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#Rio2016 – A Reason to Worry?

With precious time until the Olympic Games begin in Rio de Janiero, what should be a point of pride for Brazil has been reduced to a cause for concern and worry for athletes, tourists, and international organizers. Concerns have ranged from venue readiness, Zika virus, bacteria- infested water and most importantly -- security. Brazil is currently in political turmoil. Police and firefighters have been protesting and striking after going unpaid, body parts have been washing ashore and crime is rampant. In fact, in the first five months of 2016, 2,083 murders were reported (14 percent more than last year). With the world watching and the quality of security coming into question, is there reason to worry about the safety of our athletes or a potential terrorist threat at the Summer Games? Lieutenant General P. K. "Ken” Keen is a retired U.S. Army Officer and the Associate Dean of Leadership Development at Emory University’s Goizueta Business School. General Keen is available to speak to media regarding security issues of such large events, potential threats, what athletes and visitors should consider if attending the Olympics. Source:

Inside the Partnership Between Texas Christian University and Taylor Sheridan’s Four Sixes Ranch

A unique partnership between Texas Christian University and the legendary Four Sixes Ranch is giving students hands-on experience helping shape the future of one of the most recognizable brands in the American West. Recently featured at a major national rodeo event, the ranch’s newly designed retail booth, created by TCU faculty and students, blends heritage-inspired design with modern merchandising, reflecting the ranch’s growing national profile under the ownership of Taylor Sheridan and Nicole Sheridan. “We’re now written into the history of the Four Sixes Ranch.” The collaboration spans fashion merchandising, branding and business strategy, allowing students to contribute directly to product development, retail design and digital marketing initiatives. For students involved, the project offered a rare opportunity to see classroom ideas become real-world products tied to an internationally recognized Texas brand. Faculty members say the partnership reflects TCU’s focus on experiential learning while helping preserve and evolve an important piece of Texas cultural identity. Check out the video TCU and Four Sixes Ranch, and you can read more about this project in the full article below: Looking to connect with Chares Freeman, Kevin Smith, Nicole Bettinger or Rima Shrestha about this exciting project? Simply contact Holly Ellman, Associate Director of Communication, at h.ellman@tcu.edu today.