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Expertise for "outcome-driven innovation“

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Tony Ulwick

Founder & CEOStrategyn

Tony is the pioneer of Jobs-to-be-Done Theory and the inventor of Outcome-Driven Innovation® (ODI).

Outcome-Driven InnovationMarketing StrategyInnovation ManagementStrategyInnovation Consulting

Eric Eskey

Managing DirectorStrategyn

Eric Eskey is a Principal of Strategyn and a Practitioner of Outcome-Driven Innovation (ODI).

EntrepreneurshipDeveloping StrategyLeading ChangeBusiness Model InnovationInnovation Strategy

Innovation Management

Marketing Strategy

Business Model Innovation

Customer Analytics & Strategy

Developing Strategy

Entrepreneurship

Innovation Consulting

Innovation Strategy

Jobs To Be Done

Leading Change

Market Definition & Selection

Needs Identification

Needs-Based Data & Analytics

Needs-Based Segmentation

Outcome-Driven Innovation

Strategy

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Strategyn

United States

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