Featured Post from University of Delaware

March Madness: Experts comment on picking underdogs, prop bets and economic benefits

Mar 18, 2025

1 min

Why do people pick underdogs when filling out their brackets for the NCAA men's and women's basketball tournaments? How do people consume March Madness? How does the tournament benefit host cities and teams economically? University of Delaware experts have the answers.

The following UD faculty members can provide their expertise for journalists working on stories about the tournaments.

• Jackie Silverman, assistant professor of marketing: Why people might have chosen underdogs still hanging around in their brackets,

• John Allgood, instructor of sport management: How people consume March Madness (streaming vs. cable TV) and how major collegiate sports events can help brand individual schools. Contact UD media relations to reach him.

• Tim DeSchriver, associate professor of sport management: Sports gambling (including prop bets) and advertising targets.

• Matthew Robinson, professor of sport management: Economic benefits of the host city.

• Matt McGranaghan, assistant professor of marketing: Consumer attention span during commercial breaks.

To reach these experts directly and set up interviews, visit the expert profiles below and click on the contact button.

Connect with:

Tim DeSchriver

Associate Professor of Sport Management; Area Head - Sport Management

Prof. DeSchriver’s research is in sport finance, economics and marketing; specifically professional sport and collegiate athletics.

Sport ManagementSports FinanceProfessional SportCollegiate Athletics

Matthew Robinson

Professor, Sport Management

Prof. Robinson is an expert on international sport development.

CoachingSports as a Diplomatic ToolInternational Sports GovernanceU.S. Sports ModelOlympics

Matthew McGranaghan

Assistant Professor, Marketing

Prof. McGranaghan studies the economics of consumer attention and the indirect effects of marketing interventions.

Business AdministrationNeuroscienceApplied EconomicsManagementMarketing

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Artemis II and why repeated missions are essential to lunar success

Getting to the moon wasn’t a one-and-done kind of effort. It took repeated missions, each one teaching scientists and engineers something new, and each one making the next attempt a little smarter and a lot safer. That’s a big reason lunar success eventually became possible: people kept going back, gathering more data, fixing problems, and building confidence step by step. With all eyes on the Artemis II mission's final hours, University of Delaware space professor Bennett Maruca can talk all things space exploration and the race to the moon. Have you ever wondered why Apollo 11 was named Apollo 11? It's because Apollo 1-10 were already taken! And mostly were fact-finding missions, with many barely leaving the ground, says Maruca. Space program launches can cost billions of dollars. In order to ensure that they are successful, trial runs need to take place. Space travel leaves very little room for guesswork, and even small mistakes can have serious consequences. By launching multiple missions, experts could spot weaknesses, improve hardware, and make sure astronauts were better protected before taking on even bigger risks. In a way, each mission was like a rehearsal that made the final performances much more reliable. Maruca can reveal facts like this and more. He has been featured in multiple publications. Click his profile to learn more.

Mar 30, 2026

2 min

Inside the Italian art heist: Experts explain the global fight to protect cultural heritage

A lightning-fast art heist in Italy has reignited global concerns about museum security and the protection of cultural heritage. As investigators search for stolen works by some of history’s most celebrated artists, University of Delaware experts are available to help journalists unpack the broader implications. Earlier this month, thieves executed a highly coordinated robbery at the Magnani-Rocca Foundation, stealing paintings by Pierre-Auguste Renoir, Paul Cézanne and Henri Matisse in a matter of minutes. Authorities say the operation was swift, targeted and likely premeditated – highlighting the evolving sophistication of art crime. The theft adds to a growing pattern of high-value art crimes across Europe, raising urgent questions about how institutions safeguard collections and what happens when culturally significant works disappear into illicit markets. UD experts are available to provide context, analysis and on-the-record commentary: Debra Hess Norris Chair, Department of Art Conservation A globally recognized leader in art conservation, Norris specializes in the protection, preservation and recovery of cultural heritage. She can speak to: How museums assess and mitigate security risks What happens after a major art theft The challenges of recovering stolen works in international markets How conservation science supports authentication and repatriation Jessica Horton Associate Professor of Art History Horton’s research examines global art histories and the movement of cultural objects across borders. She can discuss: Why stolen artworks matter beyond their monetary value Cultural ownership, repatriation and ethical considerations How art theft disrupts historical narratives and public access The broader cultural consequences of illicit art trafficking While headlines focus on the dramatic nature of art heists, the deeper story is about the fragility of cultural heritage – and the global effort required to protect it. To speak with Norris or Horton, email mediarelations@udel.edu.

Apr 2, 2026

1 min

Robotics help solve deep Sea Mysteries

UD's College of Earth, Ocean and Environment uses robotics currently operated by the National Deep Submergence Facility (NDSF) to study the depths of the ocean. These expeditions ranged from the East Pacific Rise to the Mid-Atlantic Ridge. The vehicles include the Human Occupied Vehicle (HOV) Alvin, the Remotely Operated Vehicle (ROV) Jason and the Autonomous Underwater Vehicle (AUV) Sentry. What it is: A CTD (Conductivity, Temperature, Depth) instrument is a key oceanography tool that collects deep-water samples using remotely triggered Niskin bottles at specific depths. How it helps: These measurements help scientists understand ocean processes, including carbon cycling and life systems, which are essential to understanding Earth’s overall functioning. To find out more or to speak with speak associate professor Andrew Wozniak about this deep-sea technology, reach out to MediaRelations@udel.edu.

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