Veronika Ilyuk-Morace

Assistant Professor of Marketing and International Business · Hofstra University

Veronika Ilyuk-Morace is a consumer researcher specializing in health and well-being.

Marketing Research and Analytics Food Decision-making Consumer Behavior Consumer Judgments of Health Products

Gaurav Jain

Assistant Professor · Rensselaer Polytechnic Institute

Behavioral economist focused on studying how individuals make judgments and decisions in the absence of complete information.

Marketing Promotions Marketing Communication Judgment and Decision Making Consumer Choices and Behavior Behavioral Economics in Business