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Yang Feng

Yang Feng

Associate ProfessorUniversity of Florida

Yang Feng's research focuses on the role of AI as an information delivery agent as well as a powerful research tool.

Consumer PsychologyAIArtificial IntelligenceAdvertising CampaignAdvertising Research and Strategy
Sandy Jap

Sandy Jap

Sarah Beth Brown Professor of MarketingEmory University, Goizueta Business School

Global expert on partnering relationships, B2B routes-to-market, omnichannel, franchise, and ecommerce management

B2B Routes to MarketStrategic PartnershipsOmnichannel StrategyB2B and Channel AnalyticsSocial Media Selling
Richard Petty

Richard Petty

Professor | Department of PsychologyThe Ohio State University

Distinguished psychologist, revolutionizing understanding of prejudice, consumer choice, political and legal decisions, and health behavior

Social PsychologyAttitudes & PersuasionSocial CognitionDecision-Making
Rebecca Walker Reczek

Rebecca Walker Reczek

Associate Professor of Marketing | Fisher College of BusinessThe Ohio State University

Dr. Reczek’s research focuses on the area of consumer behavior

MarketingMarketing & AdvertisingMarketing & BrandingSocial InfluenceConsumer Behavior
Ryan Hamilton

Ryan Hamilton

Associate Professor of MarketingEmory University, Goizueta Business School

Customer PsychologyCustomer Decision MakingBrandingPrice and Price Image
Ayalla Ruvio

Ayalla Ruvio

Associate Professor of MarketingMichigan State University

Expert on consumer behavior and consumer psychology

Shopping BehaviorIdentity and ConsumptionExperiential ConsumptionMaterialismLuxury Consumption
Dominique Braxton, Ph.D.

Dominique Braxton, Ph.D.

Assistant Professor of Marketing, College of Business AdministrationLoyola Marymount University

Customer ExperienceDigital MarketingConsumer BehaviorRetail TechnologyConsumer Well-Being
Beth Vallen, PhD

Beth Vallen, PhD

Professor of Marketing and Business Law | Villanova School of BusinessVillanova University

Beth Vallen, PhD, is an expert on consumer behavior, with a focus on health-related decision making

Food MarketingConsumer Goals/MotivationConsumer BehaviorHealth-related Decision MakingBusiness
Robin Coulter, Ph.D.

Robin Coulter, Ph.D.

Department Head, Professor of MarketingUniversity of Connecticut

Professor Robin Coulter is an expert in consumer behavior issues with strategic marketing implications.

VisualizationConsumer ResearchNumerical CognitionBrandingCross-Cultural Consumer Behavior