Holly Zoba
Senior Vice President of Sales - Hospitality Signature Worldwide
- Dublin OH
Hope you like music because customers will be singing your praises after Signature Worldwide's SVP of Hospitality Sales sets up the training
Media
Social
Biography
An accomplished leader known for building strong customer relationships, Holly is skilled at sourcing new business and determining best-fit solutions for clients. She also has real world experience training, developing and coaching talent to achieve measurable results. Holly is a frequent speaker, as well as a contributing author and editor for many trade publications on topics such as customer service, sales strategy, social media, and online reputation management in the hospitality industry.
Prior to her role as senior vice president, Holly was the director of business development for Milestone Internet Marketing in the central United States region. She also worked with Signature Worldwide as national sales director for three years prior to her position with Milestone, where she was consistently the top seller in the hospitality division. Holly is well respected throughout the hospitality industry and has considerable hands-on experience, having worked as a hotel general manager, corporate director of sales and marketing, and director of business development.
Holly holds a bachelor's degree from Catholic University and is an allied board member of the Ohio Hotel & Lodging Association. She has also received executive education and sales training from the Darden School of Business at the University of Virginia.
Industry Expertise
Areas of Expertise
Accomplishments
Certification Committee - HSMAI Certified Hospitality Digital Marketer
Holly is a member of the Hospitality Sales & Marketing Association International (HSMAI) Digital Marketing Council. At the conclusion of the certification program, candidates will exhibit expertise in most tactical areas of digital marketing, be proficient in creating basic strategic initiatives, utilize the analytical and management tools necessary to communicate results and execute an effective hospitality digital marketing plan.
Sr. VP of Hospitality Sales - Signature Worldwide
Signature Worldwide is a leader in training employees to deliver legendary customer service while increasing sales. Since 1986, our unique methodology has provided a measurable ROI for our customers, compelling them to return year after year. Signature Worldwide helps you and your employees hone the relationship selling, customer service, leadership, and team building skills that will help you create not only satisfied customers, but Legendary Customer Experiences!
Education
Catholic University of America
B.A.
Politics
1985
Affiliations
- HSMAI
- Lodging Hospitality
- AH&LA
Links
Event Appearances
Social Media, it’s not just for fun anymore: Reframing Sales Strategies
HSMAI Leadership Conference Rancho Palos Verdes, California
2012-02-13
Social Media Strategy Essentials
Social Media & Community 2.0 Strategies Boston, Massachusetts
2011-04-04
Sample Talks
Monitoring Your Online Reputation
Consumer generated media and reviews are dramatically influencing traveler’s decisions on which destinations to visit, what accommodations to book, which attractions to see and places to dine. Holly will present research, lead discussions and offer ideas and strategies for managing and monitoring your online reputation.
Making Over a Hotel's Customer Experience from Top to Bottom
Hotels often do makeovers on their lobby or rooms, but rarely do they do a makeover on customer experience. Join Signature Worldwide's Senior Vice President Holly Zoba and learn about the first ever national hotel makeover to focus on customer experience and customer service. Zoba will share with you the strategy, process, and results of the hotel makeover and answer questions regarding how to overhaul a company's customer experience from top to bottom in every department-all at the same time!
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Host/MC
- Author Appearance
- Corporate Training
