David Schweidel

Professor of Marketing · Emory University, Goizueta Business School

Rebecca Cheney McGreevy Endowed Chair in Marketing

Customer Analysis Political Marketing Statistical Analysis Customer Relationship Management Customer Valuation

Fei Gao

Assistant Professor of Decision and Information Technologies · Indiana University, Kelley School of Business

Fei Gao is an expert in omnichannel operations management, marketing-operations interface, socially responsible operations management.

Operations Management Omnichannel Operations Management Social Responsibility

Daniel McCarthy

Assistant Professor of Marketing · Emory University, Goizueta Business School

Marketing expert focused upon methodologies and frameworks for predicting customer behavior to better understand firm-level outcomes

Missing Data Customer relationship management (CRM) using Digital Marketing and Analytics Customer-Based Corporate Valuation Marketing-Finance Interface Customer Lifetime Value