John Sweeney, M.Ed.

Distinguished Professor, Head of Advertising Specialization, Director of Sports Communication Program · UNC Hussman School of Journalism and Media

A national expert on marketing, advertising and sports marketing, Sweeney has worked with more than 40 national brands.

Branding Sports Business Creative Advertising Sports Journalism Sports

Joanne C. Gerstner

Sports Journalist in Residence · Michigan State University

Expert in: Sports multimedia journalism, social media, sports neurology & concussion, youth sports, women in sports & sports media, Title IX

Athletic Culture Title IX Medicine Sports Media Sports Business