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Baylor Professor, Public Relations Ethics Expert Shares Thoughts on Resignation of ICE Spokesman

James Schwab, spokesman for the U.S. Immigration and Customs Enforcement (ICE) in San Francisco, recently resigned his position -- alleging that Trump administration officials, including U.S. Attorney General Jeff Sessions, made false public statements after the agency’s recent Northern California sweep to arrest undocumented immigrants. Marlene Neill, Ph.D, APR, an expert on public relations ethics and coauthor of the new book "Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job," said it's incredibly challenging for PR professionals when they feel their integrity is at stake or when they are at odds with their supervisors. If Schwab's accusations are founded, Dr. Neill said she feels he made the best decision. "I applaud James Schwab for his moral courage and willingness to stand firm in his values despite a high personal cost. From news accounts, it appears he tried to persuade other executives to be more forthright and truthful in their communication, but was unsuccessful in his efforts. That left him no choice but to resign. In our new book, we discuss different persuasive approaches senior executives can use to advocate for ethical communication. However, when those efforts fail, it leaves communication executives with few options to maintain their integrity. That is why it is so important to have a personal crisis plan." Dr. Neill, Ph.D., APR, is an assistant professor at Baylor University. She teaches courses in public relations and advertising. She also serves as the faculty adviser for the Baylor PRSSA chapter. Her research interests include public relations management and ethics. She has published research in the following journals: Journal of Mass Media Ethics, Public Relations Review, Journal of Communication Management and Journal of Advertising Education. Neill is an accredited member of the Central Texas Chapter of the Public Relations Society of America. She served as the chair for the Southwest District of PRSA in 2011. At the national level, Neill served a three-year term on the Universal Accreditation Board, which administers the examination for Accreditation in Public Relations; the Nominating Committee, which selects national board officers in 2012; and was appointed to the Board of Ethics & Professionals Standards in January of 2013. Dr. Neill is available to comment. Source:

National Nutrition Month - Eat better, save money, live longer

March is National Nutrition Month and it couldn’t come any quicker. After a long winter and spring around the corner, many Americans are ready to start eating healthier. Healthy eating is not merely about shedding pounds. Good nutrition often leads to financial savings and enables us to reduce waste. One way to eat healthier is by cooking at home instead of eating out. Unfortunately, according to the Bureau of Labor Statistics, the average household spends about $3,008 per year on dining out and the food consumed is usually high in trans-fats, sodium and calories. Eating out is an expensive and often times unhealthy habit. That habit is also becoming an addiction – in 1900, only two percent of U.S. meals were eaten outside the home. Recently, that number has climbed to more than 50. It’s not always easy forgoing eating out, but the reward is truly worth the effort. Cost savings aside, cooking at home and eating as a family has proven to make people happier and feel more connected. RD Natalie Allen, clinical instructor of biomedical science at Missouri State University, can share insights about cooking home-cooked meals that are tasty, healthy, cost-effective and don't take a lot of time. Contact her for an interview. Source:

Misleading our children – is revisionist history harming the education of our nation’s students?

It’s astounding and almost as if it’s a scene from a movie – meddling, mid-level politicians trying to revise and alter curriculums to ensure children in classrooms are only getting certain points of few and perspectives when it comes to key moments in American history. It’s a level of petty-propaganda usually associated with paranoid regimes in far-away countries. But these days, it’s a homegrown problem. In Texas, the state Board of Education is being slammed for altering facts, twisting perspectives and intentionally omitting moments in history from it’s curriculum. According to USA Today, “The state is considering revisions to the 2010 standards, which a group of academics slammed in a report Thursday. Among their complaints: lessons downplaying slavery as the Civil War's cause, exaggerating the influence of Moses on U.S. democracy and applauding the National Rifle Association and Newt Gingrich's Contract with America. "The quibble over wording here could not be more misleading," said Emile Lester, a report co-author and political science professor at the University of Mary Washington in Virginia.” So how does this happen and how is it allowed in modern America? And how common is this throughput the country? Is it a matter of too much power in the hands of those with an agenda or a reflection on an education system in a sate of neglect by elected officials? There are a ton of questions that need to be asked. That’s where an expert from at the University of Mary Washington can help. Dr. Emile Lester, associate professor of political science at the University of Mary Washington, an expert in church and state issues is available to speak with media regarding this issue. Simply click on Emile’s icon to arrange an interview. Source:

Prose, prayers, palindromes and 45 presidents

If there’s one thing Colin Rafferty – a University of Mary Washington associate professor of English and teacher of creative nonfiction – knows better than prose, it’s the United States’ 45 presidents. His current manuscript, a collection of essays about each of them, includes pieces that range from “The Fear” about Martin Van Buren and “Bully” about Theodore Roosevelt to “What They Said About Him” about Barack Obama and “The Imagineer Considers Tomorrow” about Trump. Written as palindromes, death songs, prayers, movie scripts and more, Rafferty’s work has appeared in such prestigious publications as Brevity, Cobalt, Juked, Parcel and Waxwing, and he was recently featured on the Virginia Public Radio’s With Good Reason for a segment on “Getting to Know the Presidents.” “Reading and writing about the presidents has let me explore both American history and the expansiveness of creative nonfiction,” said Rafferty, who read a biography of each president before penning his essays. Colin is available to speak with media about his work and about President's Day. Simply click on his icon to arrange an interview. Source:

The Dow Jones is booming! But who is really cashing in?

On Wall Street, it has already been a great start to the year for the Dow Jones. Just yesterday, the Dow Jones industrial average had a closing record of over 26,000. It seems like reason to celebrate, but who’s really winning at the end of the day? Is this a matter of brokers, firms and big banks reaping the benefits? Or are those more familiar with Main Street able to cash in and win as easily as those on Wall Street? Also, what does the upward trend mean for everyday investors? And is this trend one that should have people getting on board or exercising some serious caution? Reading the economic and financial tea leaves is never easy, but that’s where Missouri State University (MSU) experts can help. Dr. James Philpot is a CFP and an associate professor of finance and general business at MSU. He's an expert in this area and is available to speak to media. Click on his icon to connect with him. Source:

What will Donald Trump’s National Defense Strategy mean for Americans and its citizens?

The Department of Defense recently published an unclassified synopsis of the Trump administration’s first National Defense Strategy (NDS). The document, is missing the usual and sometimes expected Trump-like rhetoric of ‘America First’ and instead focuses on a balanced and cooperative approach among nations. At Augusta University, our experts have been examining the strategy, they have found that within the NDS the following stood out: • More money will be spent on military, private military contracting firms and cyber firms. This could benefit the local economy but does show that we’re worried. • Our military is growing more high-tech with artificial intelligence and robotics. The future of warfare could start to resemble something out of Hollywood. • For the last two decades, we were concerned with small-scale wars, counter-insurgency and counter-terrorism. Now, we are preparing our military for a Great Power War. In other words, we are preparing for a WWII type engagement, versus Iraq or Afghanistan. • Trump’s policy is very assertive whereas Obama’s policy was more conciliatory and forgiving in nature. • We are clearly focused on reasserting ourselves as the superpower. But what will this mean for every-day Americans? Will it be a boost to our economy as we invest in our military or will it mean other programs suffer as a result? Are we on the verge of another cold war? There are a lot of questions to answer – and that’s where our experts can help. Dr. Craig Albert is an expert on American politics and political philosophy. He was recently appointed director of Augusta University’s new Masters of Arts in Intelligence and Security Studies. Dr. Albert has experience with all forms of national and local news organizations and is available to speak to media regarding Donald Trump’s National Defense Strategy. Simply click on his icon to arrange an interview. Source:

Baylor Expert Says Hollywood Leaves "Great Deal of Money on the Table" Re: Movies Featuring Actors of Color

Movies like “Marshall” that are built around actors of color (Chadwick Boseman plays the iconic attorney) and have appeal to consumers of color historically see a significant surge in ticket sales in weeks five through eight – if producers are willing to keep them in theaters that long and allow for word-of-mouth advertising to build, said Tyrha Lindsey-Warren, Ph.D., clinical assistant professor of marketing in Baylor’s Hankamer School of Business. She studies consumer behavior, multicultural media, movies and entertainment. “I believe that Hollywood often pulls movies starring women and actors of color out of the theaters way too soon and before word-of-mouth has time to fully spread,” Lindsey-Warren said. “In my opinion, and according to our studies, Hollywood is leaving a great deal of money on the table.” Movies built around actors of color typically make money – in many cases as much or more than five times the budget, she said. For example, the 2017 comedy “Girls Trip,” which was built around four African-American female leads, was made for $19 million and has grossed more than $100 million at the box office. A challenge, Lindsey-Warren said, is that Hollywood expects to make its money back in the opening weekend. That strategy often doesn’t translate well to consumers of color. She cited a Nielsen study that showed African-Americans make an average 6.3 trips every year to see movies, and they tend to strongly support movies where there are characters like themselves and to whom they can relate. But they don’t rush to theaters for premier weekends. “Historically, African-American consumers have not been such early adopters of seeing movies on opening weekend and have typically waited to hear from trusted sources, by way of word-of-mouth, if the movie is worth seeing,” she said. “I call this behavior giving word-of-mouth time to spread. These are insights that Hollywood has not fully embraced regarding consumers of color and for movies built around actors of color.” Source:

Competitors or Teammates: How Proper Names Influence Each Other

Current research by Lisa Abrams and Danielle K. Davis of the University of Florida published in the Current Directions in Psychological Science documents how proper names are more difficult to learn and remember than other types of words. Various causes of this difficulty have been proposed to better understand how proper names are represented in memory and the degree to which names compete with each other. In the retrieval of names, some studies show competition, whereas other studies find facilitation. During comprehension, names demonstrate competition by causing a Moses illusion: People erroneously answer invalid questions such as “How many animals did Moses take on the ark?”, failing to detect that Noah is the correct name for the question. Errors in both name retrieval and comprehension are more likely when the correct name and distractor name sound similar, share biographical characteristics, or have some visual resemblance. However, shared visual information has played a competitive role more consistently in name comprehension than retrieval, an asymmetry that remains to be investigated. To view the full research article go to: http://journals.sagepub.com/doi/abs/10.1177/0963721416677804 Source:

Trade, security and America First – Does Donald Trump’s new National Security Strategy make sense?

On Monday, President Donald Trump released his National Security Strategy. In a bold delivery that was almost more of a campaign speech than a policy announcement, President Trump was focused on terrorism, dictatorships, cyberterrorism and even referenced immigration as a potential threat to national security. Trump referred to China and Russia as "rival powers" who "seek to challenge American influence, values and wealth” but seemed more diplomatic than worried. "We will attempt to build a great partnership with those and other countries, but in a manner that always protects our national interest," Trump said But what will this mean for the Trump Administration and America moving forward? Will America’s polices become more assertive? Will the pursuit to eradicate ISIS and terrorist threats expand? Trump also referenced trade, never leaving out the opportunity to maintain his agenda of keep America’s economy and his efforts to strengthen it on the public’s radar. But what does this have to do with national security? There are a lot of questions still to be answered. That’s where the experts from Augusta University can help. Dr. Craig Albert is an expert on American politics and political philosophy. He was recently appointed director of Augusta University’s new Masters of Arts in Intelligence and Security Studies. Dr. Albert has experience with all forms of national and local news organizations and is available to speak to media regarding this latest development in Washington. Simply click on his icon to arrange an interview. Source:

Another planet discovered by NASA – 2,545 light-years from Earth

Today, the scientific world was watching as NASA made a big announcement. Its Kepler Space Telescope, which has been conducting an intensive planet-hunting mission since 2009, had new results to share with the public. A media release from NASA states: “Our solar system now is tied for most number of planets around a single star, with the recent discovery of an eighth planet circling Kepler-90, a Sun-like star 2,545 light years from Earth. The planet was discovered in data from NASA’s Kepler Space Telescope. The newly-discovered Kepler-90i – a sizzling hot, rocky planet that orbits its star once every 14.4 days – was found using machine learning from Google. Machine learning is an approach to artificial intelligence in which computers “learn.” In this case, computers learned to identify planets by finding in Kepler data instances where the telescope recorded signals from planets beyond our solar system, known as exoplanets." There are some very technical and scientific data and information here. As well, a lot of questions to be asked and answered. That’s where experts like Dr. Michael Reed from Missouri State University can help. Dr. Reed is a professor of astronomy at Missouri State. He researches extrasolar planets and pulsating stars. Dr. Reed is available to speak to the media and can explain what this all means for science, the study of space and if there might actually be life out there. Click on his icon to connect with him. Source: