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Working together to promote veteran education
Georgia Southern University recently signed an agreement (see attached) with Nine Line Foundation that will assist veterans as they transition back into civilian life. Veterans will be enrolled in an aquaponics training program with the University’s Armstrong Campus’ Sustainable Aquaponics Research Center (SARC) at a compound at Nine Line Apparel in Savannah, Georgia. Aquaponics, or soilless farming, mixes aquaculture, the farming of fish, and hydroponics, to fuel the growth of plants in water. The SARC, a 4,100 square-foot greenhouse, has four independent recirculating systems, each containing 900-gallon tanks capable of holding more than 100 mature tilapia. Working within the College of Science and Mathematics, the SARC is focused on providing students, faculty and volunteers with the opportunity to conduct fundamental, interdisciplinary research in the area of aquaponics. The partnership with Nine Line Foundation will extend education opportunities to area homeless veterans and provide faculty and students an opportunity to engage with the veterans. Are you interested in learning more about his project and how Nine Line Foundation and Georgia Southern University are working together to provide opportunities and training to veterans? SARC’s director, Brent Feske available to speak with media – simply click on his icon to arrange an interview.
Just how big of a deal is AI? At this year’s Directions 2019, IDC Canada experts will be speaking to a variety of topics that are reshaping the digital visions and tactics modern companies are using to compete. Explore how AI encompasses a huge spectrum of technologies for the enterprise and how at the center of it all is data. On May 02, join Warren Shiau, Research Vice-President with IDC Canada as he presents a highly anticipated talk on AI: Process Animation at 11:20 AM. Warren will look at what’s being adopted by Canadian enterprise under the banner of AI; and why AI can generate significant business value even in the absence of large data science teams and enterprise-wide high-quality data. Deep learning may rule the future but “small AI” targeting things like process automation rules the day. Organizations are rethinking digital transformation – join us May 02 to learn more. Location: St. James Cathedral Centre: Snell Hall, 65 Church Street | Toronto Date: May 2, 2019 Time: 8:00 AM - 8:30 AM - Registration & Networking Breakfast | 8:30 AM - 3:30 PM Conference Program Register Today before it's too late! If you're a member of the media and would like to attend this event, please contact Cristina Santander at csantander@idc.com
Ungrading – is putting down the pen an A+ idea for post-secondary professors?
It’s a growing movement among professors – ungrading. There’s a popular trend out there that says teachers are spending too much time grading and evaluating as opposed to educating. Some professors feel that students need to be engaged by what they learn and not necessarily fixated on the grades they earn. In a recent blog post (see below) UMW’s Jesse Stommel showed how strongly he backs the concept. “There are a surprising number of faculty questioning grades in productive ways, and experimenting with alternative modes of assessment,” said Jesse Stommel, executive director of the Division of Teaching and Learning Technologies at University of Mary Washington, and an early evangelist of ungrading. “If, as teachers, we just ask students why, when and how they learn, what we can get back is way more valuable than any standardized assessment mechanism can reveal.” Ungrading “creates space for that kind of honest reflection and dialogue,” he said. - TaxProfBlog The concept is novel and has support – but will it catch on? Will academia take a turn away from the traditional ways of grading? What will students think and how will they measure progress? And what about parents and potential employers who might rely on the old system when hiring or validating the costs of higher-education? Jesse Stommel is the Executive Director of Teaching and Learning Technologies at the University of Mary Washington and is an expert in faculty development, digital education and modern learning. Jesses is available to speak with media regarding ungrading – simply click on his icon to arrange an interview.
After the admissions scandal – Otterbein’s President lends his perspective and pledge
It was a scandal that seemed to rip through some of the top-rated universities and schools in America. The very institutions that portray and image of integrity, ethics and higher expectations had failed in a very public manner. Universities and colleges are supposed to be beyond reproach and in this case some of the best-known names in higher learning were now subject to accepting bribes and admitting students who may have had wealthy parents and worthy-pocket books - but lacked the essential grades to attend. Mix in a few well-known celebrities and this allowed the story to show that America’s elite have access to the levers of academia that most do not. But out of every mistake, there comes a lesson. And ideally a way to find the right way to do things. That’s how the President of Otterbein University, John Comerford sees it. He was recently published when asked about his views on the issue as it played out. “We should use the scandal as a moment to open our eyes to this long-standing inequity, because higher education is still the best door to social mobility our nation has to offer. Some institutions, like Otterbein University, are trying to provide opportunity to all students. We are investing more in need-based aid. We are setting transparent, inflationary 2 percent increases in tuition for the next four years. We are intentionally recruiting in underserved areas, expanding the diversity of our student body and providing student support services on campus. Family income will never be considered in who gets into Otterbein.” – The Columbus Dispatch John Comerford is an expert in higher education, regional and national topics. He is the President of Otterbein University and is available to speak with media regarding this issue and how higher-education needs to be made available to everyone in America regardless of income, family name or background. Simply click on his icon to arrange an interview.
Why Operation Varsity Blues has some experts seeing red
It’s a scandal that has all the right ingredients - celebrity, trusted institutions, entitlement, bribery and now stars potentially behind bars. The 50 people charged on March 12 in a college admissions conspiracy include the tennis coach for the Obama family, an investor and friend of Bono and TV celebrities Felicity Huffman from Desperate Housewives and Full House’s Lori Loughlin. They are all wealthy, connected and parents who participated in a scheme that saw cheating on admission tests and bribery of college coaches to get their kids into some of the most elite schools across America. It’s embarrassing for the kids, the parents and the schools. But nonetheless, there will be consequences. This conspiracy was brought down by the FBI after all. However, there is collateral damage that has also been done to America’s academic community. The reputation, importance and value of a degree from a post-secondary institution has been sullied. And undoing this damage will not be easy. Dr. David Rettinger is Director of Academic Integrity at the University of Mary Washington and President of the International Center for Academic Integrity, an organization founded to combat cheating, plagiarism and academic dishonesty in higher education. “With the recent revelations from the indictments in Operation Varsity Blues, the integrity of higher education is once again under attack. As a scholar of student ethics and President of the International Center for Academic Integrity, I encourage both condemnation of this behavior and understanding of the context in which it occurred. Our society is commodifying higher education, focusing on degrees and not learning. I hope that the public discourse about education can focus on authentic learning rather than degrees and qualifications, so that higher education can remain a public good.” Approved quote from Dr. David Rettinger Dr. Rettinger is available to speak with media regarding this scandal as well as the importance of education and how universities and colleges across America will need to work to rebuild trust in the institutions that have been impacted by these events. Simply click on his icon to arrange an interview.
This Valentine’s Day, give the gift of great conversation
When is the last time you and your partner made time to talk? Or, more important, made time to really listen to one another. The newness of getting to know our partner – that interest we had in the beginning of a relationship – begins to take a back seat to the everyday busyness of life. And while the days, months and years pass by, it is easy to assume that the one we love is essentially the same person with the same needs, interests, values and goals. "People think that ‘change is the only constant’ doesn’t apply to our relationships. We forget that we are always growing and learning new things about ourselves and so is our partner,” says Wake Forest University communication professor Jennifer Priem. “As we and our partners grow, we need to learn how to best make adjustments in our relationship so that our relationships grow with us. That happens when we listen.” Priem studies relationships and conducts research that explores the connection between supportive conversations and physiological signs of stress reduction. She recently launched a blog on Psychology Today, Stressing Communication, and is sharing a series of posts called, “Conversations That Will Save Your Relationship.” Priem offers these tips to help set the stage for meaningful conversation. Ask your partner if it’s a good time talk. “After work or when your partner is tired is usually not the best time to talk,” says Priem. “If your partner says ‘no’ it doesn’t mean forever. Rather than force a conversation because you’re ready, wait for a time that will be good for you both to engage.” When it is time to talk, listen first. Be a supportive listener. Don’t allow yourself to be distracted by your cell phone, other things happening around the conversation, or tangential thoughts that pop into your mind. Listen to understand, rather than to respond. Try not to interrupt your partner. Wait to respond until your partner has completed his or her thought. It may be that by waiting to respond, you will learn something new that will change how you respond. Conversations don’t require “work,” says Priem, but they do require that we recognize how we maintain our relationships, assess if it is in line with what is best for us and our partner, and adjust our strategies to create the best possible relationship over time. Priem is available for phone, email and broadcast interviews. Broadcast Television and Radio Studio Information Wake Forest operates a fully-equipped, professional television and radio studio to connect experts with global news media. Video interviews can be coordinated through LTN Global Communications’ Smartcloud IP video transport service that provides regular high-quality video transport connections to most major broadcast networks. Audio interviews are coordinated through ipDTL, an IP codec used for remote radio broadcasts as well as voice-overs. ipDTL replaces classic ISDN audio codecs and has backward compatibility. Details available here.
Empowered Storytelling Geared Toward Women Is a Winning Combo for Super Bowl Ads, Baylor Expert Says
Television advertisers who have chosen to appeal to women fans and viewers during this weekend’s Super Bowl have committed their millions of dollars to a wise strategy, according to a Baylor University marketing and advertising expert. Tyrha Lindsey-Warren, Ph.D., clinical assistant professor of marketing in Baylor’s Hankamer School of Business, studies consumer behavior and attitudes, multicultural media and advertising, and movies and entertainment. Each year, she and her students analyze the Super Bowl ads. And each year, she said, she sees more ads geared toward women. In fact, AdAge reports that brands like Bumble, Toyota and Procter & Gamble's Olay are featuring women in lead roles in their Super Bowl commercials this year. “That’s smart,” Lindsey-Warren said. “The current and future market power of women – as a whole and by segments – is undeniable and truly cannot be ignored by marketers.” To make her point, she cited research showing that women influence more than 80 percent of all consumer spending; 89 percent of the financial decisions are made by women; and globally, women control more than $20 trillion in world-wide spending. In addition, nearly 24.3 million African American women are brand loyalists and cultural trendsetters who have influence over the $1.2 trillion dollars in black spending power. Forbes reported in 2018 that “women constituted about 49 percent of the 108 million-plus people who watched” that year’s Super Bowl – and paid closer attention to the ads. “Nowadays, whatever brands plan to do during the Super Bowl must be extremely strategic and well planned when commercials go for over $5 million dollars,” Lindsey-Warren said. “With the #metoo and #times up movements as well as the diversity and gender issues in advertising industry and more, I think brands struggle as to how they approach targeting women on such a global stage.” She said brands that use “empowered storytelling” – storytelling that exudes the emotion of empowerment – make a difference. Good examples, she said, are Always’ “Like a Girl” commercial in 2015 and Audi’s “Daughter” commercial in 2017. “In my research, especially among Millennials and Gen Z, this approach is a powerful combination for brands who want to increase purchase intentions for their products or services,” Lindsey-Warren said. “The emotion of empowerment is multidimensional and promotes encouragement and can be extremely motivational,” she said. “When one is empowered, it can be an ‘aha’ moment and very transformational in a positive manner. In addition, empowered storytelling is a proactive approach to storytelling that demands you keep the receiver of the story in mind at every stage of the process because, at the end of the day, you want the receiver of the story to be better in some way for having received the empowered narrative they just viewed or experienced.” And when consumers are empowered, they tend to tell others. In the digital space, this looks like sharing videos, posts, quotes and more on social media channels. “Essentially, empowered storytelling gives brands the opportunity to achieve the right balance of entertaining and encouraging and, ultimately, healing by showing that they care for their consumers through the motivational messages and narratives they are producing,” Lindsey-Warren said. ABOUT TYRHA LINDSEY-WARREN, Ph.D. Tyrha Lindsey-Warren, Ph.D., is a marketing scholar, business executive, artist and entrepreneur. As a consumer behavior scholar, her research is rooted in narrative transportation theory (i.e., storytelling) that exudes the emotion of empowerment and its impact on consumer attitudes, behaviors, purchase intention and message recall. She also studies health edutainment, multicultural media and advertising, as well as movies and entertainment. Lindsey-Warren is an expert in effective communications strategies for leaders, multicultural communications and marketing. Her latest research, “An Examination of Television Consumption By Racial and Ethnic Audiences in the U.S.,” was published in the Journal of Advertising Research. She will be discussing this study during panel discussions in New York City and Los Angeles for the Geena Davis Institute on Gender in Media. ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 17,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 80 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT HANKAMER SCHOOL OF BUSINESS AT BAYLOR UNIVERSITY Baylor University’s Hankamer School of Business provides a rigorous academic experience, consisting of classroom and hands-on learning, guided by Christian commitment and a global perspective. Recognized nationally for several programs, including Entrepreneurship and Accounting, the school offers 24 undergraduate and 13 graduate areas of study. Visit www.baylor.edu/business and follow on Twitter at twitter.com/Baylor_Business.
How to Negotiate the Best Retail Price: Baylor Expert Shares 11 Tips
Confidence in retail negotiations can lead to confidence in salary talks as well, management expert says In today’s retail climate, where stores struggle to keep up with online competition and customers can compare prices with the ease of their smartphones, the price tag is just a starting point for negotiations, said a negotiation expert at Baylor University. “No longer do you need to pay sticker price for everything you buy. The customer is now empowered to have a say in pricing, and even hourly retail workers are often empowered to give price discounts when requested,” said Emily Hunter, Ph.D., associate professor of management in Baylor University’s Hankamer School of Business, and an expert in negotiation and conflict management. Hunter said negotiations – whether in a retail setting or in the workplace – require confidence. “Many people are hesitant to negotiate because they don’t know how or they are worried about the other person’s reaction (Will they think I’m greedy?),” she said. “But practice can increase your confidence in your ability to negotiate. Rejection is less common than you fear, and retail stores especially are often willing to work with you.” She offered the following tips to increase the chances of greater deals at the check-out counter. Be nice. First and foremost, always be kind and polite when asking for a discount in retail settings, Hunter said. You are much more likely to be successful if someone wants to help you out, as opposed to demanding a discount or raising your voice to puff up your sense of power. It’s not a power play. Instead, negotiating is a matter of give-and-take. Find defects. It is easier to negotiate an item if you can find something wrong with it. Most stores have a policy in place that allows cashiers and salespeople to offer a moderate discount (typically 10-15 percent), but when they offer it, be persistent and politely try to push them for more. “I’ve negotiated a rug because it was on the sales floor and had frayed edges, a metal cabinet with a dent in the back (Who will ever see that? It’s in the back!), and clothing with a slight stain,” Hunter said. “Point out the defect to the person you are negotiating with and ask for half off.” Look for mark-downs. If an item is marked down or “open-box,” then ask for further discounts, Hunter advised. Remember, the store already acknowledged that the item is worth less than original price and they are likely desperate to be rid of it quickly. “Borrow” a coupon during check-out. When making a purchase, Hunter said she is often asked the question: “Do you have a coupon?” Instead of saying no, she said it might save some money to consider another reply. “Whenever I’m asked this question at check-out, I reply, ‘No, do you have one I could use?’ This works more often than you might think and can result in sweet savings. No clipping required,” she said. Prepare yourself – quickly. When you see an item that could be a good opportunity to negotiate, Hunter said it’s best to prepare quickly with three steps. First, set a strong goal for yourself, usually in the form of a steep discount you will request. Second, set a “redline” price, the highest price you are willing to pay. Third, consider your best alternative – which might be purchasing the same item online for less – if negotiations fail. Find a BATNA. “In negotiation lingo, we call your best alternative your BATNA – Best Alternative to a Negotiated Agreement,” Hunter said. “In retail, it’s extremely important to shop around both at other stores and online to see if the same or a similar item is offered elsewhere for less. This can be your bargaining chip to ask for a discount.” She explained that most big-box stores now have a price-matching policy, but it’s worth trying to go beyond the price match and ask for an additional 10 percent discount, particularly if you agree to purchase at that moment. “Think about it from the store’s perspective,” she said. “They want to keep you from buying from major online retailers, so they might agree to a discount.” Ask for a higher discount than you’re seeking. Let’s say you’re seeking $200 off the price of a refrigerator. Hunter said it’s not wise to start your negotiation by asking for $200 off, because you are almost guaranteed to get less than that. “In negotiations, both sides expect some give-and-take, and the retailer is unlikely to accept your first offer,” she said. “Start by asking for $500 off the fridge and see what they say. Even better, back up your offer by pointing out a defect, a cheaper price online for the same product or evidence of a sale at the same store that just ended.” Pretend you own the business. Think from the seller’s perspective, Hunter advised. Consider what the seller wants from you, the customer. Besides the obvious answer of higher sales and profit, simply offering to write a review online could be very helpful, especially for small businesses. “I once got a great deal on a tool cabinet because I offered to write a positive review on the customer experience survey (you know, the one you get on your receipt that few people fill out?). The manager said that would be wonderful because his store performance is assessed partly based on those customer surveys and he really needed a good review that quarter,” Hunter said. Always negotiate furniture. Hunter said the markup on furniture is often extremely high, as much as 80 percent, and that makes furniture a target for negotiation. “I always negotiate when buying everything from mattresses to sofas to end tables,” she said. “Ask for big discounts at first, as you never know how desperate they are to rotate their stock. And try asking for steeper discounts if you buy multiple pieces, or buying a sofa set and getting the coffee table thrown in for free.” Choose your opponent wisely. When you choose to negotiate, make sure you’re dealing with the people who can make the decisions, Hunter said. Sometimes the clerks on the floor might not be the best option, so jump straight to the cashier or the manager to work with someone who has the authority to make a pricing decision. Remember the ultimate goal. Negotiation is not just about saving a few dollars, Hunter said. Instead, it’s about building negotiating skills. “Negotiating in retail settings can be a helpful practice to build your confidence to negotiate more important items such as salary and work projects,” she said. “While negotiating salary and other relationship-based issues at work differs quite a bit from the strategies described here, the first step is having the confidence to ask.” ABOUT EMILY HUNTER, PH.D. Emily Hunter, Ph.D., associate professor of management in Baylor University's Hankamer School of Business, teaches negotiation and conflict management. Her research on employee work-family issues, workday breaks and deviant behavior has appeared in academic journals such as Journal of Applied Psychology, Journal of Management and Journal of Organizational Behavior. She is also the co-author of "Organized Innovation: A Blueprint for Renewing America's Prosperity." ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 17,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 80 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT BAYLOR’S HANKAMER SCHOOL OF BUSINESS Baylor University’s Hankamer School of Business provides a rigorous academic experience, consisting of classroom and hands-on learning, guided by Christian commitment and a global perspective. Recognized nationally for several programs, including Entrepreneurship and Accounting, the school offers 24 undergraduate and 13 graduate areas of study. Visit www.baylor.edu/businessand follow on Twitter at twitter.com/Baylor_Business.
Managers should consider ethics and performance when rewarding employees, Baylor professor says Do you consider yourself more ethical than your coworker? Caution! Your feelings of ethical superiority can cause a chain reaction that is detrimental to you, your coworker and your organization, according to Baylor University management research. A new study published in the Journal of Business Ethics suggests that your feelings of ethical superiority can lead you to have negative emotions toward a “less ethical” coworker. Those negative emotions can be amplified if you also believe you do not perform as well as that coworker. And, furthermore, those negative emotions can lead to your mistreatment and/or ostracism (social exclusion) of that less ethical, higher-performing coworker. “One way to think of this is that it is – and should be – concerning to us to believe that we are more ethical than our coworkers, especially if we do not perform as well as they do,” said lead author Matthew Quade, Ph.D., assistant professor of management in Baylor University’s Hankamer School of Business and an expert on workplace ethics and ostracism. The research, Quade said, can help managers create better atmospheres and improve the bottom line. “The managerial implication is that we need to create environments where ethics and performance are both rewarded,” he said. A total of 741 people, among them 310 employees (“focal employees”) and an equal number of their coworkers (“comparison coworkers”), were surveyed for the study. Focal employees compared themselves with their coworkers based on two areas: perceived ethics and performance. Then they rated their levels of negative emotions (i.e., feelings of contempt, tension or disgust) toward those same comparison coworkers. Results show that employees who believe they are more ethical than similar coworkers (i.e., those that hold similar positions, have similar education background and similar tenure in the organization) feel negative emotions (i.e., contempt, disgust, stress, repulsion) when thinking about those coworkers. These negative emotions about the coworker are amplified when the employees also believe they do not perform as well as those same coworkers. In turn, the comparison coworkers rated how often they experienced social undermining (i.e., insults, spreading of rumors, belittling of ideas) and ostracism (i.e., ignored, avoided, shut out of conversations) from the focal employee. Results also show that the negative emotions that the “more ethical, lower performing” employees experience may result in them behaving in unethical ways directed at their coworkers. Specifically, they become more likely to socially undermine and ostracize those “less ethical, higher performing” coworkers. All the study’s results exist regardless of gender and any positive emotion the employees may experience as a result of believing they are more ethical. Ultimately, such workplace scenarios pose a conundrum for managers, Quade said. On one hand, there is the ethical worker who doesn’t perform as well. On the other hand, there’s the less ethical worker who hits all the goals. Who gets rewarded? “If high performance is the result of questionable or unethical behavior, that combination should not be celebrated,” the researchers wrote. “Instead, organizations should be cautious when rewarding and promoting performance within organizations, ensuring that they also consider the way the job is done from an ethical standpoint.” The ideal situation, the study reveals, is when high ethics and high performance are the norm – and employees are rewarded. “Enhancing the ethical behavior of all employees should be an emphasis to attempt to remove some of the disparity that tends to exist between employees when it comes to their moral behavior at work,” the researchers wrote. ABOUT THE STUDY “’If Only My Coworker Was More Ethical’: When Ethical and Performance Comparisons Lead to Negative Emotions, Social Undermining, and Ostracism,” published in the Journal of Business Ethics, is authored by Matthew Quade, Ph.D., assistant professor of management, Hankamer School of Business, Baylor University; Rebecca Greenbaum, Ph.D., associate professor of management, Spears School of Business, Oklahoma State University; and Mary Mawritz, Ph.D., associate professor of management, LeBow College of Business, Drexel University. ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 17,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 80 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT HANKAMER SCHOOL OF BUSINESS Baylor University’s Hankamer School of Business provides a rigorous academic experience, consisting of classroom and hands-on learning, guided by Christian commitment and a global perspective. Recognized nationally for several programs, including Entrepreneurship and Accounting, the school offers 24 undergraduate and 13 graduate areas of study. Visit www.baylor.edu/businessand follow on Twitter at twitter.com/Baylor_Business.
‘The surprise, and the up side, is that episodic memories from before the children’s treatment were spared,’ Baylor researcher says Children with certain types of brain tumors who undergo radiation treatment are less likely to recall the specifics of events they experienced after radiation than to remember pre-treatment happenings, according to a Baylor University study comparing them to children with healthy brains. The finding is significant because children after treatment had less volume in the hippocampus — a part of the brain that plays an important role in memory. But while such a decrease usually is associated Alzheimer’s disease, dementia, brain injury, epileptic amnesia, encephalitis and aging, with those conditions both remote and recent memories are impaired, said lead author Melanie Sekeres, Ph.D., director of Sekeres Memory Laboratory at Baylor University. “The surprise, and the up side, is that episodic memories from before the children’s treatment were spared,” Sekeres said. For the study, published in The Journal of Neuroscience, researchers focused on “autobiographical memory,” which is linked to unique personal events and involves the recollection of emotional and perceptual details that allow a person to mentally re-experience the event, said Sekeres, assistant professor of psychology and neuroscience in Baylor’s College of Arts & Sciences. Radiotherapy and chemotherapy are used to treat the most common malignant brain tumor in children — a medulloblastoma. The reduced volume of the hippocampus is likely associated with radiation’s impact on the development of new cells in the nervous system, including the growth of new neurons in the hippocampus, or neurogenesis. “We know that these new cells play crucial roles in regulating memory and spatial learning, which is required to navigate. These treatments limit the brain’s ability to produce these new cells, which, in turn, limits the ability to form new memories,” Sekeres said. Research participants were 13 child survivors of brain tumors who had previously received radiotherapy and chemotherapy treatment at least one year before the study. Twenty-eight healthy youths of similar ages (ranging from 7 to 18) also were recruited for the study, conducted with The Hospital for Sick Children in Toronto, Ontario, Canada. All the youths completed the Children’s Autobiographical Interview — a standardized memory test — and underwent magnetic resonance imaging (MRI) of the brain. In individual interviews, children in both groups also were asked to recall memories from personal events that occurred at a specific time and place. Children were asked to recall a very old memory from an event before their radiation treatment (or an equally old memory for the healthy children) and a recent memory from within the past month. They were offered a list of events such as a birthday party, family trip, graduation and getting a pet but were told that they could choose another happening. The interview allowed children to freely recall without prompting before being asked general and specific questions about the event. “They have a hard time forming new, detailed memories,” Sekeres said. For example, when talking about a recent birthday party for a friend, they might tell how they met the friend and what that individual likes to do, but few specifics such as what they wore, the type of cake, what friends were there and what activities they did at the party, she said. “Such specific details might seem trivial, but these are precisely the kinds of details that allow us to vividly replay important events in our lives,” Sekeres said. “For most events, though, even healthy people forget a lot of specific details over time because we typically don’t need to retain all that incidental information. Some forgetting is normal and adaptive, and what we remember is the gist of an older event.” The patients were just as capable as healthy children of recalling these older memories, she said. But for children with brain tumors who have undergone radiation, the study suggested “deficits in their ability to either encode and/or retrieve highly detailed memories for personal events,” Sekeres said. “And those are the kind of memories that allow us to understand who we are and give us rich personal lives. “The study identifies an area of cognition that is inadvertently impacted by standard treatment, which has real consequences for the quality of life of the survivors. The physicians’ ultimate goal is to allow their patients to survive and to live as well as possible,” Sekeres said. “Although these treatments are often crucial in the effective management of the cancer, if the physicians and the family know there are these unintended side effects, that may be an additional factor to consider when exploring the treatment options.” ABOUT THE STUDY The study — “Impaired recent, but preserved remote, autobiographical memory in pediatric brain tumor patients” — was conducted with the Brain Tumor Program and the Program in Neurosciences and Mental Health at The Hospital for Sick Children in Toronto, Ontario, Canada. Funding was provided through the Canadian Institutes of Health Research. ABOUT BAYLOR UNIVERSITY Baylor University is a private Christian University and a nationally ranked research institution. The University provides a vibrant campus community for more than 17,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 80 countries to study a broad range of degrees among its 12 nationally recognized academic divisions. ABOUT BAYLOR COLLEGE OF ARTS & SCIENCES The College of Arts & Sciences is Baylor University’s oldest and largest academic division, consisting of 25 academic departments and seven academic centers and institutes. The more than 5,000 courses taught in the College span topics from art and theatre to religion, philosophy, sociology and the natural sciences. Faculty conduct research around the world, and research on the undergraduate and graduate level is prevalent throughout all disciplines. Visit College of Arts & Sciences.