Featured Post from UGA Franklin College of Arts and Sciences

3 Things A Climate Scientist Learned From Jane Goodall

UGA Franklin College of Arts and Sciences' Marshall Shepherd recently penned this piece for Forbes Magazine detailing the wisdom Jane Goodall's work on his professional life

Oct 24, 2025

2 min

J. Marshall Shepherd

In a recent Forbes article, Marshall Shepherd reflects on three key lessons he has drawn from the life and work of Dr. Jane Goodall. Shepherd frames Goodall’s legacy—spanning primatology, conservation, and public engagement—as deeply instructive for climate scientists and environmental advocates. He argues that her methods and mindset have more to teach than simply how to observe nature; they speak to how we engage with the world.


CaptionResizeWrap TextRemove

 

First, Shepherd highlights immersion: Goodall’s decades of patient observation in the Tanzanian forests demonstrates the power of being physically—and emotionally—present to truly learn from ecosystems. For Shepherd, climate science must go beyond remote data collection: getting into the field and understanding local realities matters. Second, he emphasizes patience. Goodall’s willingness to wait, sometimes for years, for breakthroughs in understanding primate behavior offers a lesson for climate researchers, whose progress may unfold over decades. Third, he admires her tenacity—a commitment sustained over a lifetime, even under adversity. Shepherd suggests that tackling climate change requires that same kind of enduring resolve, especially when public attention or funding waxes and wanes.



Through these reflections, Shepherd presents Goodall not just as an icon of conservation but as a model for scientific humility and perseverance. He invites readers to see the parallels between animal behavior research and climate work—and to adopt practices of listening, patience, and resolve in confronting our planet’s changing trajectory.


CaptionResizeWrap TextRemove


Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. Dr. Shepherd was the 2013 President of American Meteorological Society (AMS), the nation’s largest and oldest professional/science society in the atmospheric and related sciences.


View his profile here


Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia.


He's available to speak with the media about this topic - simply click on his icon now to arrange an interview today.


Connect with:
J. Marshall Shepherd

J. Marshall Shepherd

Georgia Athletic Association Distinguished Professor and Director, Atmospheric Sciences Program | Associate Dean

A leading International expert on weather and climate frequently called upon by the White House, Congress, and national media.

Hurricane and Tropical StormsClimateWeatherData AnalysisClimate Change

You might also like...

Check out some other posts from UGA Franklin College of Arts and Sciences

2 min

Why College Students Are Storming Fields More Often

In his most recent  Forbes article, Dr. Marshall Shepherd takes a scientific look at why college students and fans storm football fields, blending insights from psychology, meteorology, and social dynamics. He explains that field-storming is not simply a burst of emotion—it’s a predictable outcome of collective excitement and shared identity. After an unexpected win or a high-stakes rivalry game, thousands of people simultaneously experience what psychologists call “emotional contagion,” amplifying feelings of unity and celebration. This shared surge, combined with environmental cues like stadium acoustics and crowd density, transforms the act into what Shepherd calls a form of “social weather event.” “Storming the field isn’t chaos—it’s choreography fueled by emotion and crowd physics.” Shepherd also examines the logistical and safety implications. He notes that while universities often celebrate these spontaneous displays of school pride, they carry risks ranging from crowd injuries to property damage. Yet, institutions are reluctant to ban them outright because these moments reinforce fan loyalty and media attention. Shepherd suggests that the solution lies in better understanding crowd behavior: designing stadiums with safe egress routes, training security teams to manage surges, and anticipating emotional tipping points rather than reacting afterward. “Understanding the science behind fan behavior lets us manage energy, not suppress it.” Ultimately, Shepherd’s piece reframes field-storming as a fascinating mix of culture and physics—where joy, identity, and momentum collide. He urges universities to see these moments not as mere rule-breaking but as opportunities to study human behavior in motion, and to design environments that celebrate passion without compromising safety. Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. Dr. Shepherd was the 2013 President of American Meteorological Society (AMS), the nation’s largest and oldest professional/science society in the atmospheric and related sciences. View his profile here Dr. J. Marshall Shepherd is available to speak with the media about this interesting topic - simply click on his icon now to arrange an interview today.

2 min

Covering Hurricane Melissa? Our Expert is Here to Help with Your Coverage

Hurricane Melissa has exploded into a record-breaking Category 5 storm, tearing through the Caribbean with catastrophic force. It made landfall in Jamaica with sustained winds near 185 mph, unleashing torrential rain, landslides, and widespread destruction across the island — the strongest storm ever recorded there. The hurricane has already caused fatalities in Jamaica, Haiti, and the Dominican Republic, and now barrels toward eastern Cuba and the Bahamas, where mass evacuations are underway. Meteorologists warn of up to 30 inches of rainfall in some areas, storm surges reaching 11 feet along southern coasts, and a severe risk of flash flooding and mudslides due to the storm’s slow, grinding pace.  Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. Dr. Shepherd was the 2013 President of American Meteorological Society (AMS), the nation’s largest and oldest professional/science society in the atmospheric and related sciences. View his profile here While Melissa is expected to weaken slightly as it moves north, its enormous size means destructive winds, life-threatening flooding, and dangerous coastal waves will persist through the week — with Bermuda now bracing for potential impact and the U.S. East Coast monitoring for high surf and rip currents as the storm churns offshore. Covering?  We can help. Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. His expertise has been sought recently by ABC News, Forbes Magazine and The New York Times. He's available to speak with the media about this ongoing story and storm - simply click on his icon now to arrange an interview today.

1 min

Expert Insight: UGA Franklin College of Arts and Sciences' Marshall Shepherd was recently featured in Forbes Magazine

In a September article featured in Forbes, Marshall Shepherd reports on a new tool launched by Project Drawdown that aims to deliver personalized climate-action strategies to different users—including policymakers, businesses, and individuals. In the piece, he explains that the tool helps match context-specific emissions reduction or resilience options to the particular needs, geography, and capacities of the user, rather than prescribing one-size-fits-all solutions. Shepherd also emphasizes that tools like this can help bridge the gap between climate science and real-world decision-making. He argues that equipping stakeholders with tailored pathways could accelerate uptake of effective interventions by making them more relevant, feasible, and compelling. Ultimately, Shepherd presents the new Drawdown resource as a promising model for democratizing access to climate solutions, enabling individuals and organizations to engage in strategies best suited to their specific circumstances. Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. Dr. Shepherd was the 2013 President of American Meteorological Society (AMS), the nation’s largest and oldest professional/science society in the atmospheric and related sciences. View his profile here Dr. J. Marshall Shepherd is a leading international weather-climate expert and is the Georgia Athletic Association Distinguished Professor of Geography and Atmospheric Sciences at the University of Georgia. He's available to speak with the media about this topic - simply click on his icon now to arrange an interview today.

View all posts
Powered by