Featured Post from Aston University

SMEs are likely to achieve higher environmental performance through circular economy adoption – new research

Apr 26, 2022

2 min

Dr Prasanta Dey


  • The research looked into the means for achieving higher sustainability performance through circular economy adoption
  • The project was led by Professor Prasanta Dey and Professor Pawan Budhwar from Aston Business School
  • Data was gathered from around 100 SMEs from Greece, France, Spain and the UK.


New findings from an Aston University-led study have found Small and Medium Sized Enterprises (SMEs) are likely to achieve higher environmental performance through circular economy (CE) adoption.


CE is a systemic approach to economic development designed to benefit businesses, society, and the environment. In contrast to the 'take-make-waste' linear model, a circular economy is regenerative by design and aims to gradually decouple growth from the consumption of finite resources.


The project was led by Professor Prasanta Dey and Professor Pawan Budhwar from Aston Business School along with Soumyadeb Chowdhury (Toulouse Business School), Krishnendu Saha (Birmingham City University), Debashree De (University of Essex) and Chrysovalantis Malesios (Agricultural University of Athens).


Data was gathered from around 100 SMEs from each of the four selected countries – Greece, France, Spain and the UK using a survey to study the current state of CE adoption, and subsequently, focus groups were organised which involved SMEs owners and managers, policymakers, SMEs' customers and suppliers, in each country to derive means for improving sustainability performance.


The study reveals that SMEs in all the participating countries are likely to achieve higher environmental performance through CE adoption. SMEs in France were likely to achieve higher overall sustainability performance than other participating countries.


It also found products, processes and facilities design is likely to help SMEs most in all the participating countries to adopt CE, while their waste management all needed improvement.


Professor Budhwar, head of Aston Business School, said:


“Although from prior research there is evidence of SMEs achieving superior environmental performance by adopting CE, economic and social performances are not assured. This motivated us to undertake empirical research to reveal the means for achieving higher sustainability performance (economic, environmental, and social) through CE adoption”.


“The findings of this research enable us to continue CE adoption not only in other European countries but also in India, Thailand, Vietnam and Kenya”.


Professor Dey, a professor in operations and information management at Aston Business School, said:


“SMEs in the EU countries are likely to have sustainable design practices aligned with the CE philosophy. On the contrary, SMEs in the participating countries are likely to have worst recover function.


“This implies that customers' pressure works for SMEs to adopt CE principles as design function in most of the SMEs' businesses is governed by SMEs' customers. Whereas effective recover function depends on SMEs' self-motivation and policymakers’ pressure.”


“CE adoption needs a structured approach of analysing current state of CE through analysing correlation of organisational value functions with sustainability performance, identifying issues and challenges, and suggesting means for improvement across value functions.”


You can read the full report here.

Connect with:
Dr Prasanta Dey

Dr Prasanta Dey

Professor in Operations and Information Management

Dr Dey specializes in low carbon supply chain management and project management.

Environmental ManagementTotal Quality ManagementService Operations ManagementProject ManagementSupply Chain Management
Powered by

You might also like...

Check out some other posts from Aston University

3 min

New research partnership to develop biodegradable gloves from food waste for healthcare sector

Knowledge Transfer Partnership between Aston University and PFE Medical to develop a biodegradable clinical glove from food waste The gloves will provide a low-cost, convenient and sustainable alternative to the 1.4bn disposable gloves used in the NHS each year The innovation will reduce clinical waste and costs and help the NHS reach its net zero goals. Aston University and Midlands-based company PFE Medical are teaming up to create biodegradable gloves made from food waste for use in the NHS. They will offer a low-cost, convenient alternative to disposable gloves without compromising patient safety. More than 1.4bn disposable gloves are used by the NHS each year. They create large volumes of clinical waste which has both an environmental and economic cost. The Knowledge Transfer Partnership (KTP) project will develop a more sustainable alternative made from polymers derived from food waste such as orange peel, able to degrade naturally. The gloves will initially be for use during low-risk tasks such as ultrasound scans, rather than in more critical situations such as operating theatres. The gloves would be designed to not only reduce clinical waste and costs in the NHS, but also carbon emissions, helping the NHS reach its goal to be the world’s first net-zero health service. With most personal protective equipment (PPE) currently sourced from Chinese manufacturers, the goal is to develop a biodegradable glove that can be manufactured using a UK supply chain. The challenging project draws on Aston University’s expertise in sustainable polymer chemistry, centred at Aston Institute for Membrane Excellence (AIME). Aston University has one of the largest research groups of polymer chemists in the UK. The project will be led at the University by Professor Paul Topham, director of AIME, and Dr James Wilson, AIME associate member. The research team have chosen to focus on polymers from food waste in order to ensure that the final product can be manufactured sustainably. Most polymers are currently made from petroleum. Polymers made from food waste, ranging from fruit waste to corn or dairy products, have the potential for antioxidant and antibacterial properties if designed appropriately. The team will manipulate the polymer molecules so that they include the right monomers (the smaller units which make up the molecules) in the right location to achieve the properties they require. Critical to the success of the project will be PFE Medical’s commercial and clinical experience of taking new innovations into medical use. It will be the third KTP between Aston University and PFE, following on from successful projects to develop an automated endoscope cleaner, now in use across University Hospitals Birmingham NHS Foundation Trust (UHB). Professor Topham said: “At Aston University, we have a long history of working with industry, of translating fundamental research into solutions for real world problems. This project with PFE Medical provides us with that route, to take our science and engineering and make a difference to peoples’ lives. That’s exactly where, as researchers, we want to be.” Rob Hartley, CEO of PFE Medical, said: “Our previous KTP with Aston University was a phenomenal success, thanks to the brilliant team we had on board. I’m just as excited by this project, which is looking to solve an equally long-standing problem. If we can achieve our goal, then the implications are huge, going far beyond the NHS to all the other situations where people are wearing disposable gloves.” KTPs, funded by Innovate UK, are collaborations between a business, a university and a highly qualified research associate. The UK-wide programme helps businesses to improve their competitiveness and productivity through the better use of knowledge, technology and skills. Aston University is a sector-leading KTP provider, ranked first for project quality, and joint first for the volume of active projects. For further details about this KTP, visit the webpage: www.aston.ac.uk/business/collaborate-with-us/knowledge-transfer-partnership/at-work/pfe-medical.

2 min

Aston University’s Professor Gina Rippon wins British Psychological Society book award for The Lost Girls of Autism

Gina Rippon, professor emeritus of cognitive neuroimaging at Aston University, has won an award for her book, The Lost Girls of Autism The book won the 2025 British Psychological Society Popular Science Award It explores the emerging science of female autism, and examines why it has been systematically ignored and misunderstood for so long. The Lost Girls of Autism, the latest book from Gina Rippon, professor emeritus of cognitive neuroimaging at Aston University Institute of Health and Neurodevelopment (IHN), has won the 2025 British Psychological Society (BPS) Popular Science Award. The annual BPS Book Awards recognise exceptional published works in the field of psychology. There are four categories – popular science, textbook, academic monograph and practitioner text. With the subtitle ‘How Science Failed Autistic Women and the New Research that’s Changing the Story’, The Lost Girls of Autism explores the emerging science of female autism, and examines why it has been systematically ignored and misunderstood for so long. Historically, clinicians believed that autism was a male condition, and simply did not look for it in girls and women. This has meant that autistic girls visiting a doctor have been misdiagnosed with anxiety, depression or personality disorders, or are missed altogether. Many women only discover they have the condition when they are much older. Professor Rippon said: “It's such a pleasure and an honour to receive this award from the BPS. It’s obviously flattering to join the great company of previous winners, but I’m also extremely grateful for the attention drawn to the issues raised in the book. “Over many decades, due to autism’s ‘male spotlight’ problem, autistic girls and women have been overlooked, deprived of the help they needed, and even denied access to the very research studies that could widen our understanding of autism. This book tells the stories of these girls and women, and I’m thrilled to accept this prize on their behalf.”

3 min

New book from Aston University academic shows that Christmas tasks mostly fall on women

New book by Dr Emily Christopher shows differences in how household tasks are divided by men and women Book highlights that women tend to buy the Christmas presents and send cards Men often see women as being more thoughtful or having better knowledge of what people would like. A new book from Aston University’s Dr Emily Christopher reveals that when it comes to sending Christmas cards and buying Christmas presents, women are still mostly doing the work as they are perceived to have better knowledge of what people would like. Dr Emily Christopher, a lecturer in sociology and policy at Aston School of Law and Social Sciences, has recently published her book Couples at Work: Negotiating Paid Employment, Housework and Childcare, which look at how household tasks are divided by men and women and the reasons behind these divisions. The data for the book has been collated over an eight-year period with couples being interviewed twice to provide a robust set of results. It looks at how different sex parent couples combined paid work, housework and childcare. The research revealed how gender norms continue to shape how certain daily household jobs are divided. Women were more likely than men to clean the house, especially bathrooms, wash clothes and put clothes away. Men still tend to do tasks like mowing the lawn and DIY but now are also more likely to do the cooking and the grocery shopping. The research shows that the key to understanding how household tasks are divided lies in the meaning they hold for partners. With the festive season upon us, the book reveals that woman are largely responsible for the Christmas present buying and sending cards with 100% of those taking part in the research saying that women mostly carried out these tasks. This also included buying for the male partner's relatives. In instances where men had a 'helping' role in these tasks, this included being involved in the discussion or consulting on choice of presents, especially for children, with only a small minority buying presents for their own family. The data revealed that where women didn't choose and buy presents for their partners family, they were still involved in reminding their partners that this needed to be done or advising on choice of gifts, showing that women were still taking on the mental load of planning for the festive season. The book reveals that when men were questioned about why they didn't get involved in present buying, they drew on gender norms. Women were often described, by the men, as being more thoughtful or having better knowledge of what people would like. Men often described how family members wouldn’t receive presents at all if it relied on them. Although much of the gift giving and organising represented love and affection for the women, which many found enjoyable, many still saw it as work and expressed that they would like their partners' to be more involved. Dr Christopher said: “This book takes an in-depth look at the way in which everyday roles around the household are divided between men and women. “The research shows that over a period of eight years fathers increased their role in childcare tasks but this did not always extend to housework. “The pandemic was an opportunity to change how couples share housework but women were still more likely to carry out tasks like cleaning, washing clothes and putting clothes away and overwhelmingly remained responsible for the mental orchestration of family work.”

View all posts
Powered by