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Ethical Implications of AI in Business: Balancing Innovation with Responsibility

Artificial Intelligence (AI) has revolutionized the business landscape, driving innovation and reshaping industries. From automating routine tasks to enhancing customer experiences, AI's applications are vast and rapidly expanding. As businesses stand on the brink of unprecedented technological advancement, they must also navigate the complex web of ethical implications associated with AI deployment. This delicate balance between innovation and responsibility sets the stage for an ongoing dialogue that is crucial for sustainable growth and societal well-being. Dr. Jeremy Kedziora, associate professor and the PieperPower Endowed Chair in Artificial Intelligence at Milwaukee School of Engineering (and former CIA chief methodologist), is available to discuss how these new technologies are enhancing business operations along with their ethical implications: Automating tasks using AI Using large language models like ChatGPT Algorithmic bias in AI systems Transparency in AI decision-making processes Steps needed to create fair and equitable AI solutions

The Power of Place: Growth and Challenges of Milwaukee's Neighborhoods

Dr. Michael Carriere, professor and Honors Program director at Milwaukee School of Engineering, is an urban historian with expertise in Milwaukee and Wisconsin history and politics, urban agriculture, creative placemaking, and the Milwaukee music scene. He is available to discuss the growth of Milwaukee's neighborhoods; the challenges many of them are facing; and some of the solutions that are being implemented. Things such as urban gardens, hydroponic farms, neighborhood improvement districts, and pocket parks. Carriere's creative place-based initiatives focus on harnessing the unique characteristics and resources of Milwaukee's neighborhoods to generate solutions that are tailored to its specific needs. His approach recognizes that one-size-fits-all strategies often fail to address the nuanced realities of different communities. Carriere also works toward solutions with long-term sustainability and actively involved and invested community members.

From Facial Recognition to Deepfakes: What Could Be Done With Your Image?

Facial Recognition: Convenience and Controversy Facial recognition technology is everywhere, making our day-to-day tasks faster and more convenient. It offers substantial benefits, from enhanced security measures to streamlined user experiences. Airports utilize it for faster check-ins, smartphones use it for secure authentication, and law enforcement agencies employ it for identifying suspects. However, the technology also raises considerable privacy concerns. The pervasive deployment of facial recognition without adequate oversight can lead to unwarranted surveillance, potential biases in profiling, and the erosion of personal privacy. The Rise of Deepfake Technology Meanwhile, deepfake technology has advanced rapidly, leveraging AI to create highly realistic synthetic, or "fake", media. These hyper-realistic videos, showing individuals doing or saying things they never actually did, have become a significant concern. The potential misuse of deepfakes ranges from spreading misinformation and manipulating elections to causing personal distress by enabling crimes like fraud and defamation. Dr. Derek Riley, a seasoned media expert, professor and program director of the B.S. in Computer Science program at Milwaukee School of Engineering, is available to discuss how these technologies work, how they're regulated, how they can be used in a positive manner, and how individuals can protect themselves.

Higher education, biotech and innovation - will the future be part of the 2024 campaign?

As  the RNC brings national attention to Milwaukee, discussions are expected to cover pivotal topics such as biotechnology, innovation, and higher education. And as the Republican National Convention 2024 begins, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to dig deeper on the key issues that may decide the election. To help visiting journalists navigate and understand these issues and how and where the Republican policies are taking on these topics our MSOE experts are available to offer insights. Dr. Wujie Zhang, Dr. Jung Lee, Dr. Eric Baumgartner, Dr. Candela Marini, and Dr. John Walz are leading voices nationally on these important subjects and are ready to assist with any stories during the convention. Dr. John Walz President Expertise: Thought leadership on higher education, relevancy and value of higher ed View Profile “Engineering is not a very diverse field,” Walz said. “I want to continue to push those boundaries and make our programs open, to see more and more under-represented students come here and succeed here, and do well here.” MSOE president John Walz works to make 'hidden gem' not so hidden. Milwaukee Journal Sentinel May 17, 2023 Dr. Wujie Zhang Professor, Chemical and Biomolecular Engineering Expertise: Biomaterials; Regenerative Medicine and Tissue Engineering; Micro/Nano-technology; Drug Delivery; Stem Cell Research; Cancer Treatment; Cryobiology; Food Science and Engineering (Fluent in Chinese and English) View Profile “We accidentally noticed that we can make the hydrogel particle red blood cell shaped,” he explains. “We started then to make artificial red blood cells to mimic pretty much all aspects of red blood cells.” You're Somebody's Type MKE Lifestyle January 24, 2020 Dr. Jung Lee Professor, Chemical and Biomolecular Engineering Expertise: Bioinformatics, drug design and molecular modeling. View Profile Dr. Eric Baumgartner Executive Vice President of Academics Expertise: Thought leadership on higher education, relevancy and value of higher ed, role of A.I. in future degrees and workforce development. View Profile MSOE serves as an educational resource to Wisconsin companies is building an A.I.-ready workforce. In 2018 MSOE was the first in the nation to launch a B.S. in Computer Science with a sole focus on A.I. and machine learning. Wisconsin Governor’s Task Force on Workforce and Artificial Intelligence December, 2023 Dr. Candela Marini Assistant Professor Expertise: Latin American Studies and Visual Culture View Profile “Contrary to stereotypical images of Native Americans trying to stop ‘progress’ by fighting against mines and pipelines projects, the Menominees’ sustainable forestry stands out as a clear example of resource management that actually thinks about, and works for, the future,” said Marini. The MSOE Mindset visits the Menominee Indian Reservation MSOE Online April 11, 2019 . .    . Media Relations Contact To schedule an interview or for more information, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu . .    . About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.

Water, resources and infrastructure

Across America we're seeing flooding, drought, epic storms and reservoirs running dry. Water, how it is controlled and regulated is an emerging topic.  And for the next four years, with the unknown impacts of climate change - water will be on a lot of people's minds. And as the Republican National Convention 2024 begins, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to dig deeper on the key issues that may decide the election. To help visiting journalists navigate and understand the depth of Milwaukee's heritage and modern vibrancy, our MSOE experts are available to offer insights. Professor William Gonwa has worked in the fields of wastewater collection, storm water management, and flood protection since 1984. His research focuses on the water resources area of civil engineering including collection systems and stormwater management. He received his doctorate from Marquette University, his masters from the University of Kentucky, and his bachelors from the University of Wisconsin-Madison, all in civil and environmental engineering. . .    . Dr. William Gonwa Professor, Civil Engineering Expertise: Water Resources, Sewers, Storm Water, Civil Engineering education View Profile One may hear of news reports of large events and notice that they appear to occur more frequently than they might expect (i.e. a 100-year storm is reported in the news in the Detroit region more often than once every 100 years). A casual observer not well versed in what these rainfall statistics mean might be tempted to blame this on climate change, but the dynamic described here is not the result of just climate change. It is the result of the large size of the city of Detroit and the fact that rainfall frequencies are published for a point rainfall, not regions. This regional rainfall effect will occur in any metropolitan area with a large geographic extent. Why properly characterizing large storms is critical for stormwater professionals Stormwater Solutions June 07, 2024 .    .    . For further information and to arrange interviews with our experts, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu . .    . About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.

Population Health and the RNC

The pandemic and who reacted better has been debate fodder for the campaigns of Donald Trump and Joe Biden already this election. The pandemic, preparing for the next one is just one of several key public health issues that America is dealing with. Opioids, obesity and nutrition are just a few others. And as the Republican National Convention 2024 begins, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to dig deeper on the key issues that may decide the election. To help visiting journalists navigate and understand the depth of Milwaukee's heritage and modern vibrancy, our MSOE experts are available to offer insights. Robin Gates is a nurse executive with a wide range of experience in community home, health and hospice, organ and tissue donation, managing primary care clinics, and clinical trials involving medical devices and pharmaceuticals. She has also worked as a nurse educator for health care organizations and higher education. . .    . Robin Gates Assistant Professor, Nursing Expertise: Population health expert: understanding and addressing the diverse factors that influence health outcomes across different populations. View Profile “Leadership experience in various health care environments provides my ability to empower the next generations of nurses to understand the medical system for nursing practice wholistically,” said Gates. “Nurses are change agents. We are a pivotal part of a multidisciplinary team. I emphasize to nursing students their role in the community, corporations, hospitals, clinics, telehealth, home care and hospice, insurance, government and so on.” MSOE Online February 25, 2022 . .    . For further information and to arrange interviews with our experts, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu . .    . About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.

Exploring Milwaukee and Wisconsin's Cultural and Urban Landscape

As the Republican National Convention 2024 approaches, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to uncover the rich cultural, architectural, and urban tapestry that makes this city truly unique. Milwaukee, often referred to as the "Cream City" for its distinctive cream-coloured bricks, with many historical and contemporary narratives is waiting to be explored. To help visiting journalists navigate and understand the depth of Milwaukee's heritage and modern vibrancy, our MSOE experts are available to offer insights. Discover the rich tapestry of Milwaukee and Wisconsin through the lens of two distinguished experts. Dr. Michael Carriere and Kurt Zimmerman bring unparalleled expertise in the fields of culture, architecture, and urban planning, offering deep insights into the region's unique historical and contemporary narratives. Dr. Michael Carriere Professor, Honors Program Director Expertise: Sustainability, American History, General Social Science, Honors Program, History, General Humanities, Student Affairs, Urban Studies View Profile Dr. Michael Carriere, a Professor and Honors Program Director, is an urban historian specializing in American history, urban studies, and sustainability. With a focus on the growth and challenges of Milwaukee's neighborhoods, Dr. Carriere provides valuable perspectives on urban agriculture, creative placemaking, and the Milwaukee music scene. His extensive knowledge of Milwaukee and Wisconsin history and politics makes him a key resource for understanding the region's evolving urban landscape. “To me, it’s a no-brainer,” says Carriere, now a professor of history at Milwaukee School of Engineering and author of The City Creative: The Rise of Urban Placemaking in Contemporary America. “Cities like Louisville, like Buffalo, like Boston have really leveraged the Olmsted spaces in their cities. … The reason I’m really excited about [the bicentennial] is that this could be the chance to have useful, and in some cases uncomfortable, conversations on how public spaces should look and operate in a 21st-century city like Milwaukee.” The Lasting Legacy of Frederick Law Olmsted and His 3 Signature Milwaukee Parks Milwaukee Magazine April 1, 2022 Kurt Zimmerman Assistant Professor Expertise: Deep Energy, Retrofit Integrated Project, Delivery Architecture, Design, Building Envelope, Building Science, Sustainability, LEED AP View Profile Kurt Zimmerman, an Assistant Professor, offers expertise in Milwaukee's architectural history, urban planning, and sustainable design. His insights into the city's architectural evolution and design principles contribute to a deeper appreciation of Milwaukee's unique urban fabric and sustainable development efforts. “If you’re trying to build buildings that are meant to last, look back in history and see what is still standing. Those are your models. It’s all about build it once, build it right, build it to last. I’m very conscious of the environmental aspects of our projects, whether the clients ask for it or not.” The Daily Reporter October 2, 2014 For further information and to arrange interviews with our experts, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.

Key topics at RNC 2024: Artificial Intelligence, Machine Learning and Cybersecurity

As the Republican National Convention 2024 begins, journalists from across the nation and the world will converge on Milwaukee, not only to cover the political spectacle but also to cover how the next potential administration will tackled issues that weren't likely on the radar or at least front and center last election: Artificial Intelligence, Machine Learning and Cybersecurity With technology and the threats that come with it moving at near exponential speeds - the next four years will see challenges that no president or administration has seen before. Plans and polices will be required that impact not just America - but one a global scale. To help visiting journalists navigate and understand these issues and how and where the Republican policies are taking on these topics our MSOE experts are available to offer insights. Dr. Jeremy Kedziora, Dr. Derek Riley and Dr. Walter Schilling are leading voices nationally on these important subjects and are ready to assist with any stories during the convention. . .    . Dr. Jeremy Kedziora Associate Professor, PieperPower Endowed Chair in Artificial Intelligence Expertise: AI, machine learning, ChatGPT, ethics of AI, global technology revolution, using these tools to solve business problems or advance business objectives, political science. View Profile “Artificial intelligence and machine learning are part of everyday life at home and work. Businesses and industries—from manufacturing to health care and everything in between—are using them to solve problems, improve efficiencies and invent new products,” said Dr. John Walz, MSOE president. “We are excited to welcome Dr. Jeremy Kedziora as MSOE’s first PieperPower Endowed Chair in Artificial Intelligence. With MSOE as an educational leader in this space, it is imperative that our students are prepared to develop and advance AI and machine learning technologies while at the same time implementing them in a responsible and ethical manner.” MSOE names Dr. Jeremy Kedziora as Endowed Chair in Artificial Intelligence MSOE online March 22, 2023 . .     . Dr. Derek Riley Professor, B.S. in Computer Science Program Director Expertise: AI, machine learning, facial recognition, deep learning, high performance computing, mobile computing, artificial intelligence View Profile “At this point, it's fairly hard to avoid being impacted by AI," said Derek Riley, the computer science program director at Milwaukee School of Engineering. “Generative AI can really make major changes to what we perceive in the media, what we hear, what we read.” Fake explicit pictures of Taylor Swift cause concern over lack of AI regulation CBS News January 26, 2024 . .    . Dr. Walter Schilling Professor Expertise: Cybersecurity and the latest technological advancements in automobiles and home automation systems; how individuals can protect their business operations and personal networks. View Profile Milwaukee School of Engineering cybersecurity professor Walter Schilling said it's a great opportunity for his students. "Just to see what the real world is like that they're going to be entering into," said Schilling. Schilling said cybersecurity is something all local organizations, from small business to government, need to pay attention to. "It's something that Milwaukee has to be concerned about as well because of the large companies that we have headquartered here, as well as the companies we're trying to attract in the future," said Schilling. Could the future of cybersecurity be in Milwaukee?: SysLogic holds 3rd annual summit at MSOE CBS News April 26, 2022 . .     . For further information and to arrange interviews with our experts, please contact: Media Relations Contact To schedule an interview or for more information, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu . .     . About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.

Celebrating on July 4th! Let us help if you need a quick history lesson about Independence Day

Independence Day marks the historic moment when the nation declared its independence from British rule. This event is deeply significant to the public as it symbolizes the birth of the United States as a sovereign nation, highlighting themes of freedom, democracy, and national pride. It is not only a day of celebration with fireworks, parades, and barbecues but also an opportunity for reflection on the country's history, values, and ongoing struggles for equality and justice. The significance of Independence Day offers a rich tapestry of story angles for journalists to explore, including: Historical Perspectives: Examining the events leading up to the Declaration of Independence, the key figures involved, and the document's lasting impact on American society and governance. Modern Interpretations of Freedom: Discussing how the concepts of liberty and independence have evolved over time and what they mean to different communities in contemporary America. Patriotic Celebrations: Covering local and national festivities, exploring how communities across the country celebrate Independence Day and what traditions they uphold. Civic Engagement and Activism: Highlighting how modern movements for civil rights and social justice draw inspiration from the principles of independence and freedom. Immigrant Experiences: Sharing stories of immigrants and how they perceive and celebrate Independence Day, adding depth to the national narrative of inclusion and diversity. Educational Initiatives: Showcasing efforts by schools and organizations to educate the public, especially the younger generation, about the historical significance and values associated with Independence Day. Independence Day is more than a historical milestone; it is a lens through which to view the American experience, providing ample material for journalists to craft compelling and diverse stories that resonate with a broad audience. Connect with an Expert about American History: Patrick Jung, Ph.D. Professor · Milwaukee School of Engineering Kevin P. McDonald Associate Professor of History · Loyola Marymount University Micki McElya, Ph.D. Professor of History · University of Connecticut Michelle Orihel Associate Professor of History · Southern Utah University Chris DeRose Attorney and Author · Movable Type Management Blaine McCormick, Ph.D. Professor of Management · Baylor University To search our full list of experts visit www.expertfile.com Photo credit: Camylla Battani

Milwaukee-Based Experts Available During 2024 Republican National Convention

Journalists attending the Republican National Convention (RNC) are invited to engage with leading Milwaukee School of Engineering (MSOE) experts in a range of fields, including artificial intelligence (AI), machine learning, cybersecurity, urban studies, biotechnology, population health, water resources, and higher education. MSOE media relations are available to identify key experts and assist in setting up interviews (See contact details below). As the RNC brings national attention to Milwaukee, discussions are expected to cover pivotal topics such as national security, technological innovation, urban development, and higher education. MSOE's experts are well-positioned to provide research and insights, as well as local context for your coverage. Artificial Intelligence, Machine Learning, Cybersecurity Dr. Jeremy Kedziora Associate Professor, PieperPower Endowed Chair in Artificial Intelligence Expertise: AI, machine learning, ChatGPT, ethics of AI, global technology revolution, using these tools to solve business problems or advance business objectives, political science. View Profile Dr. Derek Riley Professor, B.S. in Computer Science Program Director Expertise: AI, machine learning, facial recognition, deep learning, high performance computing, mobile computing, artificial intelligence View Profile Dr. Walter Schilling Professor Expertise: Cybersecurity and the latest technological advancements in automobiles and home automation systems; how individuals can protect their business operations and personal networks. View Profile Milwaukee and Wisconsin:  Culture, Architecture & Urban Planning, Design Dr. Michael Carriere Professor, Honors Program Director Expertise: an urban historian, with expertise in American history, urban studies and sustainability; growth of Milwaukee's neighborhoods, the challenges many of them are facing, and some of the solutions that are being implemented. Dr. Carriere is an expert in Milwaukee and Wisconsin history and politics, urban agriculture, creative placemaking, and the Milwaukee music scene. View Profile Kurt Zimmerman Assistant Professor Expertise: Architectural history of Milwaukee, architecture, urban planning and sustainable design. View Profile Biotechnology Dr. Wujie Zhang Professor, Chemical and Biomolecular Engineering Expertise: Biomaterials; Regenerative Medicine and Tissue Engineering; Micro/Nano-technology; Drug Delivery; Stem Cell Research; Cancer Treatment; Cryobiology; Food Science and Engineering (Fluent in Chinese and English) View Profile Dr. Jung Lee Professor, Chemical and Biomolecular Engineering Expertise: Bioinformatics, drug design and molecular modeling. View Profile Population Health Robin Gates Assistant Professor, Nursing Expertise: Population health expert: understanding and addressing the diverse factors that influence health outcomes across different populations. View Profile Water Resources Dr. William Gonwa Professor, Civil Engineering Expertise: Water Resources, Sewers, Storm Water, Civil Engineering education View Profile Higher Education Dr. Eric Baumgartner Executive Vice President of Academics Expertise: Thought leadership on higher education, relevancy and value of higher ed, role of A.I. in future degrees and workforce development. View Profile Dr. Candela Marini Assistant Professor Expertise: Latin American Studies and Visual Culture View Profile Dr. John Walz President Expertise: Thought leadership on higher education, relevancy and value of higher ed View Profile Media Relations Contact To schedule an interview or for more information, please contact: JoEllen Burdue Senior Director of Communications and Media Relations Phone: (414) 839-0906 Email: burdue@msoe.edu About Milwaukee School of Engineering (MSOE) Milwaukee School of Engineering is the university of choice for those seeking an inclusive community of experiential learners driven to solve the complex challenges of today and tomorrow. The independent, non-profit university has about 2,800 students and was founded in 1903. MSOE offers bachelor's and master's degrees in engineering, business and nursing. Faculty are student-focused experts who bring real-world experience into the classroom. This approach to learning makes students ready now as well as prepared for the future. Longstanding partnerships with business and industry leaders enable students to learn alongside professional mentors, and challenge them to go beyond what's possible. MSOE graduates are leaders of character, responsible professionals, passionate learners and value creators.