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All the excitement and only a fraction of the money. Is FIFA off-side when it comes to pay parity between the sexes?

Jun 12, 2019

1 min

Andrew Wonders, M.S.



The world is watching and teams from all corners of the globe have descended on France for the 2019 Women’s World Cup.


FIFA is making money hand over fist – but when it comes to funding and prizes between men and women – FIFA is coming up seriously short.



In fact, men receive almost 10 times more money in prizes than women.


Here’s a snapshot of the overall purse:


$US400 million - what FIFA paid in prize money for the 2018 men's World Cup.


$US30 million - what it's proposing to give teams at the 2019 Women's World Cup.


It’s a stark difference – but why?


  • Is this a matter of what the market can bare?
  • Why do the women make only a fraction of their male counterparts?
  • Is FIFA obligated to help develop women’s soccer?
  • Or, does this system need to change and how does that happen?


That’s where our experts can help.


Professor Andrew Wonders joined the faculty of the School of Business Administration in 2013 following a 13-year career in the sport industry. His past experience includes working for Olympic organizing committees in Sydney and Salt Lake City and for the host broadcaster for the 2002 World Cup. Andrew is available to speak to this issue with media, simply click on his icon to arrange an interview today.






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Andrew Wonders, M.S.

Andrew Wonders, M.S.

Assistant Professor of Sport Business Management

Professor Wonders joined the faculty of the School of Business Administration in 2013 following a 13-year career in the sport industry

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