ExpertFile Achieves Record Q2 Growth
Toronto, August 19, 2015
Quarter Marks Major Customer Wins in California and Appointment of Award-Winning Journalist as Media Advisor
ExpertFile, a leading provider of cloud-based marketing software used by organizations to manage and promote their experts, announced that it set a record for revenue growth in its second quarter. Anchored by key customer wins in markets such as California, the company added notable clients to its growing roster such as the University of California Hastings School of Law, Loyola Marymount University and Fielding Graduate University.
“While we celebrated our largest deal in the company’s history this quarter, we’re pleased to see organizations of all sizes embracing expert marketing programs,” says Peter Evans, Co-Founder & CEO of ExpertFile. In knowledge-based industries, marketers need to make major improvements to their digital programs and websites featuring expert content to better tell their story for media, customers and donors.
The company also expanded its team with the appointment of Conway Fraser to the company’s advisory board. An award-winning journalist, Conway brings over 20 years of experience in national TV and radio broadcasting. In his role he will help guide additional technology and services enhancements for the ExpertFile platform. “We’re delighted to have Conway Fraser working with us,” said Evans. “He has an incredible understanding of storytelling as well as the media industry. He will add major value in helping us enhance our offering for journalists and other key audiences who use our platform.”
“I am excited to be a part of a team with an incredible product,” says Fraser. “My journalist friends tell me finding a true expert has never been more difficult. They say with so many self-appointed ‘gurus’ online – finding a real expert is like finding a needle in a haystack. And, with media cutbacks, reporters are being asked to do more with less. ExpertFile is helping these journalists do their job better and faster.”
ExpertFile is the leading provider of enterprise marketing software used by organizations to manage their experts and thought leaders. Marketing departments and agencies use our cloud-based platform to publish, promote and measure the performance of their expert content to engage a range of audiences such as customer prospects, media and conference organizers. Clients include Constant Contact, State University of New York (SUNY), Pearson Education, University Health Network, ADP and University of Ontario Institute of Technology.