qualitative Experts

Oliver Hahl

Associate ProfessorCarnegie Mellon University

Oliver Hahl's research interests revolve around how audience perceptions of organizations and individuals influence behavior in markets.

Christine A. McBride

Professor of PsychologyUniversity of Mary Washington

Professor, Department of Psychological Science

Lindsay Levine

Associate ProfessorGeorgia Southern University

Lindsay Levine is an expert in consumer judgment and decision-making.

Peter Smith Ring, Ph.D.

Emeritus Professor of Management, College of Business AdministrationLoyola Marymount University

Ann Mirabito, Ph.D.

Professor of MarketingBaylor University

Internationally recognized scholar on the use of marketing science to improve consumer well-being with focus on threats to well-being

Jay Urbain, Ph.D.

Adjunct ProfessorMilwaukee School of Engineering

Dr. Jay Urbain is an expert in machine learning, data science, and high-performance database systems.

Tony Ulwick

Founder & CEOStrategyn

Tony is the pioneer of Jobs-to-be-Done Theory and the inventor of Outcome-Driven Innovation® (ODI).

Madhu Viswanathan, Ph.D.

Professor of Marketing, College of Business AdministrationLoyola Marymount University

Director, D.K. Kim Foundation Business for Good Program

Marlene Matarese, Ph.D.

Research ProfessorUniversity of Connecticut

Marlene Matarese works to improve access to and the quality of systems and services for children and youth with public system involvement.

Kaushik Sengupta

Professor of Management and Entrepreneurship, Associate Dean for Graduate EducationHofstra University

Kaushik Sengupta specializes in supply chain management analysis.