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Garth Paton Distinguished Service Award, North American Society for Sport Management Research Fellow (NASSM)

Research Fellow, North American Society for Sport Management Research Fellow (NASSM)

Honor Society of Phi Kappa Phi : University of Delaware Chapter, 2005-2010

North American Society for Sport Management (NASSM) : 1993-Present

Sport Marketing Association (SMA) : 2003-Present

Sporting events and the derived demand for hotels: Evidence from Southeastern Conference football games

The advantage of experience: Analyzing the effects of player experience on the performances of March Madness teams

What is rivalry? Old and new approaches to specifying rivalry in demand estimations of spectator sports

The Beckham effect: Examining the longitudinal impact of a star performer on league marketing, novelty, and scarcity

Program rankings in sport management: A critical analysis of benefits and challenges

Sport Finance

Tim DeSchriver is an associate professor in the Department of Hospitality and Sport Business Management at the University of Delaware. He holds an Ed.D. from the University of Northern Colorado, M.A. from Penn State University and B.A. from Villanova University. He teaches undergraduate and graduate courses in sport management.

Dr. DeSchriver’s research interests are in the fields of sport finance, economics and marketing; specifically in the areas of professional sport and collegiate athletics. He has published articles in the Journal of Sport Management, Sport Marketing Quarterly, Eastern Economic Journal, International Journal of Sport Management, Sport Management Review, and the International Sports Journal. He has been cited by articles in publications such as The New York Times, The Washington Post, and The Hartford Courant. Dr. DeSchriver is the co-author of a textbook entitled Sport Finance, 1st, 2nd, and 3rd editions; and also co-wrote chapters in Contemporary Sport Management, 2nd and 3rd editions, and Principles and Practices of Sport Management, 2nd edition.

Dr. DeSchriver is a member of the editorial boards for the Sport Marketing Quarterly, International Journal of Sport Finance, and Journal of Sport Management. Dr. DeSchriver has made numerous presentations at the North American Society for Sport Management and Sport Marketing Association annual conferences. He has traveled to the nations of Turkey and South Korea as an invited international speaker. Additionally, he has been involved in marketing research projects with organizations such as Ripken Baseball Incorporated, the National Collegiate Athletic Association, the Anschutz Entertainment Group, and the National Steeplechase Association.

Prior to joining the faculty at the University of Delaware in the Fall of 2004, Professor DeSchriver was on the faculty at the University of Massachusetts from 1998 to 2004. He was promoted to Associate Professor in 2006.

Sport Management

Sports Finance

Professional Sport

Collegiate Athletics

English

University of Delaware Expert Profile

University of Delaware Faculty Profile

Google Scholar Citations

The Business Side of the Super Bowl | UDaily

Business impact of Phillies in the World Series | UDaily

Lerner professor on women's hoop moment | UDaily

Sports management society award | UDaily

Pricing the sport experience

David Beckham and the product life cycle: Major League Soccer attendance, 2007-2012

march-madness-experts-comment-on-picking-underdogs-prop-bets-and-economic-benefits

Associate Professor of Sport Management; Area Head - Sport Management

Professor, Sport Management

Assistant Professor, Marketing

 Why do people pick underdogs when filling out their brackets for the NCAA men's and women's basketball tournaments? How do people consume March Madness? How does the tournament benefit host cities and teams economically? University of Delaware experts have the answers.

The following UD faculty members can provide their expertise for journalists working on stories about the tournaments.

• Jackie Silverman, assistant professor of marketing: Why people might have chosen underdogs still hanging around in their brackets,

• John Allgood, instructor of sport management:  How people consume March Madness (streaming vs. cable TV) and how major collegiate sports events can help brand individual schools. Contact UD media relations to reach him.

• Tim DeSchriver, associate professor of sport management: Sports gambling (including prop bets) and advertising targets.

• Matthew Robinson, professor of sport management: Economic benefits of the host city.

• Matt McGranaghan, assistant professor of marketing: Consumer attention span during commercial breaks.

To reach these experts directly and set up interviews, visit the expert profiles below and click on the contact button.


March Madness: Experts comment on picking underdogs, prop bets and economic benefits

gold-medalworthy-experts-for-olympic-summer-games-coverage

Topics include health, injuries, business and science

Professor, Kinesiology and Applied Physiology

Professor, Physical Therapy

 The University of Delaware boasts several experts who can comment on health-related topics such as injuries and training and business-focused areas like marketing and team behavior as they relate to the 2024 Olympic Games in Paris.
 Matt Robinson Professor, sport management Relevant expertise: Will be in Paris and can discuss the Olympics from an onsite perspective; can give the backstory on The International Coaching Enrichment Certificate Program (ICECP) and what’s new in the Paris Olympics.
Link to profile and contact  Tom Kaminski Professor, kinesiology and applied physiology Relevant expertise: Can comment on the impact of heading in Olympic soccer and has studied the risks of concussions in sports for nearly three decades.
Link to profile and contact  Karin Silbernagel Professor, physical therapy Relevant expertise: Research aims to advance the understanding of tendon and ligament injuries and repair. Can also discuss sailing.
Link to profile and contact  Tim DeSchriver Associate professor, sport management Relevant expertise:  Sport finance, economics and marketing
Link to profile and contact Other experts: INJURIES: Tom Buckley Associate professor, kinesiology and applied physiology Relevant expertise:  Head impacts from boxing.

Stephanie Cone Assistant professor, biomedical engineering Relevant expertise:  Studies the structure-function relationship that exists in tendons and ligaments with a special interest in changes in this relationship during growth and following injury.

Mike Eckrich Clinical instructor, physical therapy Relevant expertise:  Weightlifting; can talk about the difference between men’s and women’s injuries and form in the sport.

Donald Ford Physical therapy Relevant expertise: Shoulder injuries/rehab expert Jeffrey Schneider Senior instructor, kinesiology and applied physiology Relevant expertise: Athletic training and injury prevention, with a particular interest in ice skating injuries.
Worked with athletes competing in Winter Olympics (2002, 2006) as a strength and conditioning coach and athletic trainer.
EVENTS: Jocelyn Hafer Assistant professor, kinesiology and applied physiology Relevant expertise: Race Walk events and how biomarkers are used in walking studies.

Airelle Giordano Associate professor, physical therapy Relevant expertise: Gymnastics; she was a collegiate gymnast

Kiersten McCartney Doctoral student Relevant expertise: Can chat about Paralympic Triathlon (running, hand cycling, swimming).

Steve Goodwin Associate professor, health behavior and nutrition sciences Relevant expertise: He is also in Paris leading a study abroad cohort. He has been to multiple Olympics, and can also speak to on-site experience, differences in games, etc.

George Edelman Adjunct professor, physical therapy Relevant expertise: How the "underwaters” technique gives Olympians an edge. BUSINESS: John Allgood II Instructor, sport management Relevant expertise: Sport business management, event management

SCIENCE: Joshua Cashaback Assistant professor, biomedical engineering Relevant expertise: Specializes in neuromechanics and control of human movement. His research falls under two major themes: The neuroplasticity and adaptation research line tests how reinforcement feedback can subserve our ability to acquire new motor skills.




Gold medal-worthy experts for Olympic Summer Games coverage

a-super-economic-boost-for-the-big-game-courtesy-of-taylor-swift

 Could NFL executives have imagined a better scenario for this year’s Super Bowl? Only in their wildest dreams, according to  UD sports marketing experts who study the big game every year.

The league has a built-in audience draw and revenue generator named Taylor Swift, who will be in attendance Sunday to root on boyfriend Travis Kelce and his Kansas City Chiefs. The world’s biggest pop star can easily fill any blank space – and then some – caused by a lack of bad blood between the Chiefs and San Francisco 49ers or advertisements that don’t exude enough style.

And the NFL didn’t have to spend a dime or lift a finger to make it happen. Timothy DeSchriver and John Allgood, who teach and study sports marketing at the University of Delaware’s Alfred Lerner College of Business and Economics, see a number of ways that Swift can move the needle economically for a league that seemingly needs no extra publicity. 

The female audience is already growing for the NFL, but Allgood said that Swift delivers “a fresher audience” as witnessed by record viewership for the Chiefs-Ravens AFC Championship Game. “There are people tuning in just to see her in a suite for five seconds,” Allgood said. Gamblers wagering on Taylor Swift “prop bets” will keep tuning in even if it’s a blowout, DeSchriver noted. DeSchriver pointed to new advertiser interest from makers of beauty products, potentially to reach the new audience. The NFL will get its cut from products as well, Allgood said, thanks to an NFL licensing deal with a clothing designer after Swift wore one of her puffer coats and the continued rise in sales of Kelce jerseys.  DeSchriver and Allgood, who can also discuss ticket pricing in the playoffs, and are available for interviews. To set one up, visit DeSchriver's profile and click on the "contact" button.


A 'super' economic boost for the big game, courtesy of Taylor Swift

Tim DeSchriver explains why the Sport Management program at the University of Delaware decided to use electronic portfolios, and what students in the program should expect for this first year.

Sport Management E-Portfolio Introduction

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