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Amit Kumar

Assistant Professor of MarketingUniversity of Delaware

Professor Kumar’s research focuses on the scientific study of happiness.

HappinessConsumer BehaviorSocial PsychologyBehavioral Decision MakingKindness

Aronté Bennett, PhD

Professor of Marketing & Business Law; Associate Dean, UNITAS: Office of Community Engagement | Villanova School of BusinessVillanova University

Aronté Bennett, PhD, specializes in consumer behavior, information processing and brand relationships.

Corporate Social ResponsibilityVulnerable ConsumersBrandingResearch Methodology in MarketingBrand Relationships

Linda Mullen

Associate ProfessorGeorgia Southern University

Linda Mullen's research interests are in the area of consumer behavior, white collar crime, pedagogy, and sales

Sales ManagementSalesWhite Collar Crime Consumer BehaviorPedagogy

Richard Lutz

Professor | ChairUniversity of Florida

Richard Lutz’s research addresses experiential consumption, customer donation decisions, and social media's effects on purchase behavior.

Advertising ResponseConsumer BehaviorServices MarketingBusiness

Beth Vallen, PhD

Professor of Marketing and Business Law | Villanova School of BusinessVillanova University

Beth Vallen, PhD, is an expert on consumer behavior, with a focus on health-related decision making.

Consumer BehaviorConsumer Goals/MotivationFood MarketingBusinessHealth-Related Decisions

Diego Alvarado Karste, Ph.D.

Marketing ProfessorUtah Valley University

Alvarado-Karste is an expert in marketing strategy and consumer behaviour

Data-Driven MarketingPersuasion and Decision-makingConsumer BehaviorMarketing Strategy

Kathy Newman

Associate ProfessorCarnegie Mellon University

Kathy Newman is a popular and mass culture expert primarily interested in the relationship between media and political formations.

Consumer BehaviorLiterary and Cultural StudiesFilm and Visual MediaHumanities AnalyticsHistory of Technology

Ming Hsu

William Halford Professor | Haas School of Business & Helen Wills Neuroscience InstituteUniversity of California, Berkeley

Leading expert in neuromarketing and the application of biological methods to understand consumer behavior

Consumer NeuroscienceNeuroeconomicsBehavioral EconomicsNeuromarketing

Yong Jae Ko

ProfessorUniversity of Florida

Yong Jae Ko specializes in sports marketing and sports consumer research.

Sport Consumer BehaviorSports Marketing

Charles Freeman

Professor, Department Chair of Fashion Merchandising & Director of Research and Creative Scholarship InitiativesTexas Christian University

Dr. Freeman is an expert on athlete equipment, advanced textiles, wearable sensors, and the commercialization of university research.

Technology Transfer and Intellectual PropertyWearable Energy TechnologiesProtective Clothing SystemsAdvanced Manufacturing Workforce DevelopmentMilitary and Occupational Equipment

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