Anuj Kumar
Associate Professor · University of Florida
Anuj Kumar’s research is focused on understanding how information technology affects the behavior of organizations and individuals.
How Online Product Recommendations Affects Customer Demand How Technology Can Be Used to Remedy Societal Problems Technology Enabled Multi-channel Business Operations Information Systems and Operations Management Business Value of Information Technology
Hayden Wimmer
Associate Professor, Department of Information Technology · Georgia Southern University
Hayden Wimmer is an expert in Information Systems based in data mining and artificial intelligence applied to financial data.
Financial Data Data Mining Information Systems Artificial Intelligence
Richard Lutz
Professor/Chair · University of Florida
Richard Lutz’s research addresses experiential consumption, customer donation decisions, and social media's effects on purchase behavior.
Advertising Response Consumer Behavior Services Marketing Business
Daniel McCarthy
Assistant Professor of Marketing · Emory University, Goizueta Business School
Marketing expert focused upon methodologies and frameworks for predicting customer behavior to better understand firm-level outcomes
Missing Data Customer relationship management (CRM) using Digital Marketing and Analytics Customer-Based Corporate Valuation Marketing-Finance Interface Customer Lifetime Value
Patricia Huddleston
Professor and Director of Information and Media PhD program · Michigan State University
Expert in Consumer decision making at Point of Purchase, Retail Strategy
Point of Purchase Marketing Consomer Loyalty Retail Strategy Eye-Tracking