TV News Talent Looks to Build Their Brand on Nontraditional Platforms

May 11, 2026

1 min

Mark Lukasiewicz

Mark Lukasiewicz, dean of The Lawrence Herbert School of Communication, was interviewed by The Hollywood Reporter for the article “With TV News In Free Fall, Anchors Try Breaking Away,” about the trend of TV news veterans leaving the declining world of linear media to build businesses and their brand on social media, podcasts, and other platforms.



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Mark Lukasiewicz

Mark Lukasiewicz

Dean, The Lawrence Herbert School of Communication

Dean Lukasiewicz is a veteran producer, journalist, and media executive. Before joining Hofstra, he was SVP of specials at NBC News.

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