Kirk Wakefield, B.A., M.B.A., Ph.D.

Edwin W. Streetman Professor of Retail Marketing · Baylor University

Dr. Wakefield is the Edwin W. Streetman Professor of Retail Marketing at Baylor's Hankamer School of Business.

Sports Marketing Sports Branding Sports Psychology Team Sports Marketing Entertainment Marketing

Aileen McManamon

Managing Partner · 5T Sports Group

Sustainability Strategist - Sports Industry Futurist - Sponsorship Expert - Brand Leverage and Optimization Specialist

Sports Sponsorship Sports Marketing Brand Management Business Strategy Marketing Strategy