Veronika Ilyuk-Morace
Assistant Professor of Marketing and International Business · Hofstra University
Veronika Ilyuk-Morace is a consumer researcher specializing in health and well-being.
Marketing Research and Analytics Food Decision-making Consumer Behavior Consumer Judgments of Health Products
Gaurav Jain
Assistant Professor · Rensselaer Polytechnic Institute
Behavioral economist focused on studying how individuals make judgments and decisions in the absence of complete information.
Marketing Promotions Marketing Communication Judgment and Decision Making Consumer Choices and Behavior Behavioral Economics in Business