way they market and communicate with customers both in-store and out.

The Keys to Creating Immersive, Integrated and Innovative Customer Experiences

From digital signage to interactive kiosks to mobile marketing, leading businesses are taking advantage of new technologies to enhance the customer experience. This session will discuss the key questions to ask, the key pitfalls to avoid, and the key components required to create powerful customer experiences. The session will look at trends driving the customer experience and how businesses are changing the way they market and communicate with customers both in-store and out.

Enhancing The Customer Experience: How Technology Is Changing How Retailers Market, Communicate, and Interact

This session will explore the new marketing tools and technologies retailers are using to better impact their customer experience. Through case studies and examples, attendees will explore how digital signage, kiosks, in-store audio, smart shelves and mobile technologies are being integrated and delivered to drive sales and fuel profits.

The Power of BIG Experiences

The Power of BIG Experiences, Experience Matters
We learn by doing, seeing, touching, feeling, being a part of something. We learn from the experiences we create and the experiences that create us. But if experiences are so important to our growth and happiness, so vital to how we learn and live, why do we not do a better job at mapping out the experiences we want to create?

Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Author Appearance
  • Corporate Training

Fees

5000 to 10000 *Will consider certain engagements for no fee
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