ExpertFile Achieves Record Growth in 2015
Toronto, January 29, 2016
Software Revenues Up 300% Driven By Key Enterprise Customer Wins
ExpertFile, a leading provider of cloud-based marketing software used by organizations to manage and promote their experts, announced today that it has completed another record-setting year of sales growth driven by enterprise account wins. In 2015, ExpertFile achieved strong growth across key vertical markets including corporate, higher education, healthcare and industry associations.
“2015 was an incredible year for ExpertFile. We tripled the size of our SaaS software business adding a significant number of marquee customers to our global expert network,” said Peter Evans, CEO & Co-Founder.
Success over 2015 included the following milestones:
300% Increase in Software Revenues: A combination of new customer wins and an increasing average deal size contributed to a record year. Approximately 70% of the company’s sales are now in the US market.
Marquee Customer Wins: Key wins included University of North Carolina (Chapel Hill), University of California (Hastings College of the Law) and the Canadian Diabetes Association. The most significant account growth was in higher education – 4 of the top 10 business schools in America ranked by the Princeton Review™ for their faculty are now ExpertFile customers.
Strong Growth in Channel Sales: The company signed partnerships with leading digital web design and content marketing agencies, which contributed to key customer wins.
Customer Engagement: Online inquiries for experts grew significantly across 8 different categories tracked by ExpertFile analytics. ExpertFile clients received inquiries for expert sources from top media outlets including Bloomberg, Fast Company, Globe & Mail, VICE, ABC News, CBS, CBC and Al Jazeera.
Investment: The company completed its first VC funding round with the Investment Accelerator Fund (IAF) and appointed Randall Howard, of VERDEXUS Ventures, as its Board Chair. Mr. Howard was Co-Founder and CEO of Waterloo-based MKS Software (Acquired by PTC in Boston).
Industry Recognition: The ExpertFile platform was featured in the bestselling book “The New Rules of Marketing & PR” by David Meerman Scott. As an industry-standard reference guide for marketers, the book is printed in 28 languages and has sold a total of over 1 million copies.
“Building on last year’s impressive enterprise customer growth, corporations and institutions are highlighting their top talent to enhance the ExpertFile global network,” said Randall Howard, Managing Partner of VERDEXUS and Chairman of ExpertFile. “As a result, the company is fast becoming the exclusive, curated network of noted authorities in their areas of practice.”
For more information, visit expertfile.com
About ExpertFile
ExpertFile is a cloud-based SaaS platform and global expert network that allows organizations to better manage and promote their expert content to drive market visibility, website engagement & customer inquiries. Our clients include market leaders such as ADP, University of North Carolina (Chapel Hill), University Health Network (UHN), University of California (Hastings College of the Law), Canadian Diabetes Association and Wake Forest University.
Media Contact
Robert Carter rcarter@expertfile.com 1-800-693-9126